Relocation is madness. Bring back the Bears

By Matt Cleary / Expert

And just like that, rugby league is talking about expansion. Or relocation. Or both, or something.

And journos ‘On The Pulse’ (and in encrypted WhatsApp chats) are explaining the arcane and business-like practices that the ARL Commission has mooted to shift Sydney clubs out of town, to ensure viability and profitability and to uphold the greater good.

Nothing locked in, of course, for these are but fishing exercises by suits in high places. Politicians do the same thing with policy; leak a backbencher’s brain-fart to the papers, see how it flies among the populace.

Cheaper and easier than focus groups. Even more transparent, in a back-arsed sort of way. Policy played out in the court of public opinion; it’s how we roll in these late twenty-teens.

Anyway – the ARLC and/or the NRL (never really get the demarcation, who’s boss of what) have cobbled together a plan, a white paper, even, to prop up under-performing Sydney NRL clubs with revenue that would apparently flow from broadcasters once that club had relocated to a new place where people watch telly.

And one supposes that makes sense in a Ken-Cowley-taking-Super-League-to-the-massive-untapped-markets-of-New-York-Johannesburg-and-Hong-Kong kind of way.

For mine?

Ridiculous. Madness. Relocation disenchants and disenfranchises existing fans, while new ones get a sort of half-arsed relocated mob from somewhere else. That they can’t really own.

It’s like when politicians are parachuted into safe seats. Who are these people?

It’s like a bad merge. Everyone’s sold a pup, a homeless hound that nobody owns.

Yet it seems they’re looking to do it, these political players, because television money tells them it’s time.

And if that’s the case, if eyeballs on televisions are all, then the ARLC suited bean-counters must do this:

Bring back the Bears.

Yep: the North Sydney Bears.

SYDNEY, AUSTRALIA – 1998: Billy Moore of the Bears shows his frustration during a NRL match between the St George Dragons and the North Sydney Bears at Kogarah Oval 1998, in Sydney, Australia. (Photo by Getty Images)

Yes, yes – adding a team in Sydney would appear to fly in the face of the “there’s too many teams in Sydney” argument.

I can see how that might appear.

But they should still do it. And they should do it because there is not a team in northern Sydney. And there are lots and lots and lots of eyeballs.

There are 600,000 people in northern Sydney, which is more than the Sydney catchments serving Roosters, Rabbitohs, Dragons, Sharks, Sea Eagles and Bulldogs.

From Kirribilli to Hornsby Heights, from the Roseville Bridge to north-west Ryde, 600,000 people don’t have a footy team to call their own.

And there used to be one called the North Sydney Bears.

And if you brought back the North Sydney Bears to represent these 600,000 people in the northern suburbs of Sydney, it would be an instant and irrevocable success.

Because 600,000 people.

“Fish where the fish are,” is something my old man would say, and he didn’t even like fishing.

The television folks would say the same.

SYDNEY, AUSTRALIA – 1994: Mark Soden of the North Sydney Bears offloads the ball during a ARL match played in Sydney, Australia. (Photo by Getty Images)

I had a yarn once with an academic, Hunter Fujak, of University Technology Sydney. He’s a doctor of demographics. He’s done the PhD, bought the T-shirt.

He’s in demand by NRL clubs. He’s presented Powerpoint shows to many suits detailing the findings of his years of study into Sydney people’s sports-consuming habits.

And Dr Fujak’s research tells us this: Canterbury has 440,000 people in their catchment.

Cronulla has 220,000, the Dragons have 260,000 (not counting Wollongong). Manly has 250,000, the Roosters 200,000 and Souths 390,000.

Only Parramatta (890,000) and Wests Tigers (690,000) have a larger catchment while Penrith (590,000) is about the same.

And all those catchments have a team, while a 600,000-strong chunk of Sydney does not.

Thus a merge of Sydney Dragon-Sharks would be “logical”. As would Electric Dog-Eels.

But like the Northern Eagles, they would be abominations. Nobody would win, not even TV.

Because of emotion, tribalism, and all that good, “human” stuff, the Northern Eagles were horrible. The north shore isn’t the northern beaches. People conflate these regions but they should not, for they are like two Koreas.

They are not like two Koreas.

But they are separate, distinct entities. And the Northern Eagles ultimately didn’t represent anyone from Milson’s Point to North Turramurra, from west Willoughby to east Epping. They represented Manly. The northern beaches.

And those worthies eventually killed and ate their Siamese twin, and took the license for themselves, for they are nothing if not their own people.

Now, this is not a bad thing, per se. Tribalism is good. It’s why people follow footy teams. Why they invest in a footy team with themselves, with emotion, with money.

And that’s why the 600,000 people from Kirribilli to Mt Colah who don’t have a rugby league team, would back the North Sydney Bears. They would invest in the Bears, consume the Bears, love the Bears.

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The North Sydney Bears would be back and there would be, give us your best Rabbits Warren, deadset jubilation.

Maybe not jubilation. But they’d be into, the northern Sydney Bear people, all six hundred thousand of ‘em, or whatever percentage could plane off and declare allegiance, and consume the club and love it one way or many.

Had another chat with a bloke involved in the Bears’ ill-fated bid for the Gold Coast license, and he said the NRL told them not to use the media to play things out when that’s what they should’ve done see above re: policy and popular opinion, another story.

Anyway – old mate also said the next step wouldn’t be Bears to Perth but rather Port Moresby (!) because the Australian government would like to use rugby league to do something with regional aid or sufficiency, or something, I don’t know, I didn’t get much further into his explanation because I was gob-dangling speechless that old mate was actually talking about Papua New Guinea as a dinkum locale for a red-and-black comeback.

The Port Moresby Bears.

For mine, sports fans, that is freakin’ La La Land.

People follow footy teams largely because the team represents them, their patch, their people. It’s the same in Canberra as the Shire as Townsville, TNQ.

SYDNEY, AUSTRALIA – 1993: Greg Florimo of the North Sydney Bears celebrates with fans during a NSWRL match held at North Sydney Oval 1993, in Sydney, Australia. (Photo by Getty Images)

And relocating an entity, be they Bears, Dragons, Sharks, Tigers, Roosters, whoever, well, knowing fans as I do – and being one of them – you’d just as soon as kill your team as watch it move away.

After Norths were kicked out, mates of mine haven’t been to a league game since.

When Souths were kicked out, mates of mine followed Randwick.

There’s still people holding a candle for the Newtown Jets, though not enough that they’re not destined to forever be a reserve grade feeder out of Henson Park.

But the Bears are a different beast.

So bring ‘em back, baby, and fill Percy’s Bar. Watch the people stream across Miller Street and into Bear Park, and fill it full to burst.

They would dinkum hang from the trees.

And it would be magnificent.

The Crowd Says:

2019-12-01T00:59:38+00:00

John Lopez

Guest


I'm from Gosford and have been a true South Sydney supporter since I was 4 but if the bears come up the coast without merging with another side! I would be there every game and support them first and foremost. So would so many from the Central coast. :stoked:

2019-09-05T23:19:56+00:00

Dylan

Guest


I want the Bears to come in I'll support them if so

2019-04-01T09:48:15+00:00

Papi Smurf

Roar Rookie


No doubt, but where would the fun be in that? I try not to let the truth get in the way of a good punchline. Don't blame the bowler if the batsman leaves his stumps exposed. ;-)

2019-04-01T09:47:44+00:00

Robert Szemeti

Roar Rookie


Licence runs out in 4 years, all NRL have to do is just wait, these new licences they want the c lubs to sign on will leave the club in a better financial positiin, purely coz they wont be allowed to fail, or fall If you run out of cash, NRL will move you to a market you can thrive in, plus make sure you're set for the next 20+years, its win/win, but only the fans that dont want a relocation of their team will suffer, but if they were fair dinkum, they would be supporting them prior enough so that they wouldn't have been put in this position, and if they had moved, should still support them, as the club really would be to blame, for them to be moved on.

2019-04-01T09:36:47+00:00

Robert Szemeti

Roar Rookie


I think they meant 12000-15000 in the crowd

2019-03-28T18:32:41+00:00

Kdog

Guest


The merge didnt work because the eagle pulled alot of rubbish, it was brookvale who had less fans until they announced they were breaking the merge, let the eagles die, they were more than happy to knife the bears.

2019-03-28T18:24:45+00:00

Kdog

Guest


1999 was only 20 years ago,not 60.

2019-03-28T18:08:32+00:00

Kdog

Guest


Try saying this to a bears supporter, we showed no pride and were still shafted

2019-03-28T03:51:44+00:00

WarHorse

Roar Rookie


Most of them would be dead by now

2019-03-27T20:49:23+00:00

kdog

Guest


lot of bears supporters on the coast with long memories

2019-03-27T20:40:20+00:00

kdog

Guest


its a good option, and to add incentive, it would have mean that a supportter base is already built

2019-03-25T03:50:58+00:00

matt

Roar Rookie


Bringing the Bears back into the elite competition is insane.When the were in the elite comp it was a suburban comp and they werent successful anyway on or off the field.North Sydney has always been a Union area. The figures for the so called catchments are just that figures.For example my Mighty Eels on paper yes it is a large catchment but its changed from what it was 30yrs ago.Penrith is more like Parramatta of years gone by.Parramatta area has a huge population but cummon.How many are supporting NRL.Parramatta area is so multicultural now that id say maybe a quater would have a care about league.Than you look at North Sydneys catchment.How many there would be hard core league fans.... 1 . it is unions home in Sydney..2 Have you been to Epping/Eastwood/Chatswood/Hornsby lately,i doubt many are keen league supporters .Manly and Norths play juniors together i dont think it be a bad idea if the league told Manly jump in your car your heading back up the coast.Northern Eagles #2.I know alot will say it didnt work before and maybe some truth is there but unless something is done theres a chance there aint going to be Manly,surely there supporters can see being based at Gosford and still play a few games out of Brooky is better than nothing or being relocated to Perth or Bris.

2019-03-24T03:49:21+00:00

Alex Hrissis

Roar Rookie


Great read, relocation isn't the answer for the NRL's problems, the Sydney teams have some of the biggest and most passionate fan bases across the whole league. Would be interesting to see the Bears back in the comp, no doubt about that.

2019-03-23T16:34:19+00:00

johnnoo

Roar Pro


Merger between north’s and Manly again? No way.. Anyone see the 2017 grand final at a sold out north Sydney oval between North’s vs Warringah, so tribal and northern beaches and northern suburbs/north shore very different culture and identity.. North Sydney bears could work again as part of say an 18 or 20 team NRL comp with conferences.. They have just started a 5-year affiliate deal with the Roosters in the NSW Cup... Manly”s affiliate is now Blacktown workers club , they don’t have a NSW cup team anymore.. Bears would play like 7 home games at sfs, two at north Sydney oval and like two on central coast.. They have some good business man involved with the club.. No Sydney team needs to merge or re-locate. The nrl has given up so much ground on the North Shore to rugby union/afl/soccer etc

2019-03-23T14:29:26+00:00

William W

Roar Rookie


This article is nothing more than a snoozefest.

2019-03-23T12:50:26+00:00

Glen

Guest


A nice big stadium in Chatswood would do the trick... Failing that, Gosford still

2019-03-23T02:28:31+00:00

Knowall

Guest


We need 4 teams in Sydney based on basic geometry North Sydney/South Sydney/East Sydney and West Sydney. Add Perth and NZ-South Island.

2019-03-23T00:35:05+00:00

Wayne Turner

Guest


Half right - Bring back The Bears. But, make it the Central Coast Bears. Has a great stadium already,a fan base,and junior base already.Plus,NOT forcing a team to merge or move.Along,with an area that WANTS a rugby league team,instead of forcing the sport on an area that doesn't want or have interest in one. Plus,bring in one more team.NOT sure where yet? DO NOT force any team to merge,move or fold.

2019-03-22T11:25:05+00:00

westernred


Great idea. Lower your presence to leave other sports to soak up the sponsors. AFL put the Gold Coast and Giants into those markets to compete with Rugby League. They did it just before the Super League War really ended as they could see Rugby League gaining strength and extra money from broadcasters. And you want to move half the team's out so the AFL can put two more teams into Sydney. Manly and Bears to Central Coast and Roosters to Perth. Brisbane and NZ get a team as well.

2019-03-22T08:42:35+00:00

nerval

Guest


"You used the word “revive”. You revive things that are dead. Why would you bring back something that was dead? . If something died, it dI’d for a reason that amounted to it being unsustainable." Because, BA Sports, they were killed by unnatural causes.

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