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Supercars drop the V8 from their name, as a new era begins

Roar Pro
27th April, 2016
7

It’s the end of an era for Australian touring car racing. After 19 years flying the V8 Supercars flag, Australia’s premier motorsport category will drop the engine configuration from its name.

In its place, a landmark new deal with Virgin Australia will see the series rebranded as the ‘Virgin Australia Supercars Championship’.

The change coincides with the series preparing to enter a revamp phase.

With local car production on the decline, Supercars – as they wish to be known – are breaking down the barriers to entering the series. The new Gen2 regulations will open up the field for different body types and engine types. Thus, the V8 moniker disappears.

The partnership with Virgin also will power a renewed international expansion. Supercars will travel to Kuala Lumpur for the KL City 400 Supercar Extravaganza (which doesn’t quite beat Red Rooster Super Sprint), for its foray into Asia in over ten years. Virgin will be providing air freight services, meaning Supercars can add additional international races, and possibly compact the calendar further by delivering equipment by air freight to Perth and Darwin.

Of course, not all is perfect. The name change will take place on July 1, awkwardly midway through the season. In addition to that, we don’t know what the new hashtag will be.

But these are small issues, and the new partnership between Virgin Australia and Supercars (it’s so weird to write that) will continue to power Australian touring car racing long into the future.

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