BRETT GEEVES: Noble pursuit? Why North's flirtation with a priority pick is anything but

By Brett Geeves / Expert

Is it possible David Noble was selected as the Head Coach of North Melbourne because of his administrative experience in successfully receiving a priority pick for Brisbane in the 2016 Draft?

It took him no more than six months in his first AFL head coaching gig, to publicly suggest that his new club deserved a priority pick, and that he would not just accept it, but would make love to it.

“I’d love one, absolutely I’d love one,” Noble said. “Why wouldn’t we? If we were in a situation where that mechanism can be activated, I’m all for it. If it helps us and we feel we’re entitled to that mechanism being activated, absolutely.”

At the time, I can remember thinking it was a sloppy message to be sending your supporter base, and players, as a new head coach; that only eight rounds into your coaching tenure, you’d given up on your current list ever being any good and were publicly requesting the worst type of AFL hand-out.

More appropriate answer: “We’ll do everything we can to avoid receiving a priority pick, because as soon as you go down that path, you’ve hit rock bottom, the very end of the death pit and into the tanking lows of the Demons and clubs who have desperately wanted to exploit an easy hand-out system.

(Photo by Michael Willson/AFL Photos via Getty Images)

“As soon as you put your vision in that direction, it is impossible to expect your players to meet a higher standard, to fight for more. Celebrating losses? That’s not what our club stands for, we are SHINBONERS, and we don’t want to be remembered as the North Melbourne team who forgot that. But thanks anyway”.

That mechanism of priority pick assistance Noble mentions was tweaked in 2012 when all 18 clubs voted to revamp the criteria to avoid further distastefulness; after the Demons went full Philadelphia 76ers from 2013-2015, and gained access to Tom Scully, who left the club for an expansion club after only two years.

And whilst the AFL investigated Melbourne for tanking, they only found them guilty of “acting in a manner prejudicial to the interests of the competition” and handed down sanctions and fines that were more in line with a “guilty of tanking” verdict.

Masterminds of the Acting In a Manner Prejudicial To The Interests Of The Competition Mission, Melbourne Demons coach,  Dean Bailey, and General Manager of Footy, Chris Connolly, were given lengthy suspensions and the club was fined $500,000.

In the now, several factors determine whether a club is offered a priority draft pick:

And so no club can again attempt the Acting In a Manner Prejudicial To The Interests Of The Competition Mission, the formula for priority picks is kept confidential by the AFL Commission.

Astonishingly, Tom Browne, the Chief Football Reporter for the channel who pays an inordinate amount of money to be the broadcaster of choice for free to air football, announced his belief over the weekend that Essendon should be in line for a priority pick before North Melbourne.

(Photo by Quinn Rooney/Getty Images)

It is as if he forgot he was peeing in a coke bottle for a couple of months while he camped outside James Hird’s house as the AFL investigated Hird and Essendon for the most sinister of all charges in any sport: Drugs. A doping regime.

Think about it Tom. Why would Essendon be battling to keep up with their rivals over the last few years? Would it have anything to do with the draft picks that were taken away from them, the $2 million in cash, and the wide-spread suspensions across the leaders of their football department in the aftermath of being found guilty of the implementation of a doping regime?

Sure, list management and a sloppy coaching hand-over hasn’t helped – two first rounders for Dylan Shiel and a seven-year deal has backfired; Devon Smith cost a first and has been cruelled by injuries and a shifting role after winning the clubs B&F in his first year; Stringer came at the cost of multiple picks in the early second round, and seems to be always injured; but largely, they’re three or four quality players short from the top end of a draft board. Don’t underestimate the impact losing those picks is having on Essendon now.

The AFL handing a priority pick to Essendon would be a recognition of fault that their sanctions were over the top and have had a bigger impact on the long term than planned.  

That ain’t happening, Tom.

There are two key things to take from the above Essendon words: WADA don’t f–k about. And the AFL won’t ever admit they got that one wrong. Or anything wrong.

As for North Melbourne, if they continue to waste Jack Ziebell in the forward line, don’t get Jed Anderson back on the park and deploy Todd Goldstein into run-with-defensive-roles on the opposition’s quickest midfielders; then the AFL should grant David Noble his lust-wish of a priority pick.

And that pick should be Tom Scully.

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The Crowd Says:

2022-05-04T07:06:46+00:00

Pope Paul VII

Roar Rookie


The priority pickery may be hard to nab. Freo have 6 out to covid vs NM on Friday night. North might actually be a chance.

2022-05-03T13:25:19+00:00

Bludger

Guest


No need for a priority pick for North. They gambled on top ups and now they need to do their time in the cellar. For heaven's sake, they were admitted to the League in 1925, almost a century ago and they still need a hand out.

2022-05-03T12:22:48+00:00

Opps74

Roar Rookie


I think it's ridiculous to even consider a club considered appointing a coach because they previously were involved in getting one...no logic at all...the bottom line is north are a rabble...they've been cashed up for years and offered many high profile players million dollar long term contracts and no one is tempted...Brown was considered no longer necessary and went and won a flag...they need a priority pick otherwise they will join Fitzroy on the extinct list

2022-05-03T05:15:34+00:00

Brian

Guest


Hodge was Fremantle's priority pick. Hawks had to trade two quality young players in Trent Croad & Luke McPharlin who would each play 200+ games to get that Hodge pick. As for North Brad Scott sensibly wanted to rebuild in 2019 but was told no by a board with no idea of where the list was at.

2022-05-03T04:46:51+00:00

Steele

Roar Rookie


I love it how the Dee’s are always the poster boys for tanking. Who didn’t/hasn’t? It’s a short list. But anyway, oh we didn’t do it as bad as Melbourne is the common answer. I’d say they were just more transparent about it, far less sneaky even!! The worst part of the investigation was the starting point began with Brock McLean’s words of wisdom on the couch. Problem was, he was playing for Carlton at the time. The original tankster’s, salary cap rorter’s and draft manipulators(come work for Visy) there has ever been. Anyway, the Karma gods came round eventually. The Dee’s looked like drafting Answorth(not a bad player mind you)with pick two until the Gold Coast got a priority for being inept. Luke Jackson just fell into Melbourne’s lap as a result. And vice versa the gods worked against Melbourne with the classic selections of Trengrove and Scully, when you know who was left lurking at 3!! - Insert cry emoji. Not sure what point I’m making here, but anyway yes not a good response from Noble. Some draft’s it’s obvious who is the number one kid, other times you can throw a blanket over the top ten. I honestly thought North would be a bit better than what they’ve shown this year. Rant over!

2022-05-03T04:44:49+00:00

Munro Mike

Roar Rookie


what's interesting when considering the Essendon conundrum of long term impact of the sanctions re the drugs saga is considering the North Melbourne long term impacts. Going back.....way back.....1999; won a premiership. 13 games at the MCG during the H&A season and the 3 finals. The MCG was our home ground and had been for over a decade during which we'd pioneered Friday night footy and if not on a Friday - we'd often turn up on a Sunday afternoon. A certain stadium opened in the year 2000. North Melbourne did NOT opt out. However - the began the process of AFL fixturing us out of the MCG and into Docklands stadium. 7 games at the 'G during the H&A season. Also 7 games on Friday night in the H&A. By 2001 down to 6 games at the MCG and by 2002 just 4. Gradually we were fixtured OUT of the MCG an into Docklands stadium - with no power in the negotiation and were therefore shafted on the stadium deal. The AFL did NOT advocate on our behalf. We were - as a result - financial smashed for the next 10 years. Running the thinnest football department and at times unable to afford rookie players (missed out on Aaron Davey who was playing at Port Melbourne during our affiliation and arguably Jack Riewoldt who was playing with the Tassie side again during our affiliation). When Brad Scott took on the job in 2009 North was a financial basket case. The capacity to make back to back prelim finals in 2014 and 2015 just all the more astounding given the perilous position. The capacity to develop talent and move with the times was massively hampered. I blame the AFL - equalisation just wasn't sufficient for the loss of MCG/Friday nights and the shocking deal at Docklands where our break even attendance - down at Geelong - would deliver Geelong a $600K profit. So - - a single priority pick.......I wouldn't say no to. Looking at the big clubs that have bottomed out over the years and benefitted - - the ridiculous situation of Hodge, Ball, Judd......the 'super draft' - and ALL three were Priority picks. So why not. They (the AFL) owe us.

2022-05-03T04:21:53+00:00

Brian

Guest


The priority pick is another polictical tool to be deployed by the AFL as required, and was required in the case of the Suns. Surely a better and more objective system would be to simply give mid-range picks to teams that miss finals for 3 straight years. Putting all those who miss finals in the same bracket avoids tanking. So give North pick 19, and GC pick 20 every year until they can make finals.

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