I was first introduced to ‘hoomi’ behaviour years ago, having a few after-work beers with some friends who were police officers.
The conversation turned to how each workday went and they described one incident that has stuck with me for the best part of 30 years.
They were in a marked police car following a guy who was all over the road. They managed to pull him over, then went to speak with him.
One officer tapped on the window which cracked open and the officer was hit with the smell of bourbon. He said to the driver, “Sir, we stopped you because you were driving erratically.”
The driver drunkenly responded: “Who me?”
This was apparently something of a game, where they’d have friendly bets on what words would come out of drivers’ mouths. Almost inevitably it was “who me”.
I’ll use my club, the St George Illawarra Dragons as an example of how these behaviours work in the NRL.
The first-grade side had a horrendous few seasons, losing way more games than they won. When this happens, fans want answers about who’s to blame and how the issues are going to be fixed. This is when hoomi behaviours start.
Many blamed the coach, Paul McGregor. His hoomi response was to switch players around, so every round for the best part of two seasons, guys were playing in different positions, or not even playing at all.
At no stage did he put his hand in the air and admit his coaching might have been a large part of the problem, it had to be the players’ fault.
Others blamed the recruitment process. Of course those responsible pointed to the talent they’d brought to the club, including Ben Hunt and Corey Norman. Ian Millward at no stage admitted he might have got some selections badly wrong.
The board were criticised and their hoomi behaviour was the worst of the lot. A top-down review was undertaken and that resulted in some strange decisions, which included bringing in Shane Flanagan as something of a co-coach and having a joint selection committee.
There was no acknowledgement the board itself might have been completely to blame, given its decision to extend the coach’s contract at a time when the team was losing badly, or its decision not to replace those who were making such poor recruitment calls, which are still happening – remember the conversations the Dragons had with Israel Folau?
As an outsider looking in, I’d suggest exactly the same behaviour is currently happening at the Broncos. They’ve unfortunately followed a very similar path to the Dragons, paying overs for players, hiring underwhelming coaches, having serious issues with recruitment and retention.
Again, this all stems from decisions made at board level, yet they’re strangely immune to criticism.
How can this behaviour be fixed? This is seriously hard because this is something many learn from an early age. Those with children will remember the looks they got when they growled at a son or daughter for doing something naughty. The big, guilty eyes and the hoomi look on the face!
Even NRL players do it. Players are pinged for doing something illegal and the looks of astonishment are priceless. Some even say, “Who me?”
Mary Konstantopoulos recently wrote a piece where she used the analogy that a “fish rots from the head”. In effect, she’s describing the same thing I am – an unwillingness for people in positions of responsibility to accept that they are to blame for issues within clubs.
This is particularly so with boards. They hire coaches, they have a say in who is being hired to do the recruiting and, most importantly, they set the direction for the club. Surely when things go wrong, they must be held accountable, but they’re not.
Clubs that are successful have a culture of accepting responsibility at all levels. Not only that, they also actively work on solutions. Again, this positive culture starts at board level.
Sadly, there are too many clubs where this unnecessary hoomi behaviour is occurring.
Unless boards understand this concept and genuinely try to stamp out this behaviour, we’ll continue to have a select few successful clubs and lots of clubs providing fans with mediocre performances.
seagle
I like the response to this from and Roy and HG 'Then who the bloody hell are you?'
Glenn
Guest
You mean before BA got there?
Paul
Roar Guru
"can’t admit they got it wrong and keep holding out hope it will turn around." aka hoomi behaviour :happy:
matth
Roar Guru
I think the lesser clubs persist for too long with a poor recruiting decision for ego reasons- can’t admit they got it wrong and keep holding out hope it will turn around.
matth
Roar Guru
Time will tell
matth
Roar Guru
Sorry I was assuming Millward’s next great recruiting coup will be Milf to the Dragons. So I was anticipating that stuff up.
Manny
Guest
Agree that all the best clubs have the opposite culture. Apparently when Bellamy started at the Storm he had the following painted on the Dressing Room Walls: ''If not now, When?'' and ''If not You, Who?'' Everything they do is about accountability and effort. It's how he turns good players into great, and Average players into Good. The Broncos are running around saying we need to buy new players. What happened to developing and coaching players
Lance Boil
Roar Rookie
yes but you don't have to read it!
Tony
Roar Guru
:laughing:
Monorchid
Roar Rookie
Don, the reference to The Courier-Mail was only a secondary part of my main comment. I was really interested in the performance and role of the board. But, of course, you're quite right about the presence of News Ltd in both the club and the newspaper. By the way, the CM is running a 4 part series of a story about the demise of the Broncos which started today. The first part is not very complimentary to the club. The next 3 parts could be interesting.
JOHN ALLAN
Guest
It’s also useful as a bin liner.
JOHN ALLAN
Guest
Correction Tony. There is no “t” in immoral.
Emcie
Roar Guru
Not true, it came in handy when everyone bought up all the dunny rolls
Lance Boil
Roar Rookie
There is no problem or issue in the history of mankind that reading the Courier Mail would help with.
Tony
Roar Guru
Which side of the ledger should the Dragons put McGuire on?
Tony
Roar Guru
They might just confuse it with kombucha
Tony
Roar Guru
You mean Andrew Johns the immortal? :happy:
Larry1950
Guest
The best version of that Tony was the channel 9 rugby league media doing their special program to expunge Andrew Johns of all blame for his dalliance with drugs throughout his playing days, guess it’s who you know, hey Gus? As for the blame shifting, bit tough on Kevvie when he’s had the Seibold squad plus a few older ‘well past their best players’ for 6 games. It’s probably going to get worse because who’d want to be there?
Paul
Roar Guru
It's safe to say, nobody goes into the market to buy a player who is likely to fail. All want the guys to succeed. I guess the better sides seem to be able to move on their "failures" whereas teams like the mighty Dragons seem to get stuck with long term contracts for underperformers.
Rob
Guest
The top are never the problem, just ask them. Look at the leadership of the country. It filters down and they expect the bottom to pickup the slack and make it all work. When it doesn’t it’s the bottom’s fault. The results on the field is directly related to poor management at the top of the fish.