Racing Victoria has signed a five-year deal with Tabcorp to get thoroughbred racing back on Sky Racing across Australia.
The deal incorporates domestic and international broadcast rights, and restored vision back to Sky Racing in TAB outlets, pubs and clubs, on Foxtel on channels 519 and 520, and TAB.com.au and TAB apps.
RV CEO Bernard Saundry said that the deal with both SWM and now Sky Racing provides the industry with the best chance to grow immediately and into the future.
“We are very pleased to reach agreement with Tabcorp on a bundled five-year broadcast deal. To have Seven West Media and now Sky Racing join us in promoting Victorian racing across Australia and to a wider audience internationally is great for the future of the sport,” said Saundry.
“Well over 90 per cent of the Australian population can now watch Victorian racing across a variety of platforms and the collective viewing audience for tomorrow’s Flemington meeting will be the biggest for a non-carnival raceday in our history.
“Our key goal throughout this year has been to develop a broadcast model that takes our vision to more people, in more places and on more platforms than ever before and we have achieved that. This is a great result for punters, fans and participants.”
“I want to thank David Attenborough and his team for their commitment to reaching an agreement. We now look forward to working with Sky Racing to expand the profile of Australia’s premier racing product both here and abroad,” said Saundry.
“As long-term partners with Tabcorp in our wagering joint venture, we are both equally committed to promoting racing and building a strong, sustainable and vibrant Victorian racing industry.”
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