WYATT: One, two or three NFL teams for Los Angeles?

By Ed Wyatt / Expert

If you’ve been following the latest NFL stadium news, you might think Los Angeles is about to get a new pro football team. Or two. Or maybe even three.

That’s because two new stadium proposals, both approved by their local governments and both to be completed without public funding, make this the closest LA has been to an NFL team in years.

But will it happen? Or will the status quo remain and leave Los Angeles bereft of professional football as it has been since 1995?

The NFL’s absence in LA, the USA’s second largest television market, is an oddity of American pro sports and a subject that frequently comes up when I talk with Australian fans.

At first glance it doesn’t seem to make sense, given that Major League Baseball, the NBA and the NHL all have two LA-area teams. When you look closely, however, you can see why the NFL has been a-ok with no franchise in Los Angeles.

LA of course, is full of distractions like the weather (hardly the frozen tundra) and showbiz and the beach – things that might keep fans away. It’s also a big college football town, with USC and UCLA both averaging NFL-type attendance figures.

There’s also the fact that LA is a transient place, and there are hundreds of thousands of transplanted New Englanders and Rust Belt migrants who would rather spend their Sundays in a bar cheering the Patriots, Bills and Browns than going to a stadium and supporting a local team.

More importantly, there’s no suitable stadium, with the Coliseum and the Rose Bowl sufficient for college football, but not the NFL on a long-term basis.

Still, even that pales in comparison with the main reason the Los Angeles market remains teamless. It’s all about leverage.

For years, NFL owners have consistently and effectively used the vacant LA market to legally blackmail their cities into financing new stadiums or improving existing ones.

In other words, unless you give us what we want, we’re heading to LA. That tactic has worked most recently in Minnesota, where the Vikings will soon have a brand-new stadium built with $500 million of taxpayers’ money.

If that goes away, 32 owners lose a big bargaining chip with their cities.

At the moment, there are three NFL franchises – the St. Louis Rams, the Oakland Raiders and the San Diego Chargers – who play in venues that are not up to NFL standard. All three are essentially on year-to-year leases, all three say they want to stay put in their home cities, but all three have threatened a move to LA.

Rams’ owner Stan Kroenke (who also owns the Denver Nuggets, Colorado Avalanche and Arsenal) is the NFL’s second-richest owner. He wants the Edward Jones Dome upgraded and says the city of St. Louis needs to come up with a lazy $700 million to make it happen.

Meanwhile, he has a deal in place to build his own stadium on the old Hollywood Park site not far from Los Angeles International Airport.

Not to be outdone, the Raiders and Chargers – both playing in stadiums worse than the Edward Jones Dome – have gone in on a joint venture to erect a new stadium that would be shared by both teams, in Carson, about 15 miles southeast of LAX.

So where does this leave the NFL? Like the air traffic around LAX, in a holding pattern.

It needs to wait for the city of St. Louis to come up with the money to appease Kroenke, a Missouri-raised billionaire whose first and middle names come from two St. Louis baseball legends, Enos Slaughter and Stan Musial.

You’d think if his home city coughs up the cash, he’d be tempted to stay put. Otherwise, his Hollywood Park plan, which unlike others includes ample room for parking, might be a goer.

San Diego is more problematic, since civic leaders and the Spanos family, who own the team, have been struggling to get a deal done for years. The family says the Chargers can’t exist if another team moves to Los Angeles, but ironically the team did quite well – and even made a Super Bowl – in 1994 when the Rams and Raiders were both in LA.

As for the city of Oakland, it’s already paying $20 million annually on payments for bringing the Raiders back from LA in the 90s, and while the logical move would be to share brand new Levi’s Stadium with the 49ers, Oakland owner Mark Davis says he’s adamantly opposed to being the “second tenant.”

Things get even more complicated when you start looking at divisions and re-alignment possibilities. A Rams’ move back to LA is easy, since they’d remain in the NFC West with Arizona, San Francisco and Seattle.

But for the two-team Oakland and San Diego plan to work, you’d have to think the NFL would need to re-shuffle, since two AFC West teams sharing the same stadium makes little sense.

So to summarise, there’s no doubt a team (or teams) in LA would be successful. But it has to be the perfect scenario and it has to make sense for the majority of NFL owners, three-quarters of whom have to approve a franchise relocation.

In other words, don’t hold your breath.

Ed Wyatt is generally considered Australia’s foremost expert on US sport, although as he points out, it’s a bit like being the best rapper in Zurich. His Australian TV career includes stints with SBS, where he hosted the Super Bowl for seven years, Network Ten (Super Bowl, Winter Olympics) and ESPN (Australian Baseball League championships).

Ed is currently heard on 1116 SEN radio in Melbourne where he calls A-League and ABL games. A graduate of Stanford University, Ed began his media career in Seattle where he was an Emmy award-winning writer for the Almost Live! comedy show.

The Crowd Says:

2015-03-05T11:01:15+00:00

Kebab Connosieur

Guest


If I was a team owner, I'd be moving to New York. They have two teams, the Giants and Jets and both have waiting lists on their season tickets. Use Yankee Stadium or the Mets ground so it is the opposite side of town to the other teams. LA is a weird town, they had pro teams and blew it. They don't show, too many poor people or not interested in sports like Sydney and Paris.

AUTHOR

2015-03-03T08:03:54+00:00

Ed Wyatt

Expert


Very good point and a crucial question to be answered. The NFL has dipped its toe into the waters with the "London Jaguars" experiment but the true test, as you point out, is eight home games every season.

2015-03-03T06:29:01+00:00

Kasey

Guest


They were operating in October 2013, the last time I was in Vancouver.

2015-03-03T06:10:26+00:00

GWS

Guest


Not so sure about London. The crowds at Wembley include many European based NFL fans, particularly Germans, who travel especially for the game. Would they do that every two weeks for the regular season?

2015-03-02T23:36:04+00:00

Chop

Roar Guru


If it's such a "Stupid sport anyway" why do you feel the need to troll the article? Leave commenting to people who actually want to make a contribution to the conversation. I agree with much of what you say, if a team finally does bite the bullet and go to LA then the rest of the owners will be unhappy their big bargaining chip has been removed for all future negotiations. That being said, I would love to see a team back in LA.

2015-03-02T11:20:12+00:00

BigAl

Guest


Is this still possible ? I thought all these deals had to be done away with because of severely tightened border checks resulting from 911 etc...k

AUTHOR

2015-03-02T11:18:42+00:00

Ed Wyatt

Expert


That is a very pertinent question and I'm not sure about the answer. There's no doubt the NFL would love to get into Toronto, but the CFL has a very special place in Canadian sporting history and culture. I've always said the NFL would be in London before Toronto, but that's just a guess.

2015-03-02T09:04:28+00:00

Kasey

Guest


The seahawks are very popular in Vancouver and many in BC travel regularly south to watch them. Same in southern Ontario, for Toronto(bills) and Windsor(lions). In Vancouver there's a bus company running tours that will pick you up downtown, take you down to Seattle, drop you at CenturyLink Field( a game ticket is included in the cost of the event) and then drive you back up North afterwards. Even still, the BC Lions get pretty good support.

2015-03-02T08:58:45+00:00

Kasey

Guest


Thank you, Australians can be notoriously difficult on 'outsiders' but by geez we took to Don didn't we? Just knowing he's no longer around even without having ever met him, is incredibly sad. Every time I sit down to watch a game of NFL Football, I think of Don Lane and mentally thank him for introducing me to this great game:)

2015-03-02T08:57:55+00:00

Distant Knight

Guest


Sorry Kasey, I was enjoying your comment until you started quoting the Greg... Can't stand that guy

2015-03-02T08:50:51+00:00

Kasey

Guest


The whole World League of American Football was under capitalised. It was flawed to begin with. The German teams were set up near US Army in Europe Garrison towns, not a whole lot of 'connecting' to the local community there. A bona fide NFL team in London would be incomparible to the Monarchs. Akin to comparing a commodore to a Formula 1 Car.

2015-03-02T08:29:18+00:00

Mark Young

Roar Guru


Kasey I fell in love with NFL as a teenager watching Don Lane. You are spot on, he did a hell of a job. Watch the first 20 seconds of this tribute to him! https://www.youtube.com/watch?v=rbfy6gvtO_s

2015-03-02T08:22:44+00:00

Mark Young

Roar Guru


Great to have you writing on The Roar Ed! Couldn't be more pleased. Nice summary of the LA mess for the NFL as well. Goes to show also, that when the league is strong across the country, and revenue is shared amongst all teams, not just the biggest markets, then there is no reason for them to fall over themselves chasing LA.

2015-03-02T08:08:27+00:00

Jack Russell

Roar Guru


I gather you're not opposed to other sports, particularly those owned by the mega rich, having taxpayer funds spent on their stadiums?

2015-03-02T07:44:40+00:00

marcel

Guest


Weren't the London Monarchs a miserable flop ?

2015-03-02T07:19:50+00:00

Aljay

Guest


How long do you think the handshake agreement with the CFL not to go to Canada will last? Who pushes for the change first - The NFL or Canadian fans?

2015-03-02T03:52:57+00:00

Kasey

Guest


I thought the job you did with Dave Nilsson for ESPN at the ABLCS from Norwood Oval last month was pretty damned good too Ed. Shame the old Adelaide playoffs curse got another airing:( The Bite, the Strikers, the 36ers, if you're having a good regular season, be wary of the playoffs when you're an Adelaide Sports fan:( Sadly my main love(Adelaide United) also has a rather thin record in A-League Finals games:(

2015-03-02T03:51:03+00:00

peeeko

Roar Guru


great read, so hard to believe that LA doesnt have a team

AUTHOR

2015-03-02T03:35:31+00:00

Ed Wyatt

Expert


Thanks mate. Not sure about the adjective "great" but appreciate your kind words.

2015-03-02T03:07:23+00:00

AR

Guest


The great Ed Wyatt on the Roar. For those that don't know Ed, he features on SEN as the resident American sports guru (along with Steve Sailsbury), and also calls ALeague games. Thanks for the article Ed - the LA scenario is one of the more complex quirks in professional sport - good read. Welcome to the Roar.

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