Why Williams are right to be unhappy with Ferrari's massive payday

By Rodney Gordon / Expert

With the release of team earnings last week comes renewed debate over how Formula One is managed – and sadly it’s a familiar story.

Ferrari tops the earnings table, thanks mostly to their $70 million Long Standing Constructor bonus, a special payment that was negotiated with Bernie Ecclestone and is awarded to the team on top of their Constructor’s championship bonus (which is also awarded to Mercedes, Red Bull and McLaren) as a reward for their lengthy service to the sport.

For the rest of the teams, including those already mentioned, there’s a pay-out for their achievement in the sport over the previous few seasons, with a few little sweeteners here and there to keep things interesting.

Force India finished fifth last year but earned only $67 million – less than Ferrari’s ‘please don’t leave F1’ bonus payment. Williams collected less than half of the Scuderia payday, despite finishing just one position behind them in the final standings, a point that isn’t lost on the independent operator.

“I am a firm believer that sports should have equitable platforms to be successful,” Williams deputy team principle Clair Williams told Reuters.

Current agreements between the teams and Formula One Management (FOM) need to be renegotiated before 2020, which provides an opportunity for a correction.

“I imagine we will all start negotiating new terms,” Williams said, “I hope that a revision and a re-distribution is something that’s tabled as part of those discussions.”

“I wouldn’t have an issue if Ferrari got a heritage payment, but not as great as it is.”

You’ve probably noticed that tracks are disappearing just as fast as they are being added. The Turkish Grand Prix, European Grand Prix (Valencia), Korean Grand Prix and Indian Grand Prix have all disappeared from the calendar, as well as the Nurburgring, which shared the duty of hosting the German Grand Prix every second year, alternating with Hockenheim.

All of them, without exception, left the sport due to a ticket-paying public with a diminished appetite for the sport, compounded by the rising cost of hosting a Formula One race. Why is it rising? Because the teams are paid from the revenue raised from the GPs, topped up with revenues from television rights plus whatever Bernie can find beneath the couch cushions.

Following the announcement that British broadcaster Sky will have exclusive rights to show Formula One behind a pay-wall in the UK, the prototype for how we will all eventually be watching races has been established. Moving to pay TV will be enough for a majority of the current Formula One audience to disengage, meaning even fewer Ferrari supporters per dollar spent.

FOM’s extraordinary investment in keeping Ferrari around looks even worse when you consider that Monza – Mecca for those who worship the prancing horse – has been on the brink of collapse for a number of years now.

There are two obvious courses of action: force the Tifosi to pay to watch Formula One while keeping it free for the rest of us, or derail the Ferrari gravy train.

That’s not as destructive as it sounds and a number of scenarios come to mind, all of which seem perfectly reasonable.

Perhaps most drastically you could cut Ferrari’s bonus payments altogether. Alternatively you could simply scrap their Long Standing Team bonus, leaving them with the Constructors’ championship bonus plus whatever they earn from in prizemoney.

Finally, and most importantly, all team bonuses have to be staggered and correlated to performance. That’s to say that if you want a Constructors’ championship bonus you’d better win the championship, if you’re second your bonus is cut by one-third, if you’re third in the championship it’s reduced by another third.

If you’re fourth, you get a set of steak knives.

I’ve got nothing against Ferrari. I’d agree that the sport is better with them than without them. But it’s time to face an inconvenient truth. I’d rather secure the future of Formula One without Ferrari than continue treading water with concrete boots on.

The Crowd Says:

2016-04-16T04:18:52+00:00

woodart

Guest


its not really a sport any longer, its show-business and the show part of it is disappearing. going to motorsports hotspots like azerbijan (?) makes the whole historical legacy thing fairly ridiculous. the latest rumour is that the F1 circus is heading back to a carpark in vegas( probably with trump in large letters, how classy?)

2016-04-15T03:04:40+00:00

Cento

Guest


Really well said. You'd have to wonder whether you could still class F1 as a sport given how unevenly teams are treated. At least in the AFL for example they try to provide the lower teams with the better draft picks to help them out in the following season.

AUTHOR

2016-04-15T01:28:47+00:00

Rodney Gordon

Expert


Spot on ;)

2016-04-14T13:46:33+00:00

Connor Bennett

Editor


I understand that Ferrari have been a big part of making F1 what it is today and they have a huge historical presence and blah blah blah... but if they're being paid a bonus just for sticking around that is worth more than what the developing (and often struggling) teams are earning all up, then there's a problem. The big teams like Mercedes, Ferrari and Red Bull are naturally going to be wealthier, that's just how it is in this sport, but this is not helping the other teams at all to bridge that gap and it hurts the sport as a whole if the only attempts at garnering better competition are being undersold and underpaid.

AUTHOR

2016-04-13T06:22:47+00:00

Rodney Gordon

Expert


The irony of losing traditional tracks, yet paying heaven and earth to keep the most traditional team in the sport should not be lost of any of anyone

2016-04-13T04:14:33+00:00

Cento

Guest


Good article Rodney and I agree with your last paragraph. I've said previously that no team should be bigger than the sport. Yes, F1 would be better if Ferrari stays, but if one team holds so much power, it can't be good for the sport. Some would say that F1 needs Ferrari, the reverse could also be said. As you've illustrated, with traditional tracks being pushed out, it's not like tradition really appears to matter in F1 anyway.

AUTHOR

2016-04-13T00:58:31+00:00

Rodney Gordon

Expert


The accusation levelled at the smaller teams is that they aren't efficient enough and waste money. Then you see the Ferrari garages with double the number of personnel and have to wonder if they deserve it all

AUTHOR

2016-04-13T00:57:03+00:00

Rodney Gordon

Expert


I am ridiculous?

2016-04-13T00:36:36+00:00

peregrine

Guest


What a ridiculous last sentence. There is no F1 future without Ferrari.

2016-04-12T23:26:59+00:00

Dogs Of War

Roar Guru


The bonuses paid out could cover another couple of major team entering the sport. It would be great if a porche, lambo etc could enter a team to add to the prestige. Maybe work out a better system of bonus's to allow for how long your team has been in the sport combined with how well they have been doing this year, and over the past decade or something. Though as I don't have fox, I hardly watch any races these days, just highlights off websites.

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