Rebuilding active support is the biggest key to the A-League Men's success

By Mike Tuckerman / Expert

How much would Western Sydney Wanderers like to have Tony Popovic back right now? He’s won two from two as Melbourne Victory coach while Carl Robinson continues to struggle.

Victory may have got a helping hand from a Kai Trewin own goal to get started on a glorious afternoon at AAMI Park, but they looked the business thereafter as they easily dispatched Brisbane Roar 3-0 in front of a vocal home crowd on Sunday.

Former Roar striker Nick D’Agostino swept home a second just four minutes later and when Ben Folami stooped to head home Marco Rojas’ pinpoint cross, it was game over for the visitors from Queensland.

Warren Moon didn’t look like he had too many answers in the Roar dug-out, but then it shouldn’t be forgotten just how difficult the logistics have been to even get the team from Brisbane and into Melbourne on back-to-back weekends given all the COVID restrictions.

And it was hard to begrudge a raucous home crowd their day out in the sun on the back of a difficult 18 months for the city of Melbourne.

Just over 13,000 fans turned out at AAMI Park but they sounded a lot louder than that, and you’d imagine there’ll be an even bigger crowd when they host Perth Glory next Sunday.

Will Daniel Sturridge play for the visitors? Who knows?

Glory owner Tony Sage seemed to throw the former England striker under the bus when he said Sturridge missed Glory’s controversial 1-0 defeat to Western United on Friday night because “he’s not used to a four-hour flight”.

You’d imagine the former Liverpool star consulted a map before signing for one of the world’s most geographically isolated clubs, but either way his absence was a major talking point – at least until Dylan Wenzel-Halls scored the winner in contentious circumstances.

It was hard to tell whether the whole ball crossed the goal-line before Connor Pain crossed for substitute Wenzel-Halls to tap home via the post, but since the vision was inconclusive, it was nice to see the benefit of doubt go to the attacking team for once.

The 3,000-odd attendance at AAMI Park was fairly ordinary – the sooner Western United build this stadium in Tarneit, the better for everyone – but then crowds across the board were well down on previous campaigns.

That’s something we’re simply going to have to come to terms with in what is likely to be something of a slow-burn of a season.

Just over 8,000 fans turned out to watch Western Sydney’s entertaining 2-2 draw with the Newcastle Jets to finish the round on Sunday and given how expensive some of the tickets are at the New South Wales government-run CommBank Stadium, that’s arguably a reasonable turn-out.

The Wanderers have languished in the shadows of bigger clubs like Sydney FC and Melbourne Victory for years now and will continue to do so until their fans decide to return in decent numbers.

But how likely is that to happen with Carl Robinson in charge?

Sydney FC fans at the SCG (Photo by Mark Metcalfe/Getty Images)

Not for the first time under the Welshman, his team seemed like they were all at sea against a Newcastle Jets side that look like they’ll be decidedly tough to beat under Arthur Papas.

Only a couple of defensive blunders from the Jets kept the Wanderers in the game on Sunday, even if Bernie Ibini and Tomer Hemed both took their goals with aplomb.

Off the field, there’s hardly a better talker in the A-Leagues than Robinson. He speaks with such a force of conviction you get the sense that people are afraid to ever question him.

But it’s hard to really argue things are working out for him on the pitch. The Wanderers were dreadful in the first half on Sunday and ultimately threw away a 2-1 lead at home.

You can hardly blame fans for staying away.

But as Melbourne Victory clearly showed in the sunshine on Sunday, the A-League is only as good as its active support.

Bring that back and watch the entire match-day experience improve.

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The Crowd Says:

2021-11-30T10:24:42+00:00

The Other George

Guest


"So yes, you are right. Opening up more foreign spots would come potentially at the expense of local product. But you were the one who wanted more foreigners. So that’s your call. " I never said or implied any of that Marron. My original comment was "The comp is also made up of those not good enough for Europe and South America and those in the twilight of their careers who had their day in Europe and South America." We are losing our best local players to other competitions and A-League clubs pick up the odd international that were great 10 years ago but can't get a game overseas. That must affect active support.

2021-11-30T06:49:54+00:00

Griffo

Roar Guru


My plan this week is to try and get 0/6 again. Just watch me get 5/6 instead! :silly:

2021-11-30T01:14:41+00:00

marron

Guest


But George, so what, if it is avoiding other football codes. So what? Absolutely the best players are attracted by money. That's not the point - we will never attract the very best players. The point is, if you are a foreign emerging player wanting to play football to improve yourself - are you going to go to a league that plays for 6-7 months, or one that plays for 9 or 10? When your 6 month season is over, you are less likely to get football elsewhere. Your criticism was that there aren't enough foreign players. And even then there are only so many foreign spots. To get more foreign players, those would be the two things you'd need to do first to try and get some more. So yes, you are right. Opening up more foreign spots would come potentially at the expense of local product. But you were the one who wanted more foreigners. So that's your call. IMO, we won't get truly great foreign players in the mens league, under most circumstances, anyway - at least, not the extent that it will make a huge difference in terms of attracting rusted on support for the league. So the attraction of the league is always going to be on exciting prospects. You are also right to highlight the issues. If they were easy we'd have solved them by now. But one thing we cannot do - no matter if it would be a magic bullet or not - is turn the A-Leagues into the best leagues in the world, on par with Germany or Italy or elsewhere. It won't happen. But I see it repeatedly "why would I watch this, when I can watch the EPL" or whatever. Rather than trying to suggest that it is as good as that, I think the leagues should actively try and market themselves as what they are. Ours.

2021-11-29T23:34:21+00:00

chris

Guest


Nothing like letting a couple of AFL supporters run their discerning eyes over the sokkah numbers. It's hilarious watching you 2 lather up over something you clearly don't watch.

2021-11-29T23:18:27+00:00

Maximus Insight

Guest


Roberto Just doing a quick assessment of the last couple of months: -Channel 10 averaged 7.8% in October and 14.2% including its multis -in the first two weeks of November it averaged 5.7% and 12% with multis -in the two weeks of the A League its been 5.15% and 11.9% with multis In October the best week was actually the Matildas Brazil game and the other weeks had some show called the "dog house" that was apparently driving its performance. I think the big problem is, even if 10 were happy with the current numbers, what happens when they decline further? What do they do with the pre game and post game shows?

2021-11-29T22:17:08+00:00

Roberto Bettega

Roar Rookie


Ac You are right to point this out. I've tried to highlight in the recent past that Ten's share of audience, on the whole, is extremely low. Ten might have a strategy to drive up the audience by being the football channel, and that might work in the long run, but for the moment, its overall numbers are very poor. I won't pass comment on how good 88k is at prime time on the main channel, except to say that it would have only just snuck into the top 20 in the multis, and that a repeat of NCIS on Ten Bold got 88k as well. Ten's total share of audience for Saturday was 11.6%, miles behind the ABC who was in 3rd spot, and a tiny bit ahead of SBS. Now that's low. Not much joy in the 16 to 39 demos either, I mean, fair dinkum, even Nine's A Current Affair got into 4th spot in that demo!!

2021-11-29T22:04:58+00:00

chris

Guest


Ac a good point you make. When you see the 20th re-run of a Tom Cruise movie getting 300k plus viewers you wonder whether its worth the expense of showing a live sporting event for half the audience. The answer is yes it is. You need a focal point in your programming that you can then leverage off in your news, reality shows etc etc. You wonder if the 300k watching a Tom Cruise movie for the 20th time are even awake?

2021-11-29T21:06:27+00:00

Football is Life

Roar Rookie


Yeah absolutely, but they just need to adjust accordingly I guess.

2021-11-29T21:05:35+00:00

c

Roar Rookie


a big advantage this game has is that it isn't a contact sport and parents are beginning to realise this :football:

2021-11-29T21:01:38+00:00

c

Roar Rookie


continuous improving trends in all key statistics would be great :football:

2021-11-29T20:56:20+00:00

Jordan Sports Fan

Roar Rookie


I think that is happening to various degrees. I believe every Victory home match is a doubleheader from this weekend? Roar have quite a few but not all. I play on getting to Redcliffe early to watch the ladies although the ever present issue of heat is a factor for both players and fans.

2021-11-29T20:44:11+00:00

Football is Life

Roar Rookie


Jordan, Mate you are all over this, I believe that is a cracking plan, a cunning plan!. The other question I have to ask is why dont they play a Women's A-League match before the Mens each week. With a WC coming up, the Men's supporters can get there early, buy a special priced two match ticket and support the lasses, before supporting the lads. More people will get a taste of just how good the Women's football is and more people will be saying hey, I'm going in for WC tickets.

2021-11-29T19:35:02+00:00

AR

Guest


Here’s josh again calling WSW a big club even though WSW can only draw about 8,000 people to a home game at a new 30,000 seat stadium. You keep the illusion up josh, as long as you believe it that’s all that matters.

2021-11-29T17:29:39+00:00

Ac

Guest


This was a fair comment on the state of play. Channel TEN pay their Way by getting people to advertise with them. 88,000 across 5 cities isn’t great. They need to be doing much better otherwise A-league needs to go to a multi channel and they put on a movie on their main channel. The main channel and sub channels might give a respectable rating the result more advertisers. Does it take I’m to build an audience? Yes - and that needs to be allowed to happen. But TV networks can’t run on thin air. They need dollars. Possibly paramount plus is delivering lots of punters.

2021-11-29T12:21:03+00:00

NUFCMVFC

Roar Guru


It's an interesting topic and one I was thinking about on the weekend. Obviously COVID has disrupted a lot of things and being able to attend sport is one of them In terms of size SFC Cover are smaller but this somewhat works in the smaller stadium and so is still rather atmospheric The production worked well in the first week, if MVFC NT and ST and WSW RBB can start to swell the numbers this should work well with the Channel 10 utilising in-stadium coverage instead of the Studio for the Saturday night games Of course larger active support means high energy and we have to hope the new FA and APL handle a few people getting over-excited and throwing a bottle or two than their predecessors who lacked the wit to see media co's with an incentive to help "rival" codes with hit pieces about A League fan behaviour and joined in the pile-on. Of course being aligned with a mainstream commercial network in Ch10 I'm optimistic the dynamic has actually changed and we can expect more mainstream media support and while I wouldn't agree for O/S leagues like the EPL I can actually see some sense in allowing a small stake of media ownership in the A-Leagues

2021-11-29T12:04:09+00:00

Remote

Guest


Although average crowds are currently 5000 average less than season 2013-14 and TV ratings so far on 10 are let’s be frank uninspiring, I wouldn’t be worried about the A-League Mens too much this season. However I would be if no improvement next season and beyond. The APL, Channel 10, Paramount partnership will have had a year to sort out any teething problems in their alliance and hopefully the Phoenix are back home, Sydney FC are doing well in their new stadium, McArthur have sorted out the pitch issue, Victory’s crowds have returned, Newcastle are playing Pappasball, Adelaide have upgraded seating, the Mariners control their stadium and the Wanderers are back to their Pirtek days. Can’t see much change regarding Western United until their promised shiny new stadium Is up and running and the Roar, even if firing on all cylinders can’t return to the nearly 15000 average they had at Suncorp in 2013-14 playing at Redcliffe, as it only holds 11,500 and is not commuter friendly for its supporter base. Nor do I see any change regarding Melbourne City unless they bring in a David Villa type again for a full season this time. Also of course they could reinvent themselves in the Dandenong region, but that would probably upset the CFG applecart.

AUTHOR

2021-11-29T11:33:38+00:00

Mike Tuckerman

Expert


I deadset got 0 from 6 this weekend. I might have to see if Roberto will tip for me!

AUTHOR

2021-11-29T11:26:19+00:00

Mike Tuckerman

Expert


I think Melbourne Victory are already on their way. They listened to their fan-base, scheduled all this season's games at AAMI Park, hired a coach who knows what he's doing and will enjoy the biggest exponential improvement this season.

AUTHOR

2021-11-29T11:24:25+00:00

Mike Tuckerman

Expert


Attendances and memberships rising, a new generation of fans tuning into the broadcasts, some actual marquee players (I'd like every A-League Men's club to have a Daniel Sturridge) and a return to something like the A-League's peak around 2015, which coincided with the Socceroos winning the Asian Cup. And active fans not routinely being treated like criminals inside the stadiums.

2021-11-29T11:18:05+00:00

Exitstrategy

Roar Rookie


There’s something special happening here in Australia at the moment in both Mens and Women’s Football , we have momentum Channel 10 is pushing hard , there’s obviously a die hard supporter base , International Matches . Can someone explain what A League success looks like , crowds , fans , membership etc

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