Let's hear it for the NRL fans

By Paul Dixon / Roar Rookie

With the start of the 2015 NRL season rapidly approaching, it might be time to turn our focus to the most under-appreciated sector of the NRL – the fans.

Sure, every player says it’s all about the fans, and the NRL constantly talk about how they are trying to improve the experience for the fans, but what is the gap between how the fans really feel and how they are told to feel?

Let’s start at the very beginning – loyalty. Essentially, since the Super League war of the mid-1990s we have been told by the media over and over again that loyalty in rugby league is dead. The example most often cited is the constant movement of players and staff between clubs, codes and countries.

The problem is loyalty has never been stronger among the fans. Fans don’t swap teams. Fans are there for the wins, fans are there for the losses. It’s offensive for media commentators to constantly tell the one loyal sector left in the game that there is no loyalty left in rugby league.

The players are not innocent in this either. Players are constantly talking about how hard things are for them – if they have a short turn around between games, or have to travel too much or that they are not getting paid enough. The fans who they are trying to gain sympathy from are not exactly on easy street.

Players like Greg Inglis, Cameron Smith and Johnathan Thurston are some of the highest paid people in Australia, doing a job they love. While some fans are getting up every morning to do a job they can’t stand for a lot less money. The justification the players use is that their careers are short. But, what is to stop them getting a job after rugby league? Legends like Ray Price and Brett Kenny managed to get jobs once they retired from rugby league, what makes today’s players so special that they can’t do the same?

Players need to understand that fans don’t begrudge them making the income they do during their league careers. The issue is with the players’ attitude in thinking that the worst thing that could happen to them upon retirement is that they have to get another job.

Finally, let’s look at the television deal. The current rugby league deal is worth more than $1 billion dollars over five years. This brings more money to the league administration, more money to leagues clubs (from NRL all the way down to grassroots), and it means more money for the players. That’s all great, but what does it mean to the fans? Well, really not much.

In terms of live experience, most clubs are now charging more than $30 general entrance, and let’s not even start to talk about the cost of going to a State of Origin match or a grand final. Once you get into the ground you can access the poor quality, but well overpriced, food and beverages. If you want to show your support the regular price of a jersey is more than $150 each and clubs now release up to six jerseys a year.

But, the broadcast deal is about TV I hear you say. Okay, so what does the fan get in terms of a television experience? Up to now there have been six games live per week. That said, to access five of those games you’d have to be part of the minority of households that has Foxtel, or spend a lot of the time down the pub.

If you have free-to-air only, you get one live game and two delayed games. If you live in Brisbane your live game has to include the Broncos as apparently people in Queensland will only watch Queensland teams, which means the Broncos, even though there are two other Queensland teams.

When talking of delayed games there has been much contention over the two games on Friday night. Channel Nine, who currently own the free-to-air rights, have three channels – Channel Nine, Go and GEM. Why don’t they show both games live – one game on Nine, and one game on GO or GEM?

Surely the second game shown on delay is not such a ratings bonanza that it has to stay on the primary channel, or is it that they are scared that showing both Friday night games live will take away ratings from the game shown on the main channel?

The other delayed game is the Sunday afternoon game of the round. The game is played live at 3pm but shown on delay on Channel Nine at 4pm. After much complaining Channel Nine has decided that they will show the Sunday game live from 2015. Sounds great on paper, but the kick-off will now be moved back to 4pm to accommodate the Channel Nine schedule. Obviously it is more important that the schedule be maintained than the thousands of families who come out and pay to watch the game can get home in time for dinner.

Rugby league is a great game, and fans love the game so much they are willing to pay to be a part of it. It’s just a pity no-one else in the rugby league community seems to care about the fans anywhere as near as much as they should.

The Crowd Says:

2015-01-30T23:30:03+00:00

paul

Guest


Paul fair dinkum mate ill go and slash my wrists after reading that rubbish . Go and apologise for being a mongrel to your girl and give yourself a dozen on the chinn champion !!!!!

2015-01-30T23:17:51+00:00

William Dalton Davis

Roar Rookie


I hear that XXXX and Tooheys are looking at expansion breweries on mars and that Koukash has offered to bankroll a special Ura*us (or in this case his) brewery.

2015-01-30T23:13:22+00:00

William Dalton Davis

Roar Rookie


I hear that XXXX and Tooheys are looking at expansion breweries on mars and that Koukash has offered to bankroll a special Uranus (or in this case Hisanus) brewery.

2015-01-30T22:36:49+00:00

Birdy

Guest


Any sensible player that plays in the NRL for 5 years should have the earning capacity to own his home . ( not on tne north shore of course) and an increase right up to the elite players. Fan loyalty, I still haven't come to terms with big Artie leaving Balmain for Easts. Bloody chooks. Stadiums, no problem with Cbus or suncorp if you catch a train and both great stadiums . Food at stadiums , take your own or eat before you go. Pricing reasonable, become a member!

2015-01-30T22:34:30+00:00

up in the north

Guest


Good read Paul. Hopefully when the current broadcast deal expires the NRL will be in a better position to negotiate a new agreement. At the time of the last one they seemed more focused on having a higher monetary amount than the AFL, rather than an actual good deal across the board. Think things like scheduling for instance. Now we seem to have shrewder types at head office I'd hope the next time they sit down to explore ways of selling tv rights there will be a better outcome for us, the great unwashed.

2015-01-30T19:48:16+00:00

kevin dustby

Guest


how far are crowds down JOhnno? hardly anything, how do you know they do not care? they averaged 15905 last year compared to 15940 the year before. 2012 was an all time record of 16400. the poor showing of the broncos, dragons and eels recently hasnt helped

2015-01-30T19:36:18+00:00

Mike from Tari

Guest


I'm a 10 year Member of Souths, as i live in Brisbane I pay an $80 membership, for that I get a members cap, key ring, car sticker, magazine, news scoops on my email, I have just received an email from them advising me that for an extra $70 I can become a Qld Member, this will entitle me to attend 2 of their 4 games in Qld & a home game in Sydney, not a bad deal actually. The only thing that I suffer from is the food & booze, the cost of both are daylight robbery & the quality of food is poor but is this the NRL's fault, no, the Stadiums are responsible for the vendors, do you think the people who run & work for the NRL eat & pay for the crap the fans are served up, no way, they all have their snouts in the private box, cardboard chips are not on their menu.

2015-01-30T19:15:40+00:00

Johnno

Guest


Crowds are down, and the NRL don't seem to care. They seem to think a code indicative success is tv ratings, not crowd numbers, maybe that's true maybe it's not. But the NRL suffered a decline in tv ratings for last season too, NRL regular season games. The GF and SOO rate well but that's about it, and the 4 nations. The NRL regular season is a write off, the fans don't care.

2015-01-30T17:51:22+00:00

peeeko

Roar Guru


some good points you mention but 4pm getting home in time for dinner? really?

2015-01-30T15:21:04+00:00

Muzz

Guest


Will - The potential for a nuclear apocalypse worries me as Earth is currently the only planet stocking Beer. Paul - A Raiders 12 game Bronze Membership is $140 which works out to be $11.66 per game.How much does it cost to go to the movies these days?The food at the ground is not only expensive but almost unfit for human consumption so take your own. Unlimited internet is quite reasonable.Live streaming can be fun. Most clubs have a sale on their jerseys at a reduced price in the off-season and i've spotted them at Rebel for $60. Jerseys are made very well and can comfortably last longer than a decade.My 2013 jersey is hand washed and never left on the clothes line without the my dog in the yard.You'd be surprised how much stuff is stolen off clothes lines in Bondi.Mainly wetsuits.

2015-01-30T15:11:15+00:00

kdiz

Guest


As always those fat cat NRL administrators have everything wrong and the dinky die true blue aussie battler fans have everything right. There are some points you mention which are worth discussing come next broadcast deal, but for now we have what we have and if we're anything like as loyal as you paint us we'll deal with the minor inconveniences with an eye on the great things that are possible with the huge amount of money we now have to invest in growth and the future.

2015-01-30T14:31:44+00:00

William Dalton Davis

Roar Rookie


I've also heard that despite their best efforts the current NRL administration hasn't found a cure for cancer, haven't solved world hunger, and don't currently have any contingency plan set for the coming nuclear apocalypse to shield us all safely.

Read more at The Roar