However, both Ferrari and Ducati folded under the pressure and removed the labelling. Quite an odd situation at the time, as when tobacco advertising was banned in 2007 the barcode logo was acknowledged as being a clever work around – not sure why Ferrari thought they could deny it.

Regardless, it’s now been removed in F1 and MotoGP now.

Where does it stop, yes it is a shame that the grog can affect people long term but we must be adult about this and take some of the responsibilities on ourselves.

For the governement to help out sport they would have to apply a tax on all Australian’s.People don’t like taxes, it also doesn’t mean the money would go directly to the affected sports.

So you take away alcohol sponsorship of sport,think about who will fund sport next. Gambling providers will replace alcohol and the same debat will enrupted.

As other’s have said, ad’s don’t make you drink,people drink because they want to. The see there parents drink, there brother’s and sister’s drink these people have more influence then alcohol companies.

Gould may well be correct with the approach,because rl has had real problems with the issue last year..But alcohol advtg in rl,is hardly encouraging parents who send the kids to schoolies week with slabs of beer.And they are not thinking of rl,when the sweet strong stuff is dispensed.Maybe Brendan Fevola is really a rugby league player.

Ban it by all means ,if it is the answer,and while we are at it,ban the V8 and Formula ! car races.Speed is encouraged on the race track with powerful cars.How many car accidents and deaths have we also had on the public roads as a result of speed.I accept at times it is speed and alcohol.Yet we see alcohol advvtg signs at car racing events.

If you think youth don’t ape the speed boys on the track,or the thrill of speed,then I am not here.

I find also the duplicty of govts,when they are upset at the effects of smoking,but have no qulams in keeping it legal,and raking in the tax dollars.

How about parents taking some control at times,(and I include myself in that category)or are they too deeply engrossed in their careers and getting the biggest house in the street,to notice the kids need some guidance.

People need to take personal responsibility for their actions, their kids actions (if applicable) and stop this disgusting moralising wowserism driven blame game. The government is NOT YOUR NANNY.

I’m getting bloody sick of this encroaching paternalistic government, individualism needs to be reinforced not collective responsibility. Saddling society with unnecessary law and regulation is only a polite form of tyranny.

Responsibility begins at home, with parenting, not with government interference in our culture.

Edit: Geez Red Cap I just noticed this article is almost a year old what gives?

Biased and one eyed.

Apparently only rugby league benefits from alcohol advertising in the world of sport.

My God… LOL.

Let me ask a simple question – who makes a decision to consume these products? The individual.

That is what all of these issues come back to. A decision by an individual to consume a product. As advertisers, sure, you want to be putting the purchasing decision into the consumers head. That is what advertising is all about, but that is where it ends, you simply give the consumers an idea. It is then up to the individual where they take it.

The balance of power is well and truly with the individual – let’s not forget that.

I also watch tons of ultra-violent R-rated movies, I read a lot of explicit novels and listen to some very heavy music, but I guarantee you I wouldn’t hurt a fly. I don’t drink, smoke or do drugs either, and I am not unfit despite not playing competitive sport regularly.

I can guarantee you that the kids that beat the crap out of me every week for five years of high school weren’t influenced by playing video games – they were too busy drinking, doing drugs and playing footy to have any interest in video games.

Perhaps the fact that I had video games may have kept me from going out and getting stoned, drunk or committing crimes like other kids looking for ways to relieve their boredom.

Not that I expect my comments to stop people from scapegoating video games as the reason for all of the world’s ills.

All the fast food outlets use the colour red because it makes us feel hungry.

And in regards to tabacco..in Formula One ferrari is still sponsored by Marlboro, but the majority of races have no tabcco advertising. So what does Marlboro do? They cunningly came up with a paint strip that looks the same as the logo without actually saying the ‘M’ word.
If Tabacco advertising had no effect why would Marlboro go to such an effort to find a way around the rules?

I didn’t watch all of the Footy Show tonight, (so correct me if I’m wrong) but from what I saw Jim Beam was nowhere in sight. Was this Jim Beam pulling the plug or channel nine realising it was a bad look when they criticise the players for drinking?

Billo, thanks for letting us know about Super League. If what you say is true, then SL is one of the only football comps in the world that isn’t sponsored by alcohol.

http://www.aihw.gov.au/publications/phe/sdua04/sdua04.pdf

“The proportion of the Australian population aged 14 years and over who were daily smokers dropped from 24% in 1991 to 17% in 2004. The proportion of the population who were ex-smokers increased during this time, from 21% in 1991 to 26% in 1998, and remained stable in 2001 and 2004. The proportion of the population who had never smoked more than 100 cigarettes in their life also increased, from just under half (49%) in 1991, to just over half (53%) in 2004.
In 1991, over one-quarter (27%) of Australian males aged 14 years and over were daily smokers, but in 2004, less than one-fifth were daily smokers (19%). The proportion of males reporting that they had never smoked more than 100 cigarettes in their life increased from 42% in 1991 to 48% in 2004.
The proportion of females in the population aged 14 years who smoked daily or occasionally remained lower than males. In 1991, 22% of females aged 14 years and over reported smoking daily, compared with 16% in 2004. The proportion of females aged 14 years and over who had never smoked more than 100 cigarettes in their life increased from 56% in 1991 to 58% in 2004.”

Tobacco Advertising Prohibition Act 1992 expressly prohibited almost all forms of Tobacco advertising in Australia.

The stats showed that the banning of cigarette advertising (a long with other educational campaign) work.

It’s not perfect, it doesn’t get rid of everyone who smoke cigarettes. I know many people back at school who smoked tobacco (amongst many other things) but to say it has ZERO impact or is not effective is absolutely rubbish. Isn’t it possible that what we see in the school yard today as bad as it is was worst 15-20 years ago?

I’m pretty open to limiting alcohol advertisement as well if it’s possible to have the same impact in reducing the amount of alcohol abuse.

http://en.wikipedia.org/wiki/Prohibition_in_the_United_States

Whats the good of banning alcohol advertising? Its a halfway measure at best. Ban alcohol full stop. But then again Alcohol has & always will be the opiate of ther masses. Ban it & crime steps in,people get pissed behind doors in illegal clubs(as per gambling). Legalise it people get pissed in legal pubs & clubs.
This line from USA prohibition days(see below)says it all about alcohol:-

“Excess was a personal indiscretion”

That applies today as it did then & for thousands of years prior. Nothing like a “mead” orgy to set the Vikings on another night out of plundering other countries. Alcohol & young men being indiscreet when imbibing is an age old problem even the not so young pirates of the Spanish main were less than hospitable when visiting Caribbean ports.
In the working class town where I grew up in the North of England a lads night out beore the legal age of 18 was par for the course. If you couldnt sup 8 pints on the pub crawl without puking,no need to turn up next week. No different today
Its all in the culture you see of who you mix with & whats expected within the group.
When I first came here I worked manual jobs,mixed with working class Aussies. In those days in NSW/QLD many played Rugby League & it was easy for working class Poms to find a culture the same as theres in relation to drinking & lets be honest attitude(chauvanistic) to women. So I & other Poms drank with them at the places they knew Leagues clubs. Also a place to pick up “Birds” or “Sheilas”.
So historically there is a link between League & alcohol. No better or worse than the “macho drinking culture ” of Industrial South Yorkshire ,but the difference was that our drinking was not directly linked via a club to the sport we followed played.
The Pubs at the centre of town were our territory.
No matter what Rugby League does in this country the bond between the sport & alcohol is embedded in its history.
Perhaps instead of intellectualising this & trying to be so politically correct,get back to the factory floor & look for “The Bleeding Obvious”.

Alcohol is a very damaging substance if people abuse it (and many do), so its consumption shouldn’t be encouraged. Same thing with gambling; in an ideal world we could ban advertising in sports for that as well.

I guess for now it is just up to us to do our part and be responsible and hope that our kids will follow our lead and not that of the poor role models sport can present them with.

A small aside on the Central Coast there is a problem with alcohol and kids … a very bad problem. The CEO Lyall Gorman of the Mariners wrote an article about it for the local area health service some of which was published in the local press. Lyall also sits on a number of committees about kids and alcohol. Maybe just PR same may say.

But in Hal 3, a alcohol company offered the Mariners a 1.3 million dollar sponsorship and the Mariners knocked it backed saying it runs against what we are trying to do to help the community.. This news did not make headlines outside some parts of the Central Coast.. Jump forward 12 months a local RSL offer the Mariners 22 acres of their land to build there training academy, Wyond council add another 10 acres of their land that boarders the clubs land. Newcastle university in part because of a lot of work between the them offer to run there sports management school out of the Mariners academy and the Newcastle University medical faculty offer to run parts of there medical degree there as well.

My point is I think widespread community support for organisations tiring to remedy or at least help with alcohol

Unfortunately these kids get bombarded with images of alcohol and tend to think its ok to drink like the players do.

It also doesnt help when the Australian Rugby League team is sponsored by VB. I guess the ARL know which demographic are watching the game but its disappointing to see Alcohol sponsorship on a national jersey.