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Sky blue Melbourne Victory kit causes uproar

Rusty Woodger Roar Pro

By Rusty Woodger, Rusty Woodger is a Roar Pro

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    Melbourne Victory's 2013/14 away kit.

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    For many football diehards, the release of their side’s new playing strip for the coming season is an exciting time of the year.

    It presents a chance for buffs to catch a glimpse of what they can throw their money at once stock hits the shelves.

    However, when Melbourne Victory unveiled their new away kit on Wednesday, they didn’t quite get the public response they might have expected.

    The release of the A-League club’s essentially sky blue away strip caused a backlash from hordes of followers on social media, with fans sighting an uncomfortable resemblance of the kit to the colours of arch-rivals Sydney FC.

    Certainly, the decision for Victory to switch to the light blue (some have defined the colour as turquoise) is a slightly peculiar one, given the two-time A-League champions have traditionally restricted their colours to navy blue, white and grey.

    Aside from their previous away strip, which was fluoro yellow, the Victory have effectively distinguished their colours from any other side in the competition.

    If we are to look at the reason for the change to light blue, it, quite depressingly, seems corporate reasons is a likely factor.

    Emblazoned across Melbourne’s away strip is a sponsor whose logo features the same shade of blue eminent across the rest of the kit. Put two and two together and – bingo – one can imagine there is one very satisfied sponsor from all this.

    Although the majority of comments on social media were highly negative towards the new strip, there were pockets of Victory fans expressing apathy over the decision, believing it to be a minor matter.

    To downplay the importance of the colour change, however, is to undermine the significance that a side’s colours holds to their fans and, certainly, their very own identity.

    We all know which fans we’re referring to when we say the ‘Black and White Army’ in an AFL setting.

    Just imagine the uproar at Old Trafford if Manchester United switched to a light blue similar to their crosstown rivals, or if Real Madrid decided to don a scarlet and blue shirt for a season.

    Put simply, Melbourne Victory’s colours are navy blue, and alternating them to a colour remarkably similar to a staunch rival is rightly seen as unacceptable.

    Moreover, the fact Victory fans were not consulted whatsoever before the colours of the strip were announced is an indictment on the club’s management and, certainly, is indicative of a time period we live in where, simply, money talks.

    Perhaps, at the very least, Melbourne could have taken a leaf out of the Newcastle Jets’ book and put the decision to an online vote.

    Unfortunately, with mass production in progress, it all appears too late for anything to change now. Victory fans have little choice but to accept the new strip.

    Hopefully next time, following this backlash from fans, the club’s management learns from their mistake and decides to incorporate their faithful’s views first.

    In this corporatised world, though, I’m not holding my breath.

    Melbourne Victory's 2013/14 away kit.

    Melbourne Victory’s 2013/14 away kit.

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    The Crowd Says (94)

    • August 30th 2013 @ 9:53am
      Australian Rules said | August 30th 2013 @ 9:53am | ! Report

      This has to be one of the most bizarre decisions I’ve seen a football club make.

      Adopting the colours of your mortal enemy..?

      Whoever approved this should lose his job.

      • August 30th 2013 @ 10:00am
        Brick Tamlin of the Pants Party said | August 30th 2013 @ 10:00am | ! Report

        And Sydney FC have a dark blue V shape on their new kit as well,talk about taking the piss.

        • August 30th 2013 @ 10:13am
          Australian Rules said | August 30th 2013 @ 10:13am | ! Report


      • Roar Guru

        August 30th 2013 @ 2:51pm
        Will Sinclair said | August 30th 2013 @ 2:51pm | ! Report

        The England rugby team once wore an all black strip when playing in a RWC in New Zealand.

        That is the only thing I can think of that gets close to the stupidity of this decision.

    • August 30th 2013 @ 10:22am
      Stevo said | August 30th 2013 @ 10:22am | ! Report

      Archie looks really threatening LOL!

      • August 30th 2013 @ 4:36pm
        Yabbily Doobily said | August 30th 2013 @ 4:36pm | ! Report

        I reckon you’re right, Australian rules. Why change the colours to that of your rival club??

    • Roar Guru

      August 30th 2013 @ 10:23am
      no show said | August 30th 2013 @ 10:23am | ! Report

      It looks mainly white to me – what’s the issue?

      • August 31st 2013 @ 1:48pm
        Brisvegas said | August 31st 2013 @ 1:48pm | ! Report

        Looks like an advertising billboard to me.

    • August 30th 2013 @ 10:24am
      Dave said | August 30th 2013 @ 10:24am | ! Report

      Ha! I missed this one earlier in the week. Have SFC and MVFC done some sort of deal to swap colours? Oh well MV fans, at least be thankful its only the away strip and you can all just ignore it. Sydney did it to the HOME strip. AHHHHHH!!!!!

      • August 30th 2013 @ 12:29pm
        Kasey said | August 30th 2013 @ 12:29pm | ! Report

        No real issue. In fact its probably very smart as now MBV will be forced to wear their primary dark(Navy Blue) home kit when they play SFC in the big Blue both at home and away.

        If we’re going to talk garish away kits, who could go past Liverpools Christmas jumper effort for this season by Warrior? Not for the first time I’m happy not to be a scouser.
        I think football fans must be part fashionista as we all seem to enjoy the kit-unveiling part of the pre-season:)

        • August 30th 2013 @ 2:00pm
          AVictory said | August 30th 2013 @ 2:00pm | ! Report

          This thought has crossed my mind

          Still the choice of colour is disgraceful

          • August 30th 2013 @ 6:25pm
            Kasey said | August 30th 2013 @ 6:25pm | ! Report

            I’m an AU fan so I enjoy the opportunity to take a stick to MBV, but while I think this is a better kit than the flouro council worker effort of last season I *can* see some Victory fans being annoyed to be wearing smurf blue in 50% of their games. Actually it’s probably slightly more than 50% as the clubs usually mandate certain games at home where the away kit is worn, to ‘push’sales.
            My biggest problem with *our* kit isn’t colour(it’s really hard to screw up an all red kit and the return of the NSL era blue shorts has many fans happy even if it is only for one game)…I hate the the fit of the kappa equipment. Its built for professional players not plodders like me and my mates who have a little bit of ‘western culture padding’ around the midriff:(

            • Roar Guru

              August 30th 2013 @ 6:49pm
              Fussball ist unser leben said | August 30th 2013 @ 6:49pm | ! Report

              “Actually it’s probably slightly more than 50% as the clubs usually mandate certain games at home where the away kit is worn, to ‘push’sales.”

              I’m afraid you’re completely wrong on this – we have a commitment to play 13 games with the Away Shirt.

              Since our fluoro yellow clashed with NIX & CCM when we play these teams away we have to use the Home Shirt. Therefore, some home games require the Away Shirt – that’s our fault for choosing Yellow for the Away Shirt.

              This away shirt will not clash with SFC when we play away.

              • August 30th 2013 @ 7:03pm
                Kasey said | August 30th 2013 @ 7:03pm | ! Report

                I’m happy to be wrong mate, I do dislike MBV, but as a fan, I generally want other football fans to get what they want from their clubs.

              • January 2nd 2015 @ 10:20pm
                James said | January 2nd 2015 @ 10:20pm | ! Report

                13 game commitment, what bollocks. Away game away shirt, home game home shirt…simple.
                They all know the fixture well in advance. Just work it out.
                It reeks of afl.

    • Roar Guru

      August 30th 2013 @ 10:25am
      Fussball ist unser leben said | August 30th 2013 @ 10:25am | ! Report

      I’m an 8 yr MVFC member & I think the new strip – particularly the away shirt – is fantastic.

      It’s quite ridiculous to suggest having a bit of light blue on the away shirt makes it resemble SydFC. Heck Heart & WSW have a lot of red on their home shirts … does this mean they’re mimicking AUFC?

      In general, away shirt colours have nothing to do with the club’s colours.

      Arsenal & Liverpool have Yellow away shirts; ManU has had blue, black, grey, white away shirts. These clubs colours are all RED.

      Barcelona has had a pink away shirt, this season has yellow & red stripes this season.

      ManCity have had Red & Black striped away shirts, even though their biggest rivals have red shirts.

      I reckon, the only people, who get angry about a club’s away colours would be:
      a) children
      b) adults whose lives have little excitement

      I’ll be buying both MVFC shirts this season – I’ve never done that before, so adidas & MVFC marketing has done something right.

      • August 30th 2013 @ 10:28am
        Flog Watch said | August 30th 2013 @ 10:28am | ! Report

        Good luck with that. A word of caution, don’t bother stepping into either terrace this season wearing it.

        • Roar Guru

          August 30th 2013 @ 10:46am
          Fussball ist unser leben said | August 30th 2013 @ 10:46am | ! Report

          What a juvenile comment.

          I’m an adult & at MVFC home matches, I’ll sit wherever I choose. Heck, I may decide every home match to sit the 1st half next to Nth Terrace & 2nd half next to Sth Terrace wearing the Away Shirt.

          • August 30th 2013 @ 10:51am
            Nelson said | August 30th 2013 @ 10:51am | ! Report

            Good luck with that. This shirt won’t be welcomed into either home end. You’re naive to think that this is a non-issue.

            • Roar Guru

              August 30th 2013 @ 10:53am
              Fussball ist unser leben said | August 30th 2013 @ 10:53am | ! Report


              And you’re childish to have such attitudes. I can only hope you get wiser as you mature beyond puberty.

              • August 30th 2013 @ 11:37am
                Brick Tamlin of the Pants Party said | August 30th 2013 @ 11:37am | ! Report

                Propa nawty geezas these two.

              • August 30th 2013 @ 11:45am
                Dante Hicks said | August 30th 2013 @ 11:45am | ! Report

                Interesting retort from someone who suggested in their opening post that people objecting to the away kit would be “adults whose lives have little excitement”. People who are serious about their club and football take the colours seriously too. Most other colours on the goddamn rainbow would not have resulted in such an uproar. You are in a minority when it comes to this, most people who follow MVFC feel sick at the sight of a shirt that so closely resembles a Sydney FC kit.

              • Roar Guru

                August 30th 2013 @ 11:45am
                Fussball ist unser leben said | August 30th 2013 @ 11:45am | ! Report

                Yeah … they’re really ‘ard lads … right nutters. 😀

                No doubt they’re really scary sitting in their pajamas playing “Dungeons & Dragons”, or whatever video games attract juvenile, social misfits these days!

              • August 30th 2013 @ 8:57pm
                Jukes said | August 30th 2013 @ 8:57pm | ! Report

                Just wear your Fred Perry Fuss. You will be a right proper casual with a tennis cardigan on.

          • August 30th 2013 @ 11:38am
            Flog Watch said | August 30th 2013 @ 11:38am | ! Report

            An adult with no understanding of membership category and its seating allocation.

            Perhaps you’ll choose to sit with the Sydney FC fans.

            • Roar Guru

              August 30th 2013 @ 11:43am
              Fussball ist unser leben said | August 30th 2013 @ 11:43am | ! Report

              Every match for the past 3 seasons I’ve sat in the sections in the North & South stands at AAMI Park & I will do so again this year.

              You’ve given me added incentive to wear my new Away Shirt, which I’ll purchase online on Monday.

              Since I go to games to watch the players – not to dance with strangers – I’ve got ZERO interest in sitting in the actual active support bays.

              • August 30th 2013 @ 11:57am
                AZ_RBB said | August 30th 2013 @ 11:57am | ! Report

                YEAH! you tell em sistah!! 😀

                but nah seriously. you kinda sound like you’re not a fan of the active bays? surely you appreciate what they bring to the spectacle right?

              • Roar Guru

                August 30th 2013 @ 4:08pm
                Fussball ist unser leben said | August 30th 2013 @ 4:08pm | ! Report

                “you kinda sound like you’re not a fan of the active bays? surely you appreciate what they bring to the spectacle right?”

                From my observation, the majority of active fans in Australia seem to have a poor appreciation of the actual game.

                Hence, the singing does not flow with the game. E.g. there’s no chant at each corner, no increased tempo of chant when the home team is taking control. It’s just chants choreographed by the bloke with the megaphone, that has no bearing on what’s unfolding on the pitch.

                I’m sure it will improve as the ALeague evolves & I do appreciate the colour & movement. But, right now, the chanting seems to be divorced from the action on the park. Whereas with real football culture, the active fans are beautifully in sync with the players & they both feed off each other.

        • Roar Guru

          August 30th 2013 @ 6:44pm
          NUFCMVFC said | August 30th 2013 @ 6:44pm | ! Report

          I’m with this, it’s bad enough we start getting spots of fluoro contaminating the NT and make the HE look stupid and now if there are enough people who are daft enough to buy this away kit we’ll start resembling a group of SFC fans

          Christmas jumpers and NUFC’s infamous “Bananas in Pyjamas” top from a few years back, clubs may make daft decisions but they are never halfwitted enough to make an away kit that resembles one of their main rivals away kit for past years

          People have to understand there were the light blue shorts in the release video as well

          that’s all without going into the fact that MVFC blue is navy blue, and blue on our strips shouldn’t deviate from this at all

      • August 30th 2013 @ 11:00am
        AZ_RBB said | August 30th 2013 @ 11:00am | ! Report

        seriously guys? someone wearing an official and current season MVFC jersey won’t be welcome in the terraces? wow

        the WSW/MHFC comparison is very true. but i think the rivalry between SFC and MVFC is whats causing the uproar. but this sort of discussion just another way to keep us entertained in the off season and nothing more.

        • August 30th 2013 @ 2:06pm
          Football United said | August 30th 2013 @ 2:06pm | ! Report

          The core group who lead the NT have made their feelings clear about this. That top is not wanted in the active area and i agree with them. Regardless the NT are all Casuals these days anyway 😀

      • August 30th 2013 @ 11:51am
        mahonjt said | August 30th 2013 @ 11:51am | ! Report

        I agree. I wont be getting the home shirt, my present one is too similar – but I love the away kit.

      • August 30th 2013 @ 5:10pm
        Matthew Skellett said | August 30th 2013 @ 5:10pm | ! Report

        Absolutely agree Fuss but the problem is there are a lot of adults out there who have lives of little excitement so much so that they have all the time in the world to make angry phone calls to the entity that is presently making them blow their top

      • Roar Guru

        September 4th 2013 @ 10:11am
        apaway said | September 4th 2013 @ 10:11am | ! Report

        Thank God for some good sense, Fussball. The strip is all white with a light blue V. It looks nothing like Sydney FC’s home strip. I think it looks cool.

    • August 30th 2013 @ 10:26am
      Damiano said | August 30th 2013 @ 10:26am | ! Report

      I wonder if this decision was vetted by the FFA? Surely this is upsetting to Sydney FC as well. When I first saw it, I thought of Sth Melbourne’s away kit, but it is more Sydney FC’s.
      The colour scheme itself is okay, just not for this team, not in this league.

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