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The NRL is a business? Or does it have people on the board that are simply going through the motions to get their salary?
If the NRL really is a business then why don’t they start giving something back to the real fans of the game?
Why don’t they start rewarding people who attend games?
Without going into stats, it is clearly evident that Brisbane Broncos at Lang Park get very healthy crowds every time they play, and regardless of whom they play.
From a business point of view, these Key Performance Indicators of gate attendance obviously get an A+.
However in last year’s semi finals – a team with a so-called history and so-called fans could only attract 20,000 to a major semi final. While the Brisbane Broncos at Lang Park played a dead rubber against the Doggies in front of a crowd of 25,000.
Put a decent rugby league game on in Brisbane and watch those tickets sell, Mr David Smith.
Lang Park will get 35,000 to 45,000 for a highly competitive game – however the NRL seem very content on losing money year in and year out by sticking to the same policy.
Where a club ground draws the highest average attendance of the regular season, this ground (and the fans that attend the ground) should be rewarded with a semi final game and an international game, regardless of who is playing.
It seems that all the journalists in Sydney appear to be writing boring stories about poor crowds instead of actually suggesting anything.
Despite Lang Park getting the most amount of fans through gate out of all the NRL clubs’ grounds and always being a sell out for Origin matches, the NRL have chosen other venues in Australia to host international rugby league matches since 2010.
In some ways, Lang Park is an ironic victim of its own success.
The NRL Board simply need to make a business decision to get the best possible result if they want to keep the game viable, otherwise it will remain the same in Sydney with poor crowds while Lang Park remains full.
It is simple Mr Smith, but it will never happen because the Sydney media would no doubt put negative spin on the issue.
Victory for your team does not end at the scoreboard, because if you cannot be bothered watching your team live then you should not be rewarded?
Just as KPI’s (Key Performance Indicators) are essential in business, they are also essential in the NRL to create more profits for the game.
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