Time for Waratahs to represent NSW, not Sydney’s east
By Joe Frost, 9 Jun 2012 Joe Frost is a Roar Guru
- Tagged:
- NSW Waratahs, Rugby Union, Super Rugby, wallabies
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Since the inaugural Super rugby tournament in 1996, the team that calls Moore Park their home ground have laid false claim to representing NSW. They even have the temerity to use the state’s flower as their logo.
New South Wales Waratahs. It’s a fallacy. To even call themselves the Sydney Waratahs would ring false but for the two or so games a year they play at Homebush (the first of which, against the Reds, would not have even sold out the SFS this year).
There is a quick, logical way for the Waratahs to turn around their tumbling home ground average and, with it, possibly start winning again – actually play for the state of NSW.
This would be dead easy, as evidenced by Tuesday evening’s Wallabies versus Scotland game played at Hunter Stadium, Newcastle.
Wallabies captain David Pocock sent an open letter to the Newcastle Herald on the Wednesday, praising the Newcastle crowd for their support of a losing side.
“‘To see over 20,000 people brave extreme conditions most of us had never experienced before, let alone also played a game in, was incredible, and is something the players will speak about for a long time to come,” he wrote.
Indeed the weather conditions were extreme, probably – as Pocock said – extreme to the point most had never seen. Unless you were from Newcastle.
The conditions on display were something similar to a storm which hit the town almost five years to the day earlier. A storm which saw a bulk coal carrier washed up on Nobbys beach and 10 people die.
Nevertheless over 20,000 people turned up in this abhorrent weather to support Australian rugby. Just think how many would have turned up if the weather hadn’t been reminiscent of a death-storm.
It was a testament to the people of the Hunter and not only their love for the game of rugby union but, as Pocock wrote, “also for their country.”
The people of Newcastle also have a strong passion for their state. And most of them aren’t aware that the Waratahs aren’t really representatives of NSW.
Were the Tahs to move two games a season north, they could, weather permitting, guarantee 60,000 bums on seats for those games.
For an organisation which has averaged just a smidge over 20,000 people per game for the 2012 season, these extra 20,000 people over two matches would be both money in the bank and priceless support for a team which has been booed off the field on more than one occasion this season.
But why stop there? Isn’t it time the NSW Waratahs started actually representing the entire state?
How about they start playing the odd game in Wollongong, Sutherland or Gosford? Hell get some balls and play a game out at Penrith instead of just sitting back and letting rugby league and AFL fight over Sydney’s west.
For far too long the Waratahs have made the claim to being NSW’s rugby union team, all the while bemoaning the falling crowds and the difficult market they have to exist in – what with there being nine NRL and now two AFL teams to compete with in Sydney.
When people think of the Newcastle Knights or the Brisbane Broncos the term that instantly comes to mind is ‘one team towns’.
Well the Waratahs are a one team state. They have the potential – and brand – to harness over seven million supporters.
Instead they play all their games bar two out of Sydney’s eastern suburbs, regarded as the most fickle area for sport supporters in the country.
It’s time to take their name seriously and begin representing all of NSW.
Because, as Newcastle and Hunter Rugby Union president Phil Payne promised, “If the Waratahs don’t want to come we will go to the Brumbies and other provinces.”
After almost 20 years of being neglected by ‘their’ state, it could only be considered fair enough.
Follow Joe on Twitter: @joebfrost
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June 9th 2012 @ 5:28am
Johnno said | June 9th 2012 @ 5:28am | Report comment
I think the business model has to change there name to Sydney NSW is too big an area to cover for 1 team in the modern franchising model.
T20 style is the future.
Re brand them as the waratahs but have them play NSW wide.
- But remember you get about 9-10 home games plaus a few trials maybe finals matches.
-Have 1 match a year in Newcastle, 1 at the Gong, 1 maybe at central coast at gosford in mariners territory and central coast bears terriorprty which is the central coast hearltands,and 3 in west sydney at homebush or parramatta staidum, and 1 even at brookvale oval or north sydney oval, and 6-8 at Allianz.
-And have a sevens weekend either an elite sevens weekend or an elite sevens weekend and have it at Newcastle or on the central coast or at Umina.
June 9th 2012 @ 6:54am
wallaby fan said | June 9th 2012 @ 6:54am | Report comment
I’m confused? is Sydney not the capital city of NSW. Are people in Newcastle incapable of catching the train down to Sydney? I’ve done it… it’s pretty straight forward.
June 9th 2012 @ 7:16am
Red Kev said | June 9th 2012 @ 7:16am | Report comment
I agree with wallaby fan (and that’s twice in two days, I feel strangely dirty now) catching the train from Newcastle or Gosford is not super hard.
June 9th 2012 @ 7:52am
p.Tah said | June 9th 2012 @ 7:52am | Report comment
Wallaby fan and Red Kev, the Newcastle game brought a tonne of Country people to the game, from Taree, Tamworth etc. They can’t just as easily catch the train to Sydney and back again. I agree wholeheartedly with this article. Newcastle should become the epicenter for regional and country rugby in NSW. The Tahs have to take a game to them.
It will take the game to non-rugby types in Newcastle as well who won’t catch the train to Sydney to watch a game. There were plenty of them there on Tuesday night.
June 10th 2012 @ 2:58am
wallaby fan said | June 10th 2012 @ 2:58am | Report comment
I’m not against taking one game away but there are 5millionpeople in sydney. that is the market to concern ourselves with. Besides i know tonnes of people that travel down from tamworth, cowra, coffs etc etc and make a weekend of it in sydney the most beautiful harbour city in the world.
Do the tahs not play warm up matches out in the sticks?
June 9th 2012 @ 9:26am
Joe Frost said | June 9th 2012 @ 9:26am | Report comment
So by your logic, the Wallabies should play all their games in Canberra since its the nations capital.
Just let everyone always come to them. Canberra’s got an airport, a train station and a bus terminal. So yeah, guess that’s fair too?
June 9th 2012 @ 10:36am
Jack said | June 9th 2012 @ 10:36am | Report comment
How about a test match against the top their nation in Canberra? We are part of the heart land that buys memberships every year. Adelaide and Hong Kong get test matches but not Canberra. Melbourne get matches every year and most Victorians wouldn’t know a 5/8 from fly half. Before you should you chase new fans you should make sure you consolidate the heartland. I know its all about money but investment for the future is a smart financial strategy.
June 9th 2012 @ 1:41pm
p.Tah said | June 9th 2012 @ 1:41pm | Report comment
What is the difference between a 5/8 and a fly half
June 10th 2012 @ 9:52am
Bakkies said | June 10th 2012 @ 9:52am | Report comment
Canberra doesn’t have a stadium big enough to host marquee tests
June 10th 2012 @ 3:00am
wallaby fan said | June 10th 2012 @ 3:00am | Report comment
A ridiculous comment. Canberra is a country town and we would not want our international visitors seeing canberra. It would be so undewhelming I’m sure word would get out that we are backward and we’d be invaded within 2 years.
June 9th 2012 @ 9:31am
Bakkies said | June 9th 2012 @ 9:31am | Report comment
Are there any trains back from Sydney to Newcastle or Gosford at 10:30 at night? Otherwise people have to drive down to watch the Tahs play. With people cutting back at the moment a lot of families wouldn’t want to fork out to stay the night in Sydney if they don’t want to travel home on the night of a match.
June 9th 2012 @ 9:40am
Ian Whitchurch said | June 9th 2012 @ 9:40am | Report comment
Bakkies,
Yes, yes there are. Last train from Sydney to Newcastle is at 11.15 at night. Gets in at about 2am
You can make a game easy to get home from, or have it in prime viewing time. Pick one.
June 9th 2012 @ 9:53am
Bakkies said | June 9th 2012 @ 9:53am | Report comment
Doable wouldn’t like to be travelling back with cranky kids on a frequent basis.
June 9th 2012 @ 7:51am
SandBox said | June 9th 2012 @ 7:51am | Report comment
Australia, we deserve better than this. Over paid executives producing a 2nd rate team, and somehow it’s our fault if they don\t perfrom?
June 9th 2012 @ 8:14am
Fetus said | June 9th 2012 @ 8:14am | Report comment
And lose south western nsw to afl and north western to league. Newcastle deserve to see more high class rugby maybe we could look at slowly evolving Shute shield to play a Newcastle and/or centeral coast team. But epicentre no, let’s not put all our eggs in one basket like nswru and the aru always does
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June 9th 2012 @ 9:37am
Bakkies said | June 9th 2012 @ 9:37am | Report comment
Been there down that. Newcastle and Canberra were pushed aside. Penrith were kept on (they came in the same season as the other two clubs).
I agree they should play a match in Newcastle or Gosford but it’s not that simple. There are contracts with the stadiums in Sydney which dictate how many games get played a season at the stadium. Corporates and season ticket holders fork out big money for boxes or good seats to watch the Tahs play at the SFS. They have already lost two games to ANZ Stadium so people might not renew their season tickets with 2 marquee games played out at Homebush. As for corporate boxes the rates will get reduced as there are less Tahs games to cater for.
”Because, as Newcastle and Hunter Rugby Union president Phil Payne promised, “If the Waratahs don’t want to come we will go to the Brumbies and other provinces.”’
You will get the same problems as there is no chance that the Brumbies will move a home match to Newcastle
June 9th 2012 @ 9:57am
p.Tah said | June 9th 2012 @ 9:57am | Report comment
Fetus, the ACTRU look after South Western NSW, not NSWRU.
But you think Sydney is a better place for Country rugby to be represented?
June 9th 2012 @ 8:47am
Davout said | June 9th 2012 @ 8:47am | Report comment
I have a new name for the Waratahs, the Light Blue Roosters! Think about the parallels with the Eastern Suburbs NRL team. Both based at Moore Park. Revolving door of players and coaches. Tremendous sense of entitlement. Lack of a work ethic. Over hyped by the media. Both failures. Maybe Moore park is the Bermuda triangle for sports teams.
June 9th 2012 @ 9:56am
Harry said | June 9th 2012 @ 9:56am | Report comment
Not fair to say the Tahs only represent the eastern suburbs. What about the North Shore?
June 9th 2012 @ 10:27am
Bigbaz said | June 9th 2012 @ 10:27am | Report comment
you are a bunch of sooks. The reds represent QLD and we don’t complain about comming from Cairns or Longreach or Rocky to support them in Brisbane. Gosford to Sydney? Newcastle to Sydney? that we should be so lucky.
June 9th 2012 @ 10:34am
Joe Frost said | June 9th 2012 @ 10:34am | Report comment
Get a lot at Reds matches travelling that distance? Quick head count at the next Reds game of people from the far north.
Count ‘em on one hand. And I’m missing half a finger.
June 9th 2012 @ 10:40am
Bigbaz said | June 9th 2012 @ 10:40am | Report comment
Rubbish. You obviously don’t go to reds matches and I’m from the north.
June 9th 2012 @ 10:45am
Joe Frost said | June 9th 2012 @ 10:45am | Report comment
So if the Reds played a game or two at Townsville or Rockhampton you’d be offended?
It’s your state too. Ever get tired of it just being for the South-eastern quadrant?
June 9th 2012 @ 10:56am
Bigbaz said | June 9th 2012 @ 10:56am | Report comment
We would love to see them around the state but Townsville has the only stadium outside the SE corner that could go close to holding a reds crowd.You seem to be missing the point, we are not complaining although you seem to want to.
June 9th 2012 @ 11:47am
Joe Frost said | June 9th 2012 @ 11:47am | Report comment
Townsville is the only ground which would hold them til last year when they started winning. Before that 20000 was a good crowd at a Reds game.
The lean years will come again and with them lean crowds.
Representing your whole state isn’t pandering to whingers, it’s just good business.
June 9th 2012 @ 10:27am
Munter said | June 9th 2012 @ 10:27am | Report comment
Nice to hear about what Pocock did, I also think it would be great to see them play a game or two in places like Newcastle etc.
On the point of catching the train down I never felt liked catching it back to the Nth Shore at that time of night ( to many idiots ) let alone all the way back to Newcastle with kids in tow.
June 9th 2012 @ 10:37am
Hatchet said | June 9th 2012 @ 10:37am | Report comment
Traveling to Sydney is not the issue here. The issue is that The Waratahs is a totally mismanaged “franchise” and has been for the last 20 years.
Rugby is about passion. The business of Rugby is about recognising and feeding that passion. The corporates and general hangers on at NSW should be cleared out and replaced with people who love the game and respect its traditions.
Take a leaf from the AFL – the only code in Australia that truly understands its supporter base- and focus on the fans, tradition and passion of the game.
June 9th 2012 @ 10:47am
Blinky Bill of Bellingen said | June 9th 2012 @ 10:47am | Report comment
I live a fair way from Sydney and have to travel to Sydney to see the boys play. Such is life for a country boy.
Coming from around the Coffs Harbour area you’d reckon I’d be in the camp for the Tahs playing all over the state but I’m not. Well maybe I would if I were just thinking about what’s best for ME but I’m actually thinking about what’s best for the team. I reckon they need to sort out which ground is their home ground & then bloody well stick with it.
Serious thought needs to be given to which ground will become their home ground and in time their ‘fortress’. IMHO once that decision is arrived at, that should be it for a while. It may end up being SFS, Homebush, Concord or even more out towards Parramatta way (especially if they want to expand their fan base).
I certainly can see the need to have games in centres such as Newcastle, the Gong as well as western NSW but maybe those areas need to be serviced by the Tahs B team playing a Baa Baa team, The Cockatoos, Samoa B, Tonga B, Japan B etc, if you catch my drift.
Right now the priority must be to sort out the Waratahs. This involves coaching, selections, development & of course where the Tahs will settle on as their home. Get these things right and the Tahs can go great guns.
June 9th 2012 @ 11:22am
Bigbaz said | June 9th 2012 @ 11:22am | Report comment
Well said BBoB. The reds and their home crowd have mabe a fortress of suncorp.The ground seems to be as much of the defence as the players.A baying reds crowd at suncorp reminds me of the old test days at Ballymoore.
June 9th 2012 @ 11:44am
Gary said | June 9th 2012 @ 11:44am | Report comment
Fair call Blinky Bill but I also take the point about “NSW” Waratahs. That was once the case where players were “selected” to represent their State. The modern franchises have nothing to do with State representation. Call the Sydney Waratahs if one feels a geographic tag is needed in the name. Same applies to the Brisbane Reds. Get on board with the other franchises: Rebels, Brumbies and Force. Not too hard and what is in a name. The bigger issue at stake is that the franchises have effectively killed local allegiances. What do the up and coming players have to aspire to? Representing their State? Sorry…that was yesterday
June 9th 2012 @ 3:17pm
Blinky Bill of Bellingen said | June 9th 2012 @ 3:17pm | Report comment
You have a valid point Gary. I’ve just given a suggestion of first things first, as a starting point that I feel could give the Tahs a chance to rebuild into a proud team with the right culture and a strong supporter base.
I’m certainly no expert and there’s probably better ideas out there. But something needs doing and it needs doing soon.
June 9th 2012 @ 2:19pm
p.Tah said | June 9th 2012 @ 2:19pm | Report comment
Newcastle has the largest RU comp outside of Sydney and Brisbane. It’s larger than the comp in Canberra who provide players for a super rugby franchise. Newcastle is and will always be a League town, but there is a very very strong rugby community. Look at how many Union articles are in the Newcastle Herald each week. In the lead up to the Wallaby test the number of articles in the Herald increased substantially. It was even on the front page. How often does that happen?
Before the Wallabies game there were an u15 school girls 7s final. The girls were from the local area. There was also a boys regional 7s final with boys from Hamilton and Tamworth. In the stands there were quite a few Knights jerseys. These supporters where showing that they are League fans first, but are willing to sit through horrendous weather to support a rugby match. I can gaurantee that many of these people wouldn’t travel to Sydney to watch a Waratahs game.They came because it was in their back yard.
Taking these games to regional and Country areas helps connect and extend the supporter base and increases the media reach of rugby. The Waratahs are NSW’s team they need to beter show that. Each year the tahs have Country week tied in with a super rugby game. Wouldn’t it make more sense to have this game in a regional or country area?
In NZ the teams travel around their region. The Crusaders were forced to because of the earthquake, but they played in Nelson and Timaru. The Highlanders have played in Dunedin, Invercargill and Queenstown.The Hurricanes, Chiefs and Blues also take games around their regions. Despite travelling, their main stadium is still a fortress but they are very well connected to their regions.
The Tahs need to be innovative. It may upset some of the members if they lose a game from their season package but they’ve got to look at this more broadly.
GWS has the right idea. They have games in Canberra and Sydney. I think they made a mistake with the name GWS to support this concept, but they are smart enough to realise the potential of the ‘roaming’ strategy. The Wagga Wagga council is even paying them to take trial games to the region.The Waratahs need to look further than Sydney’s East and North. A trial game or a “B” side game in the June test perioid may be a good way to dip a toe in the water, but people want the real deal. A Super Rugby game should go to Newcastle.
June 9th 2012 @ 4:56pm
nickoldschool said | June 9th 2012 @ 4:56pm | Report comment
Great post p.Tah. wasn’t keen on moving some games out of greater Sydney but you convinced me. It does make sense.
June 9th 2012 @ 4:24pm
sixo_clock said | June 9th 2012 @ 4:24pm | Report comment
BBOB,
Partly agree with the Stockade concept, but may I remind you that monicker is now the sole property of the Rebels, we are prepared to fight for it.
But… just as Steve Waugh took NSW to various venues so could the ‘Tahs. You may remember Coffs was packed. Suitable grounds all over the state are available as are temporary stands (which could work out to be cheaper than the current stadiums). The repayment will be in memberships, merchandise and good will. We all have an obligation to spread the word and things like coaching clinics, skills classes etc make an indelible memory for youngsters when they meet the players and are inspired by them. Can’t imagine finding a significant number of ex-pats in Moree, Canowindra or Mudgee to support the opposition either. All venues are an agreeable train ride.
What better plan could the organisation have especially when they have been so dismal for years now. It would be nice for them to look into the face of bushies and see the determination, forebearance and toughness which is mother’s milk out there and compare that with the latte and chardonnay set in the Emerald City. Like the ‘Saders last year they could hit the bedouin trail and build the image of both themselves and the game.