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Rugby league to have a crack at the US market

Roar Pro
7th April, 2009
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2619 Reads

For the past few weeks, there has been a bit of buzz amongst the rugby league online community about a possible televised, fully professional, and nationwide American rugby league competition ready to be announced in weeks.

This new league, called the National Rugby League, will start out consisting of eight privately owned teams spanning the East Coast to the West Coast.

It appears they will be using stadia built for the MLS.

So far only small amounts of details have slowly leaked out through the official website, which means we are still left with many unanswered questions.

Where is the money coming from? How will they get crowds?

Despite this, there is no questioning the potential of marketing rugby league to an American audience. It is perfect for television. It’s more like American football then any other code of football: it’s quick, end to end, and a hard hitting sport with excellent camera angles, especially in those close try decisions.

Another big thing is talent.

There are many highly skilled athletes who get rejected and don’t make the NFL. This is the kind of talent that rugby league could take advantage of.

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There is a big chance that this thing could flop, just like Pro Cricket and the XFL. But, if successful, it could be huge.

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