The sun goes down in the west - a dark day for Australian rugby

By Geoff Parkes / Expert

The longest 72 hours in the history of Australian rugby has ended with the ARU finally announcing that it will “discontinue” the Force as the Super Rugby competition reverts to 15 teams from 2018.

If this was to mark the end of one of the sorriest chapters in Australian rugby that would be bad enough, but the likelihood for Australian rugby fans is that there is still a way to go before things bottom out completely. For one, the prospect of Wallabies stepping out next Saturday into a half-full ANZ Stadium to be spanked yet again by the All Blacks is hardly going to lighten the mood.

Force fans – and many others from all around the country – took to all forms of social media yesterday to register their disgust at the decision. We saw anger that is palpable and understandable.

Rugby in Western Australia continues to make strong progress, and it is inconceivable that this decision by the ARU to cut that off at the knees, can be made with any expectation that parents, club members and casual supporters of the game will not reconsider their emotional and financial commitment to the game.

History shows that, in similar circumstances, once the fog clears and the bitterness eventually subsides, most fans find a way to reconcile with their sport – if not with the organisation or individuals who they feel have wronged them. But that day feels like a long, long way away right now.

Bill Pulver announcing that he is going to step down as CEO of the ARU may help placate some angry fans, although that doesn’t make the outcome any easier to stomach. Pulver was likely close to the end of his tenure anyway and, once he has stayed around long enough to cop the brunt of the flak, this does seem like an opportune time to allow somebody new to start the rebuilding process – assuming that there is a suitably qualified sports administrator anywhere in the world willing to take on the poisoned chalice that is Australian rugby.

One thing Pulver said at yesterday’s press conference – “simply this is the right decision for Super Rugby” – reinforces that what is at the heart of the decision, is what is being missed in the emotion of the reaction.

Australian rugby and Super Rugby are two entirely different things. Yet they have become intertwined to the extent that a decision made to benefit a competition that comprises five competing nations, has earth-shattering consequences to the domestic fabric of one of those nations, Australia.

In short, this announcement, and the reverberations around it, can be seen as ‘payday’ for Australian rugby failing to develop its own domestic professional competition.

While it is Pulver and ARU Chairman Cameron Clyne who now cop all of the blame, a good deal of it might be better shared with John O’Neill and the administration that shut down the ARC after only one season in 2007 – ironically in times when Australian rugby still had a little bit of money in the bank.

A national domestic competition was needed back then as it is today but, as ever in Australian rugby, parochial state interest proved too big a hurdle to overcome. That the same argument is still run today, by self-interested Sydney and Brisbane clubs, that they, and not a truly national state or franchise competition, are the rightful ‘second tier’, speaks volumes for the deep rooted animosity that exists within the code. It shows the willingness for participants to point fingers at each other instead of coming together for the common good.

This is not just rugby’s problem by the way. This year we have seen the Australian Olympic movement, cricket, rugby league, AFL, netball and football all wage vicious civil war over matters of governance and/or salaries. It is the Australian way to bicker and challenge city hall, and rugby is not exempt.

(AP Photo/Rick Rycroft)

In the absence of a developed, domestic professional competition, Australian rugby lacks the flexibility to adapt to changing circumstances and engineer outcomes that don’t carry such high, ‘winner takes all’ stakes. Note how in the English Premiership, Bristol were relegated at the end of this season – at face value a disaster for their club – but in fact they are already planning for their return in 2018-19, and this week announced the signing of Charles Piutau for a reported £1m per season, making him the highest paid player in world rugby.

For the Force however there is no such luxury. It is all or nothing. Which is why fans, and lovers of the game around Australia, are today hurting so badly.

Also a misconception is the framing of this situation as a Force versus Rebels stand-off. In reality, it was never thus. Once the ARU determined that a side had to be cut, and that it was to be the Force, the Rebels were only ever window dressing and a bit of insurance if it turned out later that the Force couldn’t be shifted.

There are of course valid arguments as to why the Rebels should have been chosen instead, just as it is easy for many of those protesting today to forget their views about Force rugby during Michael Foley’s tenure as coach.

(Photo by Paul Kane/Getty Images)

Emboldened by the support of Andrew Forrest, there are also many who will wake today believing that the Force still won’t be moved, and indications are that an injunction to prevent the ARU from taking this action will be sought. Any such court action however, will have a very limited shelf-life. Who can blame players seeking certainty over where they will play their rugby next year, and once one or two start to confirm signings elsewhere, whatever happens in a court over the following months won’t really matter.

Ever since the ARU went public with the plan to revert to four Super rugby teams, the main reason touted has been “financial considerations.” These considerations are two-pronged –
firstly the cost to the ARU of maintaining five unsuccessful franchises, and secondly, the potential cost to Australian rugby and SANZAAR of not acceding to their broadcast partner’s wishes.

The harsh reality of professional sport is that, in order to fund the operation of game and pay the players, money has to be generated from somewhere. In the case of rugby, the predominant revenue source is broadcast rights. Unfortunately, Australian rugby has no capacity on its own to generate anything like the revenue required to sustain the game – at amateur or professional level.

Thus Australia’s fortunes are inextricably intertwined with SANZAAR’s. And if the broadcasters who are funding SANZAAR – read keeping the game afloat in the southern hemisphere – demand action, then it is action they must get, no matter how unpalatable to local fans.

To that extent, the seeds in yesterday’s announcement were sewn long ago in the boardrooms of cashed up clubs in France and England, and in the broadcast deals struck for the Top 14 and English Premiership, which have translated into enormous financial pressure being placed on the ARU.

Those whose initial reaction is to demand replacement of the ‘incompetents’ on the ARU executive and board, might ask themselves, ‘with who exactly’? Administrators from the other sports listed above, who are labeled similarly, by fans and players within those sports?

Or by new rugby people who will have to make tough decisions faced with the same external circumstances and the same meagre financial resources?

While the ARU can be excused for being subject to global economic realities that are out of its control, they can be fairly blamed for two massive blunders, one of which has made this situation far worse than what it should have been, and the other which represents a huge opportunity lost for the wellbeing of the game in the future.

The ARU knew that this day was coming a long time ago, certainly at some time during 2016. It should have ripped the band-aid off during the off-season and done so secure in the knowledge that they were on solid legal footing. The damage done to this year’s Super Rugby competition and to the goodwill of the game has been far greater than it needed to be as a result of this failing.

In a time when money for the game is so scarce it is also unfathomable how they have made an enemy of Australia’s wealthiest man. It is true that Andrew Forrest entered the debate late in the day, but his support and liking for rugby – and his willingness to be a benefactor for causes he sees as just – has been no secret.

Another administration might well have found a way to have had Forrest at a table long before now, and had him on-side, working together to advance rugby’s cause in Australia.

Needless to say, that opportunity is now lost.

Indeed there is so much that has been lost, and will be lost in the future, as a result of this debacle. Good men have lost their jobs, players will now have played their last professional rugby, and fans have lost their team.

Rugby will survive all of this because ultimately, the game is always bigger than us all. But it is entirely understandable if, for now at least, rugby folk who support the Force feel like the sun has gone down on the west for good.

The Crowd Says:

2017-08-14T10:24:34+00:00

Danny

Roar Pro


Pity but ARU presumably has the leverage given it's signed a doc giving reduced team access to a comp? Anyway ARU has to break cycle of compounding errors. First Brumbies instead of Melb poor LT decision. Then Perth over Melb cos Fox. Finally Melb third time lucky. If you rebuilt from scratch you'd have Perth Melb Syd Bris so congrats let's add to the mess by canning Perth with far more going for rugby than Canberra and keep the team that got 9,700 to its ridiculous qtr final bow out.

2017-08-14T08:33:47+00:00

MitchO

Guest


I agree James. Cutting the Force makes things very difficult to grow the game of rugby in WA. It throws away a good 10 years of work. Part of the theory probably involves strengthening the Sydney and Qld second and third grade by forcing young West Aussies to make a decision about going over there to play. My tip for the young Aussies is to do what Bill Meakes and DHP did and go to Europe. Forget money. Have some fun. Grow as a person and as a player and if that means you end playing for Scotland then so be it. It will probably mean that if you are from WA then unless you do make the Australian school boys or u20s side you are completely lost to the system. It was the Force that got us Rona, Peni and Meakes. and Ruru. Nasarini probably would have stayed in Qld if he could but needed a team and so the Force got him. Maybe he ends up playing for Fiji. Alex Newsome and VerityAmm need to play super rugby more so than club rugby. Who has room for RHP and Matt Philip. NZ actually need a couple of tall guys. Matt may as well go back, play another season of ITM and see if he gets picked up by a Kiwi squad. And what about Hardwick, Alcock and Hodgo? Alcock was on the Force books for some time. Those guys are all good enough to be successful in whatever competition they play in and will be made welcome. It is not just that we are 40 squad places short now. It is another bunch of guys who are not coming over to try get into that 40. It is another blow to the profile of rugby in WA and Australia. How much media coverage do think super rugby got before the Force joined the competition. An inch or two. Forget rugby guys suddenly dropping out. It is the next generation who are just never going to take the game up that we lose.

2017-08-14T01:22:19+00:00

Nick

Guest


I'm with you - just bought a Melbourne Storm membership

2017-08-14T01:20:30+00:00

Nick

Guest


People don't have to go to games to support them - how many marched for south sydney in the ARL after they were cut - and then how many attended games - rs clown

2017-08-14T01:17:18+00:00

Nick

Guest


And watch the rush for talented poly boys to go to AFL or League - well done ARU - well done - I gather that they have abandoned WA now - hopefully WA abandon the Bledisloe

2017-08-14T00:13:05+00:00

Lesley Kelly

Guest


A few games,well you know nothing,Kiwis are very parochial when it comes to rugby and only support their own teams unlike expat South Africans a lot who are Force members so they won't be missed.Rugby was growing here enormously since the inception of the Force.Of course if it had been a level playing field on who got money from the ARU instead of most of it going to Queensland and NSW we would have done as good if not better than them and therefore filled more seats.In fact as you well know we did this year only finish second on points difference as we won 6 games same as Brumbies.Now tell me how The Force beat the Waratahs with their team full of overpaid talent.

2017-08-14T00:02:44+00:00

Lesley Kelly

Guest


Exactly.I have been a Force member for 11 years and rarely missed a game.The only time I see Kiwis at the game apart from a few exceptions is when their team were playing the Force whereas expat South Africans apart from supporting their own team from SA and I know quite a few support the Force, are members and wear the blue.Their support is strong as well of course as Crazy Horse says expat Welsh,English,Scottish and Irish.

2017-08-13T23:50:26+00:00

Ben

Guest


If it's all about $$$ - why have things like the below been so secretive and hidden? The ARU can't use it as an excuse to kick a team out yet continue to "piss it up against a wall" themselves and no be held accountable..... - paying Pocock $750,000 to have a sabbatical in 2017 - paying $ to bring Kane Douglas home from Leinster prior to RWC 2015 - potentially paying $ to bring Will Genia home from Stade Francais along with Kurtley Beale from Wasps. - topping up Marika Koroibete's contract even though he's yet to play for the Wallabies The whole thing is a farce led by guys with hidden agendas in the spirit of an old boys union. At the end of the day - the mandate of both Bill Pulver & Cameron Clyne is to ensure the success and ongoing stability of Australian Rugby NOT the development of Argentinean or Japanese rugby in Super Rugby, that's World Rugby's role. We desperately need someone to show some backbone and an ability to shelve their ego........................

2017-08-13T23:10:05+00:00

Train Without A Station

Roar Guru


Without discussing how mergers rarely work well. That wasn't an option. The ARU were not legally able to compel 4 of the franchises to do anything.

2017-08-13T21:37:34+00:00

NaBUru38

Guest


"RugbyWA have neglected club rugby here" How is that possible, when RugbyWA is by definition an association of clubs? How can they ignore themselves? Can't clubs choose other directors who listen to them?

2017-08-13T18:54:13+00:00

Danny

Roar Pro


Terrible decision should have merged brumbies to Melbourne. Give merged Melb franchise the titles. Instant fan success.

2017-08-13T16:55:57+00:00

Frisky

Guest


My money is on a win in court

2017-08-13T14:30:46+00:00

Rhys Bosley

Guest


I agree with most of what you have to say, except for the salary cap bit being a big deal. The older teams have always gotten around that with ARU top ups and I would imagine for the better Force players like Haylett-Petty and Coleman, that is the way it would be dealt with. The remaining players would be slotted in to the spots of players in those teams who are leaving, there are a lot of them. I agree though that there is unlikely to be much of a performance improvement because of a few Force players going to each team, all other things being equal it is likely that the Australian Super teams will still be relatively poor and he Wallabies will lose a longer term recruiting pool in Perth. Really the best that the ARU could do would be to get Wessels and as many of the best Force players as possible concentrated in the Rebels and try to get decent performances out of them. That way they might actually make some inroads into Melbourne and salvage something out of this debacle. I doubt that they will take that approach though, given what we have seen with the selfish behavior of the older teams I am sure they will all want to snap up the Force players.

2017-08-13T14:13:47+00:00

Rhys Bosley

Guest


Yeah, if the Tahs and Reds get a couple of the better Force players next year they might win six games next season instead of four and the Rebels might drag themselves off the bottom of the table. Whoopdie doo - that should bring back the crowds hey! The reality is though that the Australian Super Rugby teams are still going to be substandard next year, because the problem in this country is with the organisational culture and the quality of coaching. All cutting the Force means is that the next Adam Coleman, Dane Haylett-Petty or Richard Hardwick simply won't be developed to Super Rugby standard, and the likes of Billy Meakes will probably stay as an unknown overseas. So we keep underachieving in Super Rugby and undermine the depth of the Wallabies right about in the middle of the 2023 World Cup cycle. The entire decision is based on a false premise and has sucked in people like you, who don't care about the consequences so long as it doesn't affect you and who think there is a quick fix.

2017-08-13T12:49:51+00:00

Unanimous

Guest


You can tell what cutting teams will do to the remaining teams - nothing. It did nothing for Welsh teams when they cut from 5 to 4. The 4 teams that existed before Australia went to 5 performed on average about the same when there were 5 teams. The original 3 teams did distinctly better in the first 5 years of 5 teams than when there were 4, including 2 championships. If 4 Aussie teams do better next year it will be because of improvements in coaching or approach to the game that could have been made regardless. There will be no substantiation next year, the evidence already exists and it shows no improvement. Teams exist in a global market. Teams with a $5 million salary cap will do about the same no matter if there are 4 of 5 of them. The bad PR this year has already damaged the credibility of the sport to an extent that they could easily have lost all the supposedly saved money in sponsorship alone over the next 3 years.

2017-08-13T12:40:33+00:00

Unanimous

Guest


Unless the budget for the remaining teams increases, they will not improve. It's a global player market.

2017-08-13T12:37:44+00:00

Unanimous

Guest


The ARU had a surplus last year. Broadcasting revenue increased $20 million last year with the new broadcast deal. And in light of that they are cutting a team because they have run out of money.

2017-08-13T11:48:19+00:00

superba

Guest


Stillmisit you forgot to add to " an ex banker and a lot of his mates " that the majority of them are old boys of the same Sydney ptivate school.

2017-08-13T11:04:59+00:00

Train Without A Station

Roar Guru


Because they are the only team whose licence the ARU holds...

2017-08-13T11:03:35+00:00

Train Without A Station

Roar Guru


If teams (all) were well supported, we would not be cutting a team.

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