The Gold Coast, Australia’s sporting graveyard
By Vanilla Gorilla, 5 Apr 2012 Vanilla Gorilla is a Roar Pro
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- AFL, Basketball, football, GOLD COAST BLAZE, Gold Coast Suns, Gold Coast Titans, Gold Coast United, Rugby League
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Oh lordy, it is happening again. For some reason the sporting leagues of Australia have fallen for the lure of the supposed “holy grail” of national athletic domination.
I am, of course, talking about the Gold Coast.
The fascination of every sporting entity with this market is bordering on obsession and insanity. Yet, they have not taken no notice of the most obvious flaw in the “jewel” of the national spotlight. Very few on the Gold Coast care about sport.
How can this be?! I hear you scream. But the answer is simple. Its warm, beautiful and they all have better things to do, like go to the beach. Warm weather cities rarely make great sporting cities.
Warm cities are notorious for poor attendance. Miami is a prime example. Despite having a team that might be reminiscent to the Michael Jordan led Chicago Bulls, crowds still show up midway through the first quarter. They have three of the top 10 basketball players in the NBA and still struggle to get sell outs before the tip-off.
America, most notably football, has their most notorious fans and famous games in places like Denver, Green Bay, Pittsburgh, New England and New York. All cold weather cities. San Diego. Miami and LA are notable busts.
The most revered stadium in New Zealand is the “House of Pain” Carisbrook Stadium. It will always be remembered as an terrible place to play, bitterly cold, wet and often resulted in torrid affairs. But this is what has made the games so special.
The players not only beat the other team, they beat mother nature. The site of 16 men packing down to a scrum, covered in mud and blood, with steam rising all around them so you can barely see them is so epic in comparison to seeing them play in sunshine and fine weather. It instantly seems tougher and invokes more emotion.
Even the new stadium is ridiculous, the roof has made the stadium even more raucous, especially in the section known as the “Zoo.” At least the half naked drunk students won’t suffer from hypothermia anymore.
Finally, anywhere in the United Kingdom.
The UK is comprised of cold weather cities and some of the most passionate and crazy fans you will ever meet.
Why are these cold weather cities better in terms of fan support, notoriety and attendance? Because it is too miserable for us to do anything else. In these frozen places lots of people simply exist during the winter months. They go to work, come home and repeat, unable to leave confined spaces for fear of freezing to death. It is a sort of first world human hibernation.
The weekend is our release. The ability to go to the football or any other athletic pursuits allows us to scream, yell, cry and release any other emotion which may be pent up from the working week. It is our opportunity to get out of the house, to do something exciting and cathartic.
There is a level of satisfaction that is attained by watching a game in the pouring rain. You feel like you have helped your team in trying conditions and you stuck with them. It almost feels like the crowd are helping each other get through it, a kind of bond between complete strangers.
The Gold Coast has none of this. Let us look at the failure which is associated with this city, and reflect on the impending doom of current franchises.
First of all, Gold Coast United. Before anyone says it, this team will never survive in the open world. If it were not for the fact that Palmer, the owner, has the same GDP as a small European country, this team would flop.
They have the worst crowd attendance in the A-League by a substantial margin.
In 2011-2012 it had an average attendance of 3,500 with a high of 7,000 for an individual match. It had a total of 45,000 spectators… for an entire season! This is the lowest in the country, the next was Perth with 120,000. United were not even close to getting rid of the wooden spoon.
The club is not financially viable. The lack of interest in the team by sponsors would cripple the bank balance of the team.
Next cab off the rank. the Gold Coast Titans. This is the biggest haemorrhage of cash in the history of a minority sport, ever. I am not entirely sure that a team with an average crowd attendance of 7,400 is doing building a $20 million excellence centre.
Do you know which team had a higher average crowd attendance for its brief existence? Adelaide, yup, and look where they are now, yet people still think the Gold Coast deserve a rugby league team. This too is the lowest average crowd in the country.
Next! The Gold Coast Blaze. They can not even pay a $50,000 legal bill. I think that says a lot about their financial stability. I can not even find coherent statistics in regards to crowd numbers.
Then we get to the peanut in this stinky pile, the Gold Coast Suns. After an average attendance of around 22,000 for their inaugural season things looked great. Then came the 2012 season opener.
Expectations were high, the AFL thought they had the market cornered and would finally crack this nut. However only 13,000 turned up. This is despite the fact they have Gary Ablett Jr and were playing the recent preseason winners in the Adelaide Crows. The novelty seems to have worn off.
Is anyone else seeing the the same trend?
I think it is time that the Gold Coast is given up on, like the drunk uncle that turns up at every Christmas celebration. They do not seem to care. Bring the sports teams back to the cold weather.
I hear Tasmania is nice this time of the year.
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April 5th 2012 @ 8:05am
Redb said | April 5th 2012 @ 8:05am | Report comment
Don’t worry about the 13,000. The Suns finished dead last on the ladder they have built virtually no bandwagon momentum. The crowd was in line with my expectations especially against a Non Vic power club.
They will get 15-18K against Essendon in Round 3.
The Suns have been set up properly with a good stadium and the right communtity based approach. They will never acheive AFL level crowds but if they can get between 15-20K on a regular basis they will be a success in the longer term. The Gold Coast remains a popular short break destination for Vic AFL fans who do travel in big numbers at times, no other code tends to get this benefit.
April 5th 2012 @ 1:42pm
shirtfront said | April 5th 2012 @ 1:42pm | Report comment
I’ll be up there for R3. Get some sun and watch a Bomber goal fest. Can’t wait. Should get 20,000 to that one.
April 5th 2012 @ 8:16am
Roarsome said | April 5th 2012 @ 8:16am | Report comment
The Suns will succeed and are supporting local schools and clubs unlike the other two codes. Also, remember GCU were unlucky not to make the GF last year and are possibly the best wooden spoon team in the history of the league.
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April 5th 2012 @ 8:44am
Vince Rugari said | April 5th 2012 @ 8:44am | Report comment
The Titans have done immense community work. And still, their crowds are poor.
April 5th 2012 @ 9:03am
Matt F said | April 5th 2012 @ 9:03am | Report comment
Their crowds are certainly nowhere near what they were a few years back. But when you consider that they won the wooden spoon last year, and are a very good chace to win it again this year, their crowds aren’t too bad. They’re comparable to other NRL clubs at least, though how it holds up over the season is another matter.
April 5th 2012 @ 10:02am
me, I like football said | April 5th 2012 @ 10:02am | Report comment
Agree, especially when you compare them to a club like the Storm who sit undefeated on top of the ladder, their crowds aren’t too bad. The only difference is that the Titans don’t have financial backing of News Ltd.
April 5th 2012 @ 10:25am
Matt F said | April 5th 2012 @ 10:25am | Report comment
They’re also very similar numbers to some Sydney clubs. CLubs who had a better 2011 then the Titans and are expected to have a better 2012 then them as well
April 5th 2012 @ 8:44am
JasonA said | April 5th 2012 @ 8:44am | Report comment
I have always held this contention. Cities like Adelaide and Melbourne with their long miserable winters always have very high crowd numbers.
I totally agree about the ‘sporting graveyard’, Gold Coast is not a real city, no real football tradition and a massively imported population. I think the Suns will succeed but only because a great deal of investment and hard work by the AFL. Titans, Blaze and GCU will probably all go the way of the Seagulls, Giants, Gladiators and (early) Brisbane Bears.
I can only imagine how passionately Tasmanians (Launceston or Hobart) would get behind their team. They would be like the Green Bay of the AFL.
Sad that sporting leagues see the glitz and dollar signs in their eyes and get lured in by the 500,000 odd people, beautiful beaches and massive skyline.
April 5th 2012 @ 8:49am
Redb said | April 5th 2012 @ 8:49am | Report comment
Crowds in Melbourne decline on cold nights in winter. Last weekend in mild conditions 2 crowds of almost 80,000 packed the G.
April 5th 2012 @ 11:11am
Chris said | April 5th 2012 @ 11:11am | Report comment
The MCG has a stated capacity of 100,000 – how can a crowd of less than 80,000 be described as “packing” out the ground?
But I agree with you that the actual evidence (as opposed to speculation/opinion/wishful thinking) would not support this article.
April 5th 2012 @ 12:59pm
Nathan of Perth said | April 5th 2012 @ 12:59pm | Report comment
MCC Members reserve can’t be sold.
April 5th 2012 @ 2:30pm
The Cattery said | April 5th 2012 @ 2:30pm | Report comment
The MCG can be officially sold out, and get only 78k. It’s why the grand final is often less than 100k.
April 5th 2012 @ 3:05pm
Redb said | April 5th 2012 @ 3:05pm | Report comment
One of the slight disadvantages of high club membership is that many seats are ‘sold’ but if the ticket holder does not turn up they cant be sold to someone else.
So Hawthorn members, MCC & AFL members not turning up impacts on attendance. The Hawks v Pies game was down to less than 3,000 public seats still available on the morning of the game.
80,000 at the G is still pretty full and makes a lot of noise.
April 5th 2012 @ 4:17pm
Nathan of Perth said | April 5th 2012 @ 4:17pm | Report comment
Eagles, for example, have been sold out for years, even as attendance varies between 80-90% of capacity – this is because there are seated members who cannot get to a particular game and even some who won’t relinquish membership even though they cannot attend any games in a season because of the wait to regain membership.
So even when they get 34-37,000 there are still no further tickets to sell!
April 5th 2012 @ 9:45am
Cameron said | April 5th 2012 @ 9:45am | Report comment
Tasmania is too divided by rivalry between Luannie and Hobart. Every team that has tried to establish there on a permanent basis has failed.
Plus, the only reason why people talk about Tas as possiblly having permanent teams down there is because it is isolated and so paradoxically it actually gets noticed as not having a team(s).
Think about this, If towns the size of Luannie and Hobart were located in regional mainland Australia, there would be no interest from the AFL or NRL in hosting Premiership season games there, let alone having permanent clubs there, but the a-league would, and so persuing Tasmania United might be viable if you can get over the political rivalry between Luannie and Hobart, but that is hard work.
April 5th 2012 @ 11:56am
JamesP said | April 5th 2012 @ 11:56am | Report comment
What rot. Perth has glorious weather. Adelaide is also warmer than Melbourne and has the least rainfall of any state capital city. Got nothing to do with the weather. Brisbane is warm and Suncorp gets packed in with Broncos fans
April 5th 2012 @ 8:54am
Paul said | April 5th 2012 @ 8:54am | Report comment
It only took $60m from the Queensland Government to get Metricon Stadium up and running – a stadium only used by the Suns (as well as the once-off use for the Comm Games in 2018). Bear in mind that after this grant, the Queensland Government resorted to unpopular asset sales to balance the books, the fallout quite apparent at the recent Queensland election.
With just one tenant, I can’t imagine Metricon would be charge GCS as much for stadium use as Skilled Park charges the Titans and used to charge Clive Palmer.
Would the GC Suns be viable without their “handout”?
April 5th 2012 @ 9:14am
Redb said | April 5th 2012 @ 9:14am | Report comment
The Suns have the potential to draw visitors to the Gold Coast, this was already evident in several crowds last year. The other codes, well lets not dwell, but poor strategic planning and management have contributed to their situation.
The AFL has better management this involves engaging various levels including government.
April 5th 2012 @ 9:44am
Fussball ist unser leben said | April 5th 2012 @ 9:44am | Report comment
Do you think “drawing visitors to the GC” is the recipe for creating a passionate, committed, long-term, loyal supporter base?
April 5th 2012 @ 9:59am
SportsFanMelb said | April 5th 2012 @ 9:59am | Report comment
I think the jist of what Redb is saying is – along with the fans who already live on the GC there will usually be traveling fans from other states looking to make a weekend away which includes watching the footy and their team play the Suns.
At this stage the Suns are not really a concern because they do have paid up members, a great stadium deal, a full book of sponsors and they are backed by the AFL for the better part of the next 10 years. It has been mentioned on other threads already that the Suns actually turned a small profit last year, which is a good effort considering they were belted most weeks and won the wooden spoon.
April 5th 2012 @ 10:37am
Redb said | April 5th 2012 @ 10:37am | Report comment
Spot on.
April 5th 2012 @ 9:02am
Jammy said | April 5th 2012 @ 9:02am | Report comment
Rugby league is not a minority sport in Australia and average crowds are not 7500. Apart from that, good article.
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April 5th 2012 @ 9:46am
peeeko said | April 5th 2012 @ 9:46am | Report comment
Yes a huge mistake, the average titans crowd over their first 5 years is 19,000. Which makes your whole bit on the titans incorrect
April 5th 2012 @ 9:09am
Matt F said | April 5th 2012 @ 9:09am | Report comment
When has the Titans crowd average ever been 7400? Their crowds this season have been 11k, 11k, and 14k (though free tickets were given for the last match.) Last year they averaged over 15k.
In what way is League a minority sport on the Gold Coast (or in the country, if that’s what you were referring to?)
April 5th 2012 @ 9:45am
Vanilla Gorilla said | April 5th 2012 @ 9:45am | Report comment
I was refering to the crowd attendance for their existance on the Gold Coast. The stats are easy enough to find. Also i beleive the inflated nature of the crowds this season will be caused by the fact that the team are in financial difficulty, they have been getting a lot of meida coverage which causes people to pretend they care and act like they are staunch supporters. Much like the Melbourne Storm salary cap debacle. I was living in Melbourne at the time and all of a sudden people acted like they cared about rugby league in Melbourne. The team had never been mentioned at my work place before. So I would be interested, if the team survive, how long the Titans hold these sort of numbers. My over or under on this would be set at 5.5 home games.
April 5th 2012 @ 10:03am
Matt F said | April 5th 2012 @ 10:03am | Report comment
Sorry but that’s just completely wrong. GC Titans season averages since they entered the NRL in 2007.
2007 – 21489
2008 – 21618
2009 – 19178
2010 – 17877
2011 – 15428
2012 – 12325
It’s never even been close to 7400. Can I ask where you got the 7400 figure from? As for “inflated crowd figures” the crowds are going down, not up. There’s no spike in crowds because of the current media coverage.
The decline in crowds is most likely because of two reasons.
1. The novelty of a “new team” has worn off. This is most likely what will happen to the Suns this season. It’s also what happened to the A-League after season 2/3.
2. They’ve gone from prelim finalists in 2010 to wodden spoon in 2011 and possible wooden spoon again in 2012. Crowds naturally drop when a team is losing.
April 5th 2012 @ 10:51am
Nathan of Perth said | April 5th 2012 @ 10:51am | Report comment
If it was #1 the crowds would have plateaued after a year or two…
April 5th 2012 @ 11:32am
Vanilla Gorilla said | April 5th 2012 @ 11:32am | Report comment
This is the issue with statistics. There are lies, damend lies and statistics. Obviously the site i got my details from was incorrect. However you have once again highlighted a disturbing trend in the crowd numbers.
April 5th 2012 @ 12:23pm
Vanilla Gorilla said | April 5th 2012 @ 12:23pm | Report comment
Alright i found the issue, the crowd figures i have used were actually for the old team that was there… They have tried this twice?
April 5th 2012 @ 12:31pm
The Cattery said | April 5th 2012 @ 12:31pm | Report comment
More than twice – I think.
April 5th 2012 @ 12:54pm
OneJayBee said | April 5th 2012 @ 12:54pm | Report comment
try Gold Coast Chargers, Gold Coast Seagulls, Gold Coast Giants! A few incarnations…
April 5th 2012 @ 2:07pm
Matt F said | April 5th 2012 @ 2:07pm | Report comment
Yes they had a Gold Coast team, under many names from 1988-98. incidently up until 1995 they weren’t even based in the Gold Coast but in Tweed Heads. Admittedly it was only 1/2 hr away but is also in a different state!
Technically there were two teams. One from 88-95 and one from 96-98, though the first attempt changed it’s name about 3 times.
April 5th 2012 @ 9:37am
Harry said | April 5th 2012 @ 9:37am | Report comment
You are right about everything with the exception of the Suns. You can’t base the judgement on one game this year. It was againts the Crows who will not draw a lot. This game will probably be the lowest crowd for the year for the Suns. In any case 13k is almost near the average for A League or Rugby League.
I think AFL has a future there on the gold coast, but you are certainly right about the other sports.
April 5th 2012 @ 10:20am
Pecs McGee said | April 5th 2012 @ 10:20am | Report comment
The Titans created more interest than the Suns in their opening seasons with a fraction of the funding. That their crowds have dipped has has much more to do with their on-field performances (woeful of late) than any indication of RL’s status on the GC.
April 5th 2012 @ 10:45am
Redb said | April 5th 2012 @ 10:45am | Report comment
I don’t see why both the Titans and Suns cannot succeed. There is a base for both with RL bigger, but the AFL with a solid plan & resources to get bigger & a reasonable local playing base to grow.
April 5th 2012 @ 12:12pm
Nathan of Perth said | April 5th 2012 @ 12:12pm | Report comment
Judging by the figures above from Matt F the averages were plummeting even as they racked up a Prelim final.
April 5th 2012 @ 12:19pm
Nathan of Perth said | April 5th 2012 @ 12:19pm | Report comment
It sounds a lot like the talk between the Glory supporters groups and Perth Glory’s front office. There is a lot more to crowds and support than simply winning!
April 5th 2012 @ 9:44am
Harry said | April 5th 2012 @ 9:44am | Report comment
One more point, Skilled Park is very hard to get to. I never went, however my friends who went up said there is no parking, no train, no light rail, and in the middle of no where.
How can people watch a game if they can’t get there?
I have been to Carrara, before it became Metricon and drove there without an issue. it was less than 15 minutes drive for me.
April 5th 2012 @ 10:14am
Pecs McGee said | April 5th 2012 @ 10:14am | Report comment
Skilled Park is right next to Robina Train station… There are buses that go to and from. I’ve never had any issues getting there
April 5th 2012 @ 10:56am
Allen said | April 5th 2012 @ 10:56am | Report comment
Went to an a-league game up there in GCU’s first season, the bus ride from Surfers took well over an hour. There were little kids in man-u and liverpool shirts who were crying by the time they got to Robina. Not ideal. Fortunately there were express bus back to town, but the damage had been done.
April 5th 2012 @ 12:48pm
Pecs McGee said | April 5th 2012 @ 12:48pm | Report comment
That’s life. Not everyone can live within 10mins of a stadium. As I said, I’ve never had problems getting there. I don’t stay in Surfers though
April 5th 2012 @ 1:01pm
Nathan of Perth said | April 5th 2012 @ 1:01pm | Report comment
The more I read some of these comments the more grateful I am for TransPerth, not something I ever expected to be.
April 5th 2012 @ 10:03am
Chuq said | April 5th 2012 @ 10:03am | Report comment
Tasmania’s recent record with crowds is actually quite good:
AFL pre-season (Hawthorn in Launceston) – 10k
AFL season (Hawthorn in Launceston) – 15-20k
A-League pre-season (Melb Victory in Launceston) – 5-8k
International ODI cricket (in Hobart) – 14-16k (capacity)
Big Bash League (Hurricanes in Hobart) – 8-13k (capacity limited slightly)
NRL pre-season (Broncos/Storm in Hobart) – 11k
Note some of these are one-offs, some are typical/average.
Also..
AFL season (Nth Melb in Hobart) – we will find out this weekend but the media blitz has been crazy!
A-League season (Victory/GC in Launceston) – only 5k, an anomaly – but there has only been one so far and it was on a Wednesday night
April 5th 2012 @ 10:12am
Republican said | April 5th 2012 @ 10:12am | Report comment
Yes Tassie is not only nice this time of year but they actually have a strong culture and pedigree for Australian Footy – as do the ACT.
This however has naught to do with development of respective codes these days when the criteria is unconditionally commercial.
I hope they do go belly up however this mode of operandum is set to continue I believe, next farcical and most insulting expansion by the AFL is likely to be NZ (purely for tele criteria) and at our expense!