Building an army of Rebels behind the new Super team
By kronic, 20 Jan 2010 Gav is a Roar Pro
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2011 will mark a significant year in the history of the Victorian sporting landscape. It will field a team in the world’s most prestigious rugby competition, Super Rugby.
A Super Rugby title is the only remaining trophy yet to be won by a Victorian side.
The Geelong Cats, Melbourne Victory, Victorian Bushrangers are just some of the teams (at this point in time), which are the current premiers of their domestic sporting competition.
These are the hopes and aspirations of a sports mad Victorian.
A true Victorian. I was brought up on Australian Football (Richmond), soggy meat pies and afternoons at the MCG. I’m in a generation which has grown up with advancements in technology such as Pay-TV and the Internet.
These have helped us gain exposure to a wide and interesting world, which obviously included sport. I remember a time when the sporting landscape in Australia (in particular Victoria), only included Australian Football and Cricket.
Since 1998, with the introduction of a NRL team (Melbourne Storm) and the reinvention of Association Football through the A-League, many Victorians (Australians too) have a growing sporting interest, outside of traditional sports in their state.
This is where I found rugby.
I can remember watching a few matches in my early teens as well as league during the Super League war. During my mid-teens I fell out of love with sport for various reasons.
However, towards my late teens and early twenties, I found my passion again.
Before recommitting myself to a struggling Richmond, I was supporting the Wallabies in the build up to the 2007 World Cup in France. Subsequently, I discovered Super 14 in 2008.
Due to the lack of a Victorian team, I decided to align myself with our northern neighbour, the NSW Waratahs. I even purchased a relatively cheap non-match day membership.
It was only until late 2008 that I discovered Victoria’s attempt to gain a team in Super Rugby. I learned of the failed 2004 bid, which went to the Western Force. As well as news that SANZAR was looking to add another team to the prestigious competition.
I thought the time was right to build support for a team in one of my favourite sports. I employed tools that were popular and appealed to the masses through Facebook and Twitter.
I only gathered minimal support.
However, it wasn’t long before I found similar people who had already established more successful groups. As they say, two-heads are better than one.
Teaming up, we eventually found ourselves with 2,000 plus supporters. Out of this, we’ve evolved into a group known as the Rebel Army.
For those on the outside looking in, you may ask: “Why don’t I have this similar level of commitment to my AFL club?” The answer is simple, it’s a matter of history.
Richmond is over 100 years old, it’s supporter culture and groups are well established. On the other hand, the Rebels provide a fresh start something to be part of, to form the foundation of. A situation which isn’t dissimilar to that of the 11th A-League franchise Melbourne Heart.
The Rebels will also provide a niche in the Victorian sporting landscape, one which is slowly disappearing, state representation. At present there is only one team, in all of the major domestic sporting competitions which represent Victoria, the Bushrangers.
However, post-2011, this is expected to change with the Big Bash changing to a city/franchise structure. Victorian’s love their sport, and especially love their state representative sides, if the recent Big Bash series is anything to go by.
I could be grasping at straws using cricket (which is a well established sport in this country) as a measure for supporting a domestic rugby team, but I don’t think this is too far off the mark.
I’m sure every Victorian awaits the day, the mighty Victorian Rebels take on the NSW Waratahs at the new Rectangular Stadium.
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January 20th 2010 @ 6:39am
Nick said | January 20th 2010 @ 6:39am | Report comment
A match we await with much excitement here in South Africa. Good luck rebels
January 20th 2010 @ 6:40am
MattRusty said | January 20th 2010 @ 6:40am | Report comment
I wouldn’t be so sure about every Victorian awaiting the day that the Rebels play. Take it from me (Melbourne Storm supporter); if the Rebels survive 11 years in the competition many people in Melbourne will still have no idea who they are and what they do. Best to set your expectations at the right level. I note that you forgot to mention that the Melbourne Storm are a Victorian club who won their domestic competition – perhaps your use of the word “some” indicates a hidden agenda here. All the talk about forming an army…one could be forgiven for thinking you see this as a war. Listen to your new CEO Brian Waldron who is a great man, all codes can survive in Melbourne…..do you believe it?
January 20th 2010 @ 10:41am
Bay35Pablo said | January 20th 2010 @ 10:41am | Report comment
“if the Rebels survive 11 years in the competition many people in Melbourne will still have no idea who they are and what they do” What, like the Storm?
“All the talk about forming an army…one could be forgiven for thinking you see this as a war.” Like the Barmy Army for the Poms, the Reds Army, etc? Feeling a bit paranoid Rusty?
Here’s a bloke who has been gagging for rugby to give his state its own team. If you were a league fan in the 1990s I am sure you felt the same way when the Storm arrived.
The whiff of sour grapes is overwhelming.
I hope the Rebels do well (just not at the cost of the Tahs), but I also believe the Storm have a role and a niche in the NRL and Melbourne.
January 20th 2010 @ 8:28pm
kronic said | January 20th 2010 @ 8:28pm | Report comment
I’m sure if you look up the definition of an army you’ll also find it includes an organization or group to advance a cause. Perhaps your jealous you didn’t think of a similar concept earlier?
January 21st 2010 @ 6:32am
MattRusty said | January 21st 2010 @ 6:32am | Report comment
Fair call Bay35P, will put the grapes away…not paranoid about the Rebels joining the Melbourne community in 2011, more paranoid about us filling the new stadium this year; if that doesn’t happen…
And good luck to you kronic, you have lots of passion but perhaps your energy would be better spent starting a real cheer squad, one that creates banners like the Graveyard mob for the Storm. Banners are a part of Melbourne culture, so keep it going; or you could take the easy option and just create a Facebook group and sit behind your keyboard feeling invincible. Which do you choose soldier?
January 21st 2010 @ 7:26am
kronic said | January 21st 2010 @ 7:26am | Report comment
Maybe you didn’t read between the lines, when I stated ‘we’ve evolved’. Don’t worry we’ll make our presence felt.
Just on the stadium issue, I’d be more worried about retaining crowd numbers. You’ll get people that come along to each of the games, some to experience the new stadium and perhaps revisit these ‘foreign’ sports (not that I regard sports with 100+ years history in this country as foreign to a particular non-traditional locality).
January 20th 2010 @ 6:55am
HarryTheHawk said | January 20th 2010 @ 6:55am | Report comment
Good for you Kronic – go the Rebels !
January 20th 2010 @ 7:07am
True Tah said | January 20th 2010 @ 7:07am | Report comment
I think you might be disappointed that the team is known as the Melbourne Rebels, not the Victorian Rebels.
Apart from that good luck, I hope the people of Melbourne will give the Rebels the kudos, you have already signed Macqueen and Waldron, two of the best, and I suspect they will get the right playing personnel.
Would be good to see the likes of Lealifano, Elsom, Ioane and Horua playing, whilst their playing development may have taken off outside the state, they are all Victorians!
January 20th 2010 @ 8:18pm
kronic said | January 20th 2010 @ 8:18pm | Report comment
Might be the name of the consortium, however I haven’t really seen any evidence of marketing by the club. Sure you could count the scarf worn by Macqueen and the back drop at the press conferences. I’m led to believe these were used because nothing else was available.
Regardless of whether it’s named the Melbourne or Victorian Rebels, we the fans, will always regard them as Victorian.
January 20th 2010 @ 7:09am
Redb said | January 20th 2010 @ 7:09am | Report comment
Being a Richmond supporter I thought you’d be more likely to support the new Melbourne HEART team
January 21st 2010 @ 7:20am
kronic said | January 21st 2010 @ 7:20am | Report comment
Sorry mate, I said Richmond not Collingwood. Some of us jump on the bandwagon, others stick through the pain to get the pleasure.
Now that you mention it, I will be supporting Melbourne Heart though, a fresh start. I also like the fact Van’t Schip calls ‘a spade, a spade’.
January 21st 2010 @ 10:07am
Redb said | January 21st 2010 @ 10:07am | Report comment
no probs Kronic, only having a joke at your expense.
Richmond supporters have had it tough for many many years, the diehards who stick wtih their club through thick and thin should be applauded.
January 20th 2010 @ 7:28am
Rickety Knees said | January 20th 2010 @ 7:28am | Report comment
Good one Kronic – there are many New South Welshmen who will also be tuned in for that first match. The Feb-Aug 2011 competition promises to be a cracker.
January 20th 2010 @ 7:40am
macavity said | January 20th 2010 @ 7:40am | Report comment
I love the irony of the name.
The Rebels, playing the establishment game…..
January 20th 2010 @ 12:08pm
rugbyfuture said | January 20th 2010 @ 12:08pm | Report comment
like the knights for the working class game?
January 20th 2010 @ 12:55pm
rugbyfuture said | January 20th 2010 @ 12:55pm | Report comment
i don’t see how this statement could be offensive in any way, except for league zealots being hypocritical, they’re mascots and brands and as the rebels might be ironic for an establishment game so might the knights (traditionally a gentry title for semi noble men of england) for a working class game, all those who are voting and have obviously gone down to every union supporter here and voted them down in a union thread. either stop complaining about us going into your threads and then coming into ours or get a life.
oh and whoever is moderating my comments pay attention to this as it is a major fault in this system.
January 20th 2010 @ 1:20pm
Mike G said | January 20th 2010 @ 1:20pm | Report comment
Gold RF, simply Gold…Looks like it’s scared him off!!!
January 20th 2010 @ 7:01pm
macavity said | January 20th 2010 @ 7:01pm | Report comment
Knights – men of steel – steel city – Newcastle
makes perfect sense.
Rebels comes from?
January 20th 2010 @ 7:40pm
rugbyfuture said | January 20th 2010 @ 7:40pm | Report comment
rebels — eureka stockade — victoria
less amount of degrees
January 20th 2010 @ 8:17pm
macavity said | January 20th 2010 @ 8:17pm | Report comment
exactly.
the establishment game claiming imagery from a rebellion…. against the establishment.
oh, and sorry for not being on earlier, unlike you rugger buggers I can’t live off of daddy’s money, so I have to, you know, work….
January 20th 2010 @ 8:33pm
rugbyfuture said | January 20th 2010 @ 8:33pm | Report comment
and the steel industry would have obviously been steered by executives, whats your point? and the slow gentrification of newcastle would also be due to executives nad the establishment. in fact newcastle is named for a city in england above the traditional league territories. it was founded and explored by the establishment and the workers were brought in by the establishment, your point is void.
also shouldn’t men of steel be steelers, or blacksmiths? technically the same link that the two franchises have is through the name and not through the socio economic group.
also, we work too, in fact we’ve been working compliments to the game for many more years than leagueys. plus im a university student.
January 21st 2010 @ 6:55am
macavity said | January 21st 2010 @ 6:55am | Report comment
In 1988 there were already the Illawarra Steelers in the league, otherwise we may well have been the Steelers.
Fun fact – the original Newcastle settlement was named Kings Town.
I can imagine your establishment excitement about that…..
January 21st 2010 @ 10:40am
rugbyfuture said | January 21st 2010 @ 10:40am | Report comment
more a republican myself macavity
January 20th 2010 @ 6:28pm
Sth Auckland First XV said | January 20th 2010 @ 6:28pm | Report comment
Rugby Union the establishment game – this is another League myth. Maybe I have to spell it out for the low IQ mungoes. Q. Who owns League??? A. NEWS LIMITED. Q. What is News Limited?? A. A media organisation – can’t get much more establishment than that. Q. WHO OWNS RUGBY UNION?? A. THE PEOPLE. Every Tom Dick and Harry who plays rugby union owns the game. League is owned by businessmen and the media – the establishment. GET YOUR FACTS RIGHT macavity. Rugby Union is truly a game owned by the people, for the people. League is definately not owned by the people, and if you think this independent commission is going to change anything you better read the fine print, because it’s not going to.
January 20th 2010 @ 8:19pm
macavity said | January 20th 2010 @ 8:19pm | Report comment
The capitals convinced me.
Oh, and the “mungo” call. That was definately persuasive.
January 20th 2010 @ 8:26pm
Dogs Of War said | January 20th 2010 @ 8:26pm | Report comment
HAHAHAHAHAHAHA! Funniest thing I have read all day.
You can’t honestly believe that tripe you wrote.
January 21st 2010 @ 2:18am
Nick said | January 21st 2010 @ 2:18am | Report comment
I can rugby is played outside of australia and im sure you will find that the poorest of the poor play this great game. majority of people that play rugby in SA are from the working class i would go far to say that they are poorer than most people living in australia now. rugby has saved the lives of many kids who would have lost their lives to gangstrism and drugs, ashwin willimse is a great example, ended up playing for the springboks. just beacuse rugby is the sport of the elite in oz does not make it eveywhere else dogs. and what are you doing on this thread if you dont even like rugby?
January 21st 2010 @ 4:39am
Jannerboyuk said | January 21st 2010 @ 4:39am | Report comment
Really? Bloody mungoes and bogans get everywhere.
January 21st 2010 @ 6:56am
macavity said | January 21st 2010 @ 6:56am | Report comment
gangstrism? I believe you just coined a new word, old nicky boy. Gold star for you.
January 21st 2010 @ 2:18pm
Nick said | January 21st 2010 @ 2:18pm | Report comment
Ahhhh macavity do you measure peoples intellect on spelling?? ill take that gold star considering i dont speak english at home. how many languages can you speak, changing the topic maybe this just shows you how important rugby is to people outside of aus, if you want to turn this into a rugby vs league debate thats fine just shows how small, insignificant and how insecure your sport really is. so yea ill take that gold star with pleasure from you, a hard working class man pffffft love it how you aussies try milk that term.
January 21st 2010 @ 10:18am
Dogs Of War said | January 21st 2010 @ 10:18am | Report comment
Who said I don’t like Rugby? I just prefer League out of the two, though Union is my second favourite.
If you hadn’t noticed, this article is about Australian Rugby, not South African or any other countries Rugby. So the comment is false in that regard when applied to Australian Rugby, which is nothing of the sort.
To typify what Union represents, if I want to talk about Union with anyone else at work, the only guys who are interested are other guys who went to private schools which played Union. Pretty much says it all really.
January 20th 2010 @ 10:54pm
Jim Wilson said | January 20th 2010 @ 10:54pm | Report comment
Pity the people don’t watch it.
Aggregate TV audience for RL in Australia for the season just gone 128.5 million versus union about 8 million.
January 20th 2010 @ 11:32pm
Springs said | January 20th 2010 @ 11:32pm | Report comment
Oh your God… You are hilarious guys, all fifteen of you Sth Auckland First Graders. Geez, because News owns half of the NRL it means it owns the entire sport? I’m pretty sure when I kick around a football in the backyard or at the footy ground I don’t have to pay royalties to News.
January 20th 2010 @ 10:06am
ohtani's jacket said | January 20th 2010 @ 10:06am | Report comment
Pity it’s not the world’s most prestigious rugby competition.
January 20th 2010 @ 10:41am
Bay35Pablo said | January 20th 2010 @ 10:41am | Report comment
OJ, (deep breath) and what would that be …?
January 20th 2010 @ 10:49am
Simmo said | January 20th 2010 @ 10:49am | Report comment
According to the ad on Setanta it’s the Magners League
January 20th 2010 @ 12:54pm
Robbo said | January 20th 2010 @ 12:54pm | Report comment
Well it’s certainly Europes best League at the moment (what with Irish clubs having won the last two consecutive Heinekens). At the top end Munster/Leinster would probably be competitive with the likes of Brumbies/Crusaders/Bulls but I think the mid table teams would struggle against the S14 mid table teams like the Waratahs/Hurricanes/Sharks.
January 20th 2010 @ 4:50pm
True Tah said | January 20th 2010 @ 4:50pm | Report comment
I think you’re being a bit optimistic there about the fortunes of the Irish teams against the likes of the Bulls, quite frankly most sides in the Magners League would struggle to beat the Reds.
It makes me wonder why dont they ever have the champions of the Super 14 play the Champions of the Heineken Cup…it used to happen but I can recall it being tad one-sided.
January 20th 2010 @ 4:54pm
Robbo said | January 20th 2010 @ 4:54pm | Report comment
I never said they would win! But they would be competitive. Munster (with de Villers, Howlett, O’Gara, O’Connell) have a pretty good team – they would push for top 4 in the S14 but wouldn’t get close to winning.
January 20th 2010 @ 3:03pm
Simmo said | January 20th 2010 @ 3:03pm | Report comment
I’m not serious about the Magners League!!
It’s as dull as dishwater. The *ad* said it might be the best league in the world for all sorts of specious reasons.
January 20th 2010 @ 2:07pm
ohtani's jacket said | January 20th 2010 @ 2:07pm | Report comment
The Heineken Cup, what else? The Currie Cup is more prestigious than the Super 14.
January 20th 2010 @ 2:21pm
Justin said | January 20th 2010 @ 2:21pm | Report comment
I would have thought the 6 Nations the most prestigious?
January 20th 2010 @ 2:25pm
The Phantom said | January 20th 2010 @ 2:25pm | Report comment
Talking internationals surely the World Cup is unrivalled
January 20th 2010 @ 2:47pm
ohtani's jacket said | January 20th 2010 @ 2:47pm | Report comment
I figure the author means club competitions.
January 20th 2010 @ 3:24pm
The Phantom said | January 20th 2010 @ 3:24pm | Report comment
So did I, but the Currie Cup is not anywhere as prestigious as the Super 14/15 to anyone out of South Africa.
I would put the Super 14 on a par with the Heineken Cup
January 20th 2010 @ 4:42pm
ohtani's jacket said | January 20th 2010 @ 4:42pm | Report comment
The Super 14′s not even prestigious within Australia and New Zealand. I don’t know whether it’s considered prestigious in South Africa, but they love their Currie Cup and draw big Super 14 crowds on the basis of that.
Maybe if SANZAR started acting like it was prestigious it would go up in value. It has to be the most underhyped competition that I can think of. Their marketing is basically the equivalent of “watch the Reds take on the Brumbies this Friday night.”
January 20th 2010 @ 7:43pm
rugbyfuture said | January 20th 2010 @ 7:43pm | Report comment
this is why JON wants the top s15 side to verse the top hcup side
January 20th 2010 @ 5:02pm
sheek said | January 20th 2010 @ 5:02pm | Report comment
OJ,
Is someone giving you a rough time up there in HK? You are being more contrary than usual!
HC is probably prestigious to NH folk. The CC is obviously important to SA folk. But as you yourself have pointed out in reaction to other posters in the past, like me, in this current professional world, we can’t survive without SR.
It pays the bills (most of it) for SA, NZ & OZ rugby.
As I’ve also suggested recently, the SR (S15) format to be introduced in 2011, is the best version to date. For all the faults of SANZAR, we would all have to be happy about that…..
January 20th 2010 @ 5:18pm
sheek said | January 20th 2010 @ 5:18pm | Report comment
OJ,
I have suggested the SR be truncated to a HC style format. It’s practical while retaining the revenue driving appeal of SR.
This then allows SA to bring CC to centre stage; NZ to bring ANZC to centre stage: & Australia to bring ARC/APC to centre stage. This might be the “bomb” required to motivate the ARU to get their domestic house in order.
You can even claim these ideas as your own, if only it will make you happy!!!
January 21st 2010 @ 11:47am
ohtani's jacket said | January 21st 2010 @ 11:47am | Report comment
Yeah it pays the bills and is a necessary evil, but that doesn’t make it prestigious.
The first thing I would do is change the commentating. I get feeds from all three countries and Super Sport are lightyears ahead of Fox and Sky Sports when it comes to the pre-match warm-up in the studio and the actual commentating of the game. If you listen to the New Zealand and Australian commentators, they’re just as cynical about the game as other media commentators. I don’t see how that helps the Super 14′s image at all.
It may win points with disgruntled rugby fans but it’s not the way they do things in South Africa and guess who has the best crowds.
January 20th 2010 @ 10:40am
Cracker said | January 20th 2010 @ 10:40am | Report comment
Looking forward to the Rebels joining the comp. I hear that Bath are already resigned to losing Julian Salvi to the Rebels so there could be their first signing.
January 20th 2010 @ 11:33am
Brett McKay said | January 20th 2010 @ 11:33am | Report comment
and Cracker, he’d be a great signing. For all the depth the Brumbies have this year, it’s hard to see who would replace George Smith. When Salvi was in the side, that was never a worry, and he was a more than adequate fill-in. Ask Qld…
January 20th 2010 @ 11:44am
formeropenside said | January 20th 2010 @ 11:44am | Report comment
Yeah, Salvi was so good the Brumbies cut him loose rather than lose Mitchell Chapman, after they acquired Elsom. Hopefully Elsom goes to the new team (as he is Melbourne-born, although learned his rugby in Qld) so Salvi can go back to his beloved Brumbies.
January 20th 2010 @ 12:04pm
Brett McKay said | January 20th 2010 @ 12:04pm | Report comment
well FOS, the Brumbies obvioulsy rate Chapman pretty highly, they’ve included him in the leadership group for this season, which is interesting for a guy I can’t see starting. I’m not saying I agree with the move to let Salvi go, by the way…
January 20th 2010 @ 12:12pm
formeropenside said | January 20th 2010 @ 12:12pm | Report comment
Yeah, it was a sad day when Chapman left the Reds, especially since he left due to Eddie Jones, who was sacked a few weeks later. He’s far better than Salvi, but with Elsom, Smith, Hoiles and Kimlin (pre-injury) all looking at backrow spots, something had to go, and it could hardly be captain Hoiles could it?
Hoiles would actually be a good target for the 5th team. And then he could play in the centres at long last.
January 20th 2010 @ 12:42pm
Ben C said | January 20th 2010 @ 12:42pm | Report comment
Hoiles would actually be a good target for the 5th team. And then he could play in the centres at long last.
Comedy gold!
January 20th 2010 @ 12:52pm
Brett McKay said | January 20th 2010 @ 12:52pm | Report comment
FOS, I guess the thought is that Hoiles can cover 7, Mitchell can cover 6 (and maybe 8?), and Kimlin can cover 6 and Lock (as could Chisholm, at a pinch). They’ve alo got Sitaleki Timani, who is just a giant, and has big wraps on him.
Salvi tended to suffer from being undersized whener he played 8 (as does Smith), and so maybe that was the reasoning for letting him go.
Are you joking about Hoiles playing in the centres?? I’ve only ever known him as a back-rower, and a pretty handy one at that. It unbelievable that he’s rated so highly by the Brumbies, but so low (or not at all) by Robbie Deans..
January 20th 2010 @ 3:31pm
Gatesy said | January 20th 2010 @ 3:31pm | Report comment
As far as I know the Brumbies have done a deal to bring Salvi back as George Smith’s replacement when George finally decides to call it quits
January 20th 2010 @ 11:47am
Republican said | January 20th 2010 @ 11:47am | Report comment
They should never have let Julian Salvi go.
Now he is being signed by the Rebels, the Brumby’s will live to rue the day.
He is also a local Canberra product from the very strong Marist Bros nursery and there a precious few locals coming out of Canberras grassroots these days.
Cheers