Are Southern Expansion the club the A-League needs?

Mike Tuckerman Columnist

By Mike Tuckerman, Mike Tuckerman is a Roar Expert

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168 Have your say

    It’s not every day a new club comes along with solid finances, an existing supporter base and big-name endorsements – and still has questions asked of it.

    If Southern Expansion are the right new club for the A-League, why does so much of their bid feel so wrong?

    Let’s start with the claim that they won’t cannibalise Sydney FC’s support, as bid chairman and former New South Wales premier Morris Iemma told The World Game website in midweek.

    “The people of St George don’t see themselves as part of Sydney FC at all. There is no relationship there,” said Iemma.

    Yet on the very same day, Sydney FC chief executive Danny Townsend told local newspaper The St George and Sutherland Shire Leader that a third of their fans hail from the region.

    “Around 32 per cent of our fans come from St George and the Sutherland Shire areas and we want to accommodate them with A-League content,” Townsend said.

    So which is it? Someone, it seems, isn’t telling the truth.

    Then there was Iemma’s claim that Sydney FC have “all of the eastern suburbs, north shore, inner west, lower north shore and inner north west” to draw fans from.

    Perhaps. But the whole point of Sydney FC was to unite football fans across the length and breadth of the city. Western Sydney Wanderers changed that dynamic, but there was an obvious geographic divide that allowed them to do so.

    Yet a clear delineation between the southern suburbs of Sydney and the rest of the city simply doesn’t exist.

    Then there’s Wollongong.

    It’s one thing for Southern Expansion to mark St George – a long-time football hotbed – and Sutherland Shire as their own territory. But Wollongong is not in the same city, and it has a storied football background – replete with a ready-to-go standalone A-League club with a stadium of its own.

    Why can’t Football Federation Australia admit both Southern Expansion and Wollongong Wolves as expansion clubs?

    Or, if not, leave Wollongong out of the expansion equation for now and admit the Wolves and their picture-perfect boutique venue further down the track?

    WIN Stadium at night

    Why the rush to admit Southern Expansion at all?

    Money, of course. And by the sounds of it, Southern Expansion will have plenty thanks to the generous backing of Chinese conglomerate the Jiayuan Group.

    They’ve said they plan to build a purpose-built stadium at Loftus – but in the meantime, they propose to split their home games between Jubilee Oval in Kogarah, Southern Cross Group Stadium in Cronulla and WIN Stadium in Wollongong.

    More power to them if they think that’s the best way to build a fan-base, but are supporters really going to travel between three distinct regions to watch a team play?

    And if that’s the case, don’t they already do so to support Sydney FC and Western Sydney Wanderers anyway?

    For the sake of full disclosure and the benefit of anyone from Southern Expansion reading this column, it’s not exactly a secret that I support Sydney FC.

    But the proximity of certain parties to the expansion hopefuls raises another important question.

    Craig Foster is free to be the public face of any expansion bid he wants. But in doing so, is there a conflict of interest in the way the club is talked about by his other main employer, SBS?

    Then there’s Iemma, who along with being chairman of Southern Expansion, is heavily involved in cricket – even suggesting a fortnight ago that he’d like to lead a review into Australia’s recent ball-tampering saga.

    None of this is to imply that Southern Expansion are setting themselves up for failure. Their public proposal document suggests they’ve got plenty of faith in the business case.

    But Football Federation Australia has made a habit of making mistakes recently.

    Here’s hoping they don’t make another costly one. The A-League simply can’t afford it.

    Mike Tuckerman
    Mike Tuckerman

    Mike Tuckerman is a Sydney-born journalist and lifelong football fan. After lengthy stints watching the beautiful game in Germany and Japan, he settled in Brisbane, and has been a leading Roar football columnist since December 2008.

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    The Crowd Says (168)

    • April 13th 2018 @ 8:06am
      Kangajets said | April 13th 2018 @ 8:06am | ! Report

      Clive Palmer, Nathan Tinker made promises of big money too .

      If Wollongong are ready , they deserve to be in the A league

      • Roar Guru

        April 13th 2018 @ 8:40am
        AdelaideDocker said | April 13th 2018 @ 8:40am | ! Report

        I wouldn’t be trusting Clive Palmer on “big money” with a ten-point pole.

        • Roar Guru

          April 13th 2018 @ 1:07pm
          Griffo said | April 13th 2018 @ 1:07pm | ! Report

          At the time he bankrolled Gold Coast United, he was a relatively unknown mining magnate – or it seemed to those south of the Tweed River – and his money and apparent ambition was welcomed.

          In hindsight it didn’t turn out to well, nor has anything else that occurred after he lost his court battle with FFA.

    • April 13th 2018 @ 8:12am
      bobbym said | April 13th 2018 @ 8:12am | ! Report

      No team in the world has 3 home grounds. It’s just ridiculous. Imagine a Northern expansion team playing at say North Sydney oval , Brookvale and Gosford- sounds dumb right? That’s because it is. If this syndicate want to have a team in the St George/ Sutherland they should be given a license on the proviso they and the state govt should develop St George Stadium. Or at least they centralise and play at Shark Park.

      • Roar Rookie

        April 13th 2018 @ 8:42am
        Waz said | April 13th 2018 @ 8:42am | ! Report

        Three grounds, temporarily, until they build their own stadium.

        If “temporarily” becomes permanent they’re stuffed.

        • Roar Guru

          April 13th 2018 @ 2:04pm
          Kaks said | April 13th 2018 @ 2:04pm | ! Report

          It wont, they basically have two locations available which they will decide on shortly. The stadium construction will also include retail and commercial developments around it.

          • April 13th 2018 @ 3:14pm
            Christo the Daddyo said | April 13th 2018 @ 3:14pm | ! Report

            At a minimum I would be waiting until this mythical new stadium actually gets built before committing to anything.

            • Roar Guru

              April 13th 2018 @ 3:51pm
              Kaks said | April 13th 2018 @ 3:51pm | ! Report

              This mythical new stadium is not a myth. It will happen. And foreign investment will help build a community hub around the stadium. It’s all part and parcel with their bid.

              One of their main selling points is that they will build and own their own dedicated rectangular stadium, something football fans have been asking for for years.

              • April 13th 2018 @ 4:20pm
                chris said | April 13th 2018 @ 4:20pm | ! Report

                Correct Kaks. The backing group have every intention on building it. Whether or not they will be allowed to build it is another thing.

            • April 13th 2018 @ 4:19pm
              chris said | April 13th 2018 @ 4:19pm | ! Report

              Whys that christo? Do you plan on getting a membership?

        • April 14th 2018 @ 9:35am
          Glen said | April 14th 2018 @ 9:35am | ! Report

          But the new stadium will be in Sydney. A big problem if the team is claiming to be representing Wollongong

      • April 13th 2018 @ 3:56pm
        Fred said | April 13th 2018 @ 3:56pm | ! Report

        In the NRL, the Wests Tigers have Campbelltown, Leichhardt and ANZ.

        • April 13th 2018 @ 4:15pm
          Kangajets said | April 13th 2018 @ 4:15pm | ! Report

          West’s tigers have been fighting amongst each other since the forced merger . Balmain fans latched on , West Magpies felt abandoned, Balmain leagues started going broke .

          They only get great crowds at the traditional venue of Leichhardt oval ., because that’s the true identity of the club

          Interesting that the old west Magpies at lidcombe and Newtown jets , north Sydney bears are getting cult following in the Sydney rugby league, people in Sydney love their suburban identity.

          Sutherland and St.Georege are seperate identities

          Mergers don’t generally work .

          • April 14th 2018 @ 10:00am
            chris said | April 14th 2018 @ 10:00am | ! Report

            But this isn’t a merger between 2 existing clubs with separate fan bases etc. Its a brand new entity. Its like saying inner west people dont like inner city ppl.

    • April 13th 2018 @ 8:14am
      Johnny said | April 13th 2018 @ 8:14am | ! Report

      Craig Foster is involved. That’s enough for me to know that this bid is doomed. Three grounds even ain’t big enough to contain that ego.

      • April 13th 2018 @ 9:42am
        chris said | April 13th 2018 @ 9:42am | ! Report

        haha – yes he is an arrogant so and so I agree

        • April 13th 2018 @ 10:32am
          Kangajets said | April 13th 2018 @ 10:32am | ! Report

          Will Forster be able to get Marcelo Bielsa to coach South Sydney f c ??

          • April 13th 2018 @ 11:23am
            chris said | April 13th 2018 @ 11:23am | ! Report

            Fozzie will coach them himself I would think

    • April 13th 2018 @ 8:19am
      shirtpants said | April 13th 2018 @ 8:19am | ! Report

      I think it’s too wide ranging and will have negative impacts long term. Sutherland could afford their own team and so could Wollongong. Maybe not immediately, but certainly in the mix with a second division.

      • Roar Rookie

        April 13th 2018 @ 8:43am
        Waz said | April 13th 2018 @ 8:43am | ! Report

        SFC are arguing it’s not too wide ranging, they’re actually saying it’s their home turf too

        • April 13th 2018 @ 8:55am
          shirtpants said | April 13th 2018 @ 8:55am | ! Report

          Eventually we will head to mutli tier football. A lot of teams will be stomping on what was once one of the cities “home turf”

          • Roar Rookie

            April 13th 2018 @ 9:04am
            Waz said | April 13th 2018 @ 9:04am | ! Report

            Agreed. And while some caution needs to be applied to expansion we are heading towards less control over the geographic aspect. The surge in NPL crowds this season for example must be encouraged further, which will further infringe on HAL clubs “territories”.

            • April 13th 2018 @ 2:10pm
              Kangajets said | April 13th 2018 @ 2:10pm | ! Report


              Does the surge in NPL crowds tell us that people like local suburban sports ??

    • April 13th 2018 @ 8:24am
      Nemesis said | April 13th 2018 @ 8:24am | ! Report

      There is so much wrong with this discussion that I wonder if we understand sport in Australia.

      1) Will Southern Expansion cannibalise Sydney FC’s support?
      A: Who cares? This is sport. You aren’t opening a corner store. You’re deciding to form a sporting club and become good at sport.

      2) If 32% of SydFC fans come from St George & Sutherland Shire areas & SydFC have around 15k Members, we’re talking about 5,000 people What’s the population in that region? Around 500,000? I’m sure there are enough football fans in that region who are not following any ALeague club right now.

      3) Don’t they already do so to support Sydney FC and Western Sydney Wanderers anyway?
      Huh? Why would anyone think the Sydney football market is fully supporting either WSW or SydFC? Look at the crowd numbers, TV ratings for WSW & SydFC. Then look at the number of people who follow football in Sydney. It would not be unreasonable to speculate around 10% of the football community currently engages with ALeague in Sydney. So, there’s a huge untapped market.

      And, Southern Expansion’s proposal forecasts it will aim to get 11-13k fans.
      This is a reasonable expectation &, provided they build a stadium that is maximum 20k; Southern Expansion will be a vibrant addition to the ALeague.

      I’ve been told there will be up to 10 bids for the 2 ALeague Licences, including: Tasmania, Canberra, Team 11 (Casey/Dandenong), Geelong, Brisbane, Woolongong, Gold Coast (backed by Red Bull), Nth Qld

      This will be the busiest ALeague off-season for a while.

      • Roar Rookie

        April 13th 2018 @ 8:44am
        Waz said | April 13th 2018 @ 8:44am | ! Report

        Well said, beat me to it. Can you imagine Man City and Man Utd arguing like this?

        • April 13th 2018 @ 9:58am
          Pauly said | April 13th 2018 @ 9:58am | ! Report

          Or Stockport County? Or the multitude of other less famous clubs in the Greater Manchester region?

        • April 13th 2018 @ 10:35am
          Kangajets said | April 13th 2018 @ 10:35am | ! Report

          Well fair to say both Manchester clubs are able to draw fans from far and wide across the world . Apples and oranges

          • April 13th 2018 @ 1:00pm
            Nemesis said | April 13th 2018 @ 1:00pm | ! Report

            Man United was founded in 1878.
            Man City two years later in 1880.

            Surely, no sensible person would think the founders of Man City thought “we’ll be able to draw fans from far and wide across the world”?

            Come on. Let’s put a modicum of intelligence & thought into this discussion.

            • Roar Rookie

              April 13th 2018 @ 1:36pm
              Waz said | April 13th 2018 @ 1:36pm | ! Report

              That’s it ^ they haven’t always been big clubs. And then there’s Stockport County …

            • April 13th 2018 @ 2:12pm
              Kangajets said | April 13th 2018 @ 2:12pm | ! Report


              Let’s simplify this then ….. st George. Cronulla and Wollongong don’t like each other. Just like man utd and city

              Each area needs a separate club.

              • April 13th 2018 @ 3:30pm
                Kangajets said | April 13th 2018 @ 3:30pm | ! Report

                waz and nemesis

                I think if you both lived in nsw , you might be lrss supporting of this bid .

                Its the equivelant of a combined ipswich/ sunshine coast bid

                Or a combined

                Geelong/ Hawthorn bid

                These are distinct geogrsphical areas deserve their own team

              • April 14th 2018 @ 9:51am
                chris said | April 14th 2018 @ 9:51am | ! Report

                KJ you might live in NSW but you dont live in the Shire or St G. I lived in the shire for 5 years and your statement “Stg and Shire ppl dont like each other” simply doesnt wash. Yes there is rivalry in league but so what? Anyway time will tell.

              • April 14th 2018 @ 10:37am
                Kangajets said | April 14th 2018 @ 10:37am | ! Report

                Of course my opinion are based on sports rivalry only

                But like you said , time will tell

        • Roar Rookie

          April 13th 2018 @ 7:14pm
          Stevo said | April 13th 2018 @ 7:14pm | ! Report

          Beat me to it. Do you think Melbourne Victory and Melbourne City would be arguing like this 😉

      • Roar Guru

        April 13th 2018 @ 8:47am
        AdelaideDocker said | April 13th 2018 @ 8:47am | ! Report

        Surely Gold Coast and North Queensland are non-starters right? Tasmania and Canberra – don’t know too much about those states and football, but I would’ve thought both would be good for ‘expanding the game’. Geelong, Brisbane and a Casey/Dandedong team are smart, but no doubt that each would have similar hysterical concerns about “cannibalising support” and all that.

        Woolongong and this Southern Expansion proposal seems like the smartest idea, from what I’ve read. Everything seems to point that it’ll work.

        Although, just out of curiousity, that Casey/Dandedong proposal seems somewhat intriguing. They’d be a big soccer supporting population in those far eastern suburbs of Melbourne, yes?

        • April 13th 2018 @ 9:55am
          lesterlike said | April 13th 2018 @ 9:55am | ! Report

          Casey Dandenong definitely is intriguing but they would need a new stadium as that’s what makes the bid work. The place is a Football gold mine with large and diverse migrant communities and a large amount of strong NPL and community teams but it is too from AAMI Park for people to make it regularly to games.

          It is where Melbourne Heart should have gone in the first place if they weren’t so useless and arrogant when they started out.

        • April 13th 2018 @ 10:48am
          Kris said | April 13th 2018 @ 10:48am | ! Report

          I don’t think there is a strong local identity in Casey/Dandenong. I think most would simply see themselves as Melbournians. I don’t think people in suburbs from Bayswater to Springvale to Chelsea would feel an affinity for a Dandenong team ahead of Victory or City.

          There are no meaningful lateral public transport links in Melbourne. Everything is spoke and hub – if you want to get from one Eastern suburb to another it is often necessary to travel into Melbourne.

          While there is a very large population it has never been football’s heartland. Only 4 of the 14 NPL clubs are out there

          It is hard to see too many natural divisions upon which to build a football support, even City is basically not-Victory. I don’t think Melbourne identifies regionally nearly as much as Sydney seems to.

          • April 13th 2018 @ 11:21am
            Nemesis said | April 13th 2018 @ 11:21am | ! Report

            You’re obviously not from Melbourne because what you’ve said is utter nonsense.

            If it’s done correctly, Casey/Dandenong will become the biggest club in ALeague. Bigger than Melbourne Victory.

            • Roar Guru

              April 13th 2018 @ 11:40am
              AdelaideDocker said | April 13th 2018 @ 11:40am | ! Report

              Genuine question – so you’re supportive of a Casey/Dandedong bid?

              • April 13th 2018 @ 11:57am
                Nemesis said | April 13th 2018 @ 11:57am | ! Report

                100% supportive of Casey/Dandenong. That’s the sort of club I’d want to follow, if I lived in that region.

                If I lived in that region, I certainly wouldn’t want to be travlling to AAMI Park in the CBD. Plus, all my football mates in the region would follow that team before they follow a central located Melbourne Team.

                Maybe, there will be people in Casey/Dandenon who still prefer to follow MVFC or Heart.

                Just like people in London follow ManUnited. But, you’d be pretty sure the majority of people in Casey/Dandenong in the future will follow the local team.

                You’re the perfect example. You live in Adelaide but follow an AFL team from Fremantle. I know there are people in Geelong who follow AFL teams in Melbourne. But, most of Geelong & surrounding catchment will follow the local team.

              • April 13th 2018 @ 3:34pm
                Kangajets said | April 13th 2018 @ 3:34pm | ! Report

                Make Geelong combine with Casey Dandenong in a bid …

                That’s how ridiculous the southern bid is

          • April 13th 2018 @ 12:36pm
            brendo51 said | April 13th 2018 @ 12:36pm | ! Report

            Utter dribbel

            The reason there is no natural divide is because everything has been centralized in Melbourne. Even the AFL has erased the traditional suburban boundaries over the last 30 years as they consolidated down to the two centralized ovals.

            That doesn’t mean there isn’t a appetite for it. As has been said above the Team 11 bid all hinges on the stadium build in Dandenong. If they can get that up, then they are near certainties for one of the two spots.

      • April 13th 2018 @ 9:03am
        Jordan said | April 13th 2018 @ 9:03am | ! Report

        Also, say you are one of these Sydney FC members that lives in Southern Expansion catchment area that Sydney FC are complaining about. You have a choice to either stick with Sydney FC, or move to team that actually plays in your area. Some will do the former, some will do the latter. Who cares?

        This same thing would happen if a second Brisbane team is admitted, as the Roar currently claim all of greater Brisbane. I live on the north side of Brisbane so would be very intrigued by games played at either Perry Park or Ballymore, but I would remain with the Roar as my team. If a new team admitted to an area previously claimed by an existing club gathers new brand new fans whilst also giving existing fans choice of who they wish to support, all the better.

        • Roar Rookie

          April 13th 2018 @ 9:07am
          Waz said | April 13th 2018 @ 9:07am | ! Report

          Agree Jordon, a new Brisbane, Sydney or Melbourne side would draw some fans away existing clubs but so what, if it’s only a few they’ll have to work harder in other areas; if it’s a lot, the older club had to work harder to retain or find new fans. Wouldn’t that be nice, to have clubs trying to win supporters over lol

      • April 13th 2018 @ 9:09am
        PA21 said | April 13th 2018 @ 9:09am | ! Report

        Thank god someone is talking sense. FC fans so butt hurt about something that has nothing to do with them.

        If their 5000 fans (out of the 500,000) from the Southern Region are loyal fans of Sydney FC, they will keep supporting them regardless of a new team.

        No ones holding a gun to their heads and saying you have to stop supporting Sydney FC because theres a new team now representing their area…. its ridiculous.

        By those standards no one from Australia should support any other international football team in the world.

        So pathetic.

        • April 13th 2018 @ 9:46am
          chris said | April 13th 2018 @ 9:46am | ! Report

          “FC fans so butt hurt about something that has nothing to do with them.”
          Im an SFC fan and I want more teams from Sydney. So do all the other SFC fans I engage with.
          Don’t confuse us with the men in suits who only care about the bottom line.
          (Myopic view at that).

          • April 13th 2018 @ 10:00am
            Pauly said | April 13th 2018 @ 10:00am | ! Report

            If the suits can’t lure more people to watch what has been the standout side of the last 2 seasons, don’t stop others from trying.

            • April 13th 2018 @ 10:10am
              chris said | April 13th 2018 @ 10:10am | ! Report

              Sorry Pauly – maybe comprehension is not your strongest suit.
              I clearly said “Im an SFC fan and I want more teams from Sydney.”
              What part of that statement confuses you?

              • April 13th 2018 @ 10:22am
                Post_hoc said | April 13th 2018 @ 10:22am | ! Report

                Chris are you more though, I have long suspected that you may in fact be [dramatic music] Fred rips off the mask none other than SCOTT BARLOW.

                Do you deny this 😉

              • April 13th 2018 @ 10:42am
                Pauly said | April 13th 2018 @ 10:42am | ! Report

                I was having a go at the suits, not you Chris. It’s obvious they’re trying to be greedy.

              • April 13th 2018 @ 11:26am
                chris said | April 13th 2018 @ 11:26am | ! Report

                Apologies Pauly.
                And no I’m not Scott Barlow!

              • April 13th 2018 @ 12:22pm
                Post_hoc said | April 13th 2018 @ 12:22pm | ! Report

                spoil my conspiracy theory why don’t you.

          • April 16th 2018 @ 9:07am
            PA21 said | April 16th 2018 @ 9:07am | ! Report

            Chris, forgive me but you are the first SFC fan I’ve ever heard say something like that.

            My apologies and good on you!

      • April 13th 2018 @ 11:14am
        i miss the force said | April 13th 2018 @ 11:14am | ! Report

        delusionally optimistic

        • April 13th 2018 @ 11:18am
          Nemesis said | April 13th 2018 @ 11:18am | ! Report

          What’s your fascination with ALeague? You’re obviously a Rugby fan, isn’t there enough excitement in Rugby to draw you to discussions about a topic you enjoy?

          This comment of yours just now – what’s the purpose? What have you added to the discussion?

          I don’t have the slightest interest in Rugby. Do you find lots of football people going onto Rugby discussions to comment about Delusional optimism (as far as I know there is no English world “delusionally”).

      • Roar Guru

        April 13th 2018 @ 1:09pm
        Griffo said | April 13th 2018 @ 1:09pm | ! Report

        While it appears poaching ‘members’ might be an issue, you have pointed out why it shouldn’t be…

    • April 13th 2018 @ 8:39am
      striker said | April 13th 2018 @ 8:39am | ! Report

      This will be the final nail in the coffin for the a-league with Southern Expansion to come in, Give me an old NSL team over this mob, Wollongong deserves a team on its own none of this comedy with 3 different grounds with this Mob.

      • April 13th 2018 @ 8:46am
        Nemesis said | April 13th 2018 @ 8:46am | ! Report

        So many nails already in the ALeague coffin, I’d say you’ve probably run out of spots to put further nails.

        Strange how the people without money to invest think the ALeague is dead; but those who have lots of money are queuing up to invest.

        When in doubt: follow the money.

        • April 13th 2018 @ 10:38am
          Kangajets said | April 13th 2018 @ 10:38am | ! Report

          Follow the money , like with Nathen tinkler

          • April 13th 2018 @ 12:11pm
            Nemesis said | April 13th 2018 @ 12:11pm | ! Report

            I’ve no doubt Tinkler & Palmer would’ve made Jets & GCU work if the ALeague was operating independently. They both put their hands into their funds & sunk millions.

            Let’s be brutally honest…. Nathan Tinkler would’ve sunk more of his money into Newcastle Jets than you, or any Jets fan, will sink into the club over your lifetimes.

            • April 13th 2018 @ 2:14pm
              Kangajets said | April 13th 2018 @ 2:14pm | ! Report

              Tinkler sunk more companies then you can dream of

              He was coerced to take on the jets as a bargaining tool to buy the knights.

              We all knew he was bad news

            • April 13th 2018 @ 5:09pm
              Kangajets said | April 13th 2018 @ 5:09pm | ! Report


              I think my 40 years of paying for playing / watching etc soccer/

              football in Newcastle nsl and A league would be adding up to quite multiple tens of thousands .

              Then multiply myself by thousands of others who have done this and we are way ahead of tinker .

              Certainly didn’t get business write offs like tinker .

              • April 13th 2018 @ 6:27pm
                Nemesis said | April 13th 2018 @ 6:27pm | ! Report

                I specifically said:

                “Nathan Tinkler would’ve sunk more of his money into Newcastle Jets than you, or any Jets fan, will sink into the club over your lifetimes.”

                OR. Not “and”. Big difference.

            • April 13th 2018 @ 6:09pm
              AR said | April 13th 2018 @ 6:09pm | ! Report

              “Nathan Tinkler would’ve sunk more of his money into Newcastle Jets than you, or any Jets fan, will sink into the club over your lifetimes.”

              Wow. There it is.

              A full endorsement of the Nathan Tinkler model.

              …the businessman who bought a soccer licence to get a coal licence, who reportedly sunk more companies, accrued more creditors, and screwed over more people than Christopher Skase.

              Yes please, more of him.

        • Roar Guru

          April 13th 2018 @ 2:30pm
          BA Sports said | April 13th 2018 @ 2:30pm | ! Report

          The problem with the “follow the money” philosophy is it isn’t necessarily in the best interest of the sport.

          Both the A-league and NRL are talking about expansion and both seem happy to go where the money is being offered even if it doesn’t add any benefit to the sport. If either body had a proper strategy, with detailed studies around population numbers and details, commercial opportunities etc, it would be able to identify the best location. Then if people with money want to get involved because they think there is money to be made, or because they want the game to prosper – then they will invest.

          McDonalds don’t open a store because someone one throws money at them to open it on their neighbourhood corner, they do their research and control where franchises are placed.

          • April 13th 2018 @ 4:01pm
            Post_hoc said | April 13th 2018 @ 4:01pm | ! Report

            You acuse FFA of not doing there homework? Yet they have gone out several months early called for EOi’s looking to which provides the best opportunity. And given a time frame for their decision.

            If you ask me that is being extremely business like, it is exactly what should be done.

            The opposite is plonking teams down in tow locations with out a demand and then throwing $100’s of millions of dollars. But hey you might think that is smart

            • Roar Guru

              April 13th 2018 @ 4:14pm
              Grobbelaar said | April 13th 2018 @ 4:14pm | ! Report

              Wouldn’t be the first time the FFA was sucked in by the promise of millions.

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