We’re so full of sport, we’ve become sick of it!

 

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South African batsman HM Amla makes runs as Australian bowler James Hopes follows his misfielded ball during the 4th One Day International cricket match between Australia and South Africa at the Adelaide Oval, Adelaide, Monday, Jan. 26, 2009. AAP Image/Dave Hunt

I have my own theory on why the crowds stayed away from the ODI cricket match at the MCG the other night. And the nation’s new infatuation with Twenty20 bash and barge is only part of the story.

There is only so much the human body can take, not to mention our purse strings. Yes, Virginia, there is such a thing as too much of anything.

Sport has become like a Roman banquet, feast after feast after feast.

We gorge ourselves, disgorge ourselves, and gorge ourselves again. It’s the same for individual sports. I think we’re just getting tired of it all.

Plenty of quantity, but heck, where’s the quality?

The ODI was played just 2 or 3 days after the Twenty20 bash, which saw 60,000 fans flock to the ‘Gee’. After that feast, it was asking a lot for fans to return so soon afterwards to a lukewarm dessert.

Sporting organisations and stadia don’t exactly give tickets away these days. And they make sure while you’re at the ground, they extract maximum benefit from your dollar, charging you through the roof for drinks and food.

It’s called legalised extortion!

The entire cricket season has been disjointed. Frankly, it’s been poorly organised. It just goes to show that having plenty to offer doesn’t equate with quality, or desire for a sporting fan.

But it’s not just the cricket.

We’ve had the tennis Australian Open, Yachting’s Sydney to Hobart race, Cycling’s Tour de Australia, while the rugby in the northern hemisphere has continued unabated.

Not to mention the NFL play-offs.

The sporting fan is now selective about where and when he applies his emotional and financial commitment. We drift in and out as we choose.

Cricket Australia and Channel 9 might decide it’s time to draw a line through ODIs, but I reckon it would be the wrong diagnosis.

Get the season in proper, constructive order; give priority to each form in turn, instead of offering them as a mish-mash. Offer better and more affordable ticketing and replenishment pricing at stadia.

Also, Channel 9 can stop flogging every piece of merchandise or furniture they can think of! And stop treating the sporting fan like we’re idiots who will accept whatever trash is foisted upon us.

We humans are pretty stupid most of the time. Fortunately, we’re not stupid all the time.

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