How Italy revolutionised their youth system to produce a golden generation – and what Australia can learn from it

By JD Kiwi / Roar Rookie

They used to be the laughing stock of the Six Nations. Winners of the wooden spoon 18 times in 24 years. Never escaping from the pool stage in the Rugby World Cup. Never higher than eighth in the world rankings.

If you think Australia is in a hopeless situation then you should consider the position of Federazione Italiana Rugby president Alfredo Gavazzi in 2016. Italy is a big country – nearly 60 million people – but football is everything there. Rugby is tiny, behind even basketball, volleyball, tennis, motorsport and cycling. They have just two professional clubs – Benetton and Zebre – which are both in the North and had never finished in the top half of their league.

So how do you think Gavazzi got Italy to their first ever break-even season in the Six Nations?  Two wins, two losses and a draw. All achieved by a young team nowhere near its peak, with cohorts who have done even better at under 18 and under 20 levels ready to follow in their footsteps.

 

FIR President Alfredo Gavazzi. (Photo by Paolo Bruno/Getty Images)

CREATING THE TEAM

Gavazzi’s first move wasn’t that different from Rugby Australia’s current head honchos. Just as Australia has brought in successful been-there-done-that leaders like Peter Horne, David Nuciafora and Joe Schmidt, Gavazzi brought in the likes of Connor O’Shea to coach the national team, Kieran Crowley to coach their top professional club and Stephen Aboud to set up a new Youth Development system. He also kept some like-minded individuals such as Head of Grassroots Daniele Pacini and Technical Director Franco Ascione.

It was a very integrated team, O’Shea working closely with the others. Pacini’s grassroots were producing more and more players, including the young prospects who went through Aboud’s academies. Most of the best players from the academies were later introduced to professional club rugby by Crowley, who eventually took over O’Shea’s role and blooded them in the Test arena. It was a seamless team overseeing the national system from grassroots to elite.

IRISH KNOW HOW

You might not have heard of Stephen Aboud but along with Pacini he was the most important of the lot. For it was he who set up an entirely new elite development structure in Italy, which soon produced Italy’s most golden generation, the romantic heroes of the 2024 Six Nations.

Aboud had just the right experience for the role. He had already set up Ireland’s first rugby academy, at a time when they were the laughingstock of the then Five Nations, winning just eight matches throughout the 1990s. For 20 years he played a key role in turning the worst set-up in the comp into the best. First as the Elite Player Development Manager and finally as Head of Technical Director. Could he lead a similar transformation in Italy from an even lower base?

Aboud’s first contact with Italian rugby was straight out of the movies. He was summoned to a hotel suite, where Gavazzi wrote his job description on a napkin. Aboud duly signed the napkin, shook the president’s hand and was hired on the spot. “All that was missing was the Godfather theme” he said later.

CONCENTRATING ON YOUTH DEVELOPMENT

It was clear that Aboud’s role would be crucial. “First and foremost you look after getting your own systems right. Our challenge is not playing numbers – they have grown four-fold in the last ten years (bouquets to Pacini.) It is getting control of a young player when we spot him. We haven’t got that right yet,” O’Shea said. 

For both Irishmen, that control of the young players was key. Aboud was swiftly told that the second tier clubs below Benetton and Zebre would never change, so he revolutionised what he could control – the academy system.

He and Ascione knew that in the existing twelve academies, both the playing and coaching talent were spread too thin. They picked the best 130 under 18 players and concentrated them into four regional academies, along with the best possible staff. At under 20s level this was whittled down to the top 35 in one academy. All of this was residential, with the players getting the best possible input five days a week.

The rest is history – and while these academies’ players are still in the system Italy will have an even brighter future.

IF ITALY CAN DO IT WHY CAN’T AUSTRALIA?

It’s important to remember what Italy did and didn’t do. They didn’t spend lots of money on the professional game, trying to take on bigger codes, increase their top tier footprint through the country or pay lots of elite players. Losing players is a fact of life for them – Head of Grassroots rugby Daniele Pacini recently reported that Italy had lost 40% of its 13-17 year olds.

In fact they didn’t waste time on changing the professional structure because that wasn’t where the battle could be won. Instead they focused their time and money where it could make the most impact.

Those academies cost just €400,000 ($A662,000) each per annum, a fraction of the cost of an extra top tier club. Likewise, their focus on grassroots rugby paid off, broadening the base of their pyramid as their academies raised the potential apex. As a result, even their two professional clubs have improved, with Benetton winning the Pro 14 Rainbow Cup, getting second in the Scottish/Italian Shield and making the semi final of the European Challenge Cup.

I’m not saying for a moment that Australia should go back to two top tier teams. What I’m saying is that we write so many articles (myself included) and debate so much about how to change the professional club structure while ignoring the parts of the pyramid that can positively impact everything.

You can get game-changing transformation without the cost, if you invest in grassroots and employ high quality systems and people in your youth development, while maintaining the quality of a small number of top tier clubs. If Italy on such a meagre budget and minority domestic following can improve this much, then so can Australia.

I’m hopeful that Rugby Australia has taken the first steps in the right direction after decades of poor priorities, although I’m still concerned that there is too much that is left to the states instead of being centralised. Horne, Nuciafora and Schmidt are great appointments, while the recent review has some sensible recommendations such as:
• “…A national high performance and leadership strategy that prioritises development and acquisition of technical experts and Rugby leaders.”
• “…A customised national approach to leadership development across coaches, players, staff and executive.”
• “…An integrated model to optimise performance across Super Rugby and national teams.”
These are long haul priorities that will take years to bear fruit at Test level, but we’ve seen where decades of quick fixes and short term appointments has taken Australian rugby. It’s time to follow a path that has succeeded in such different countries as Ireland and Italy.

EPILOGUE

Gavazzi died in 2022 and was replaced by a new president whose power base is in the second tier clubs that Aboud had been warned would never change. Aboud and Crowley have been let go and the academy system dismantled. Players and staff are now dispersed in multiple academies attached to these clubs and simply don’t get anywhere near the same quality or quantity of contact time.

In a way it’s perhaps reminiscent of what happened when John O’Neill was in charge of the ARU, sacking Dick Marks, disbanding his structures and decentralising control to the states. We know how that went.

According to Aboud “I would say now that the under 20 squad that’s currently playing is probably lacking 50 per cent of the opportunity to develop that their predecessors had. And within two years, it will be 100 per cent…. The attitude was there, the commitment was there, but the precision and effectiveness wasn’t.”

Aboud is now the High Performance Director at Rugby Canada and it will be fascinating to see whether that nation improves over the next ten years… and what happens in Italy when the young players he developed start to retire.

“I always use the analogy of wine makers and wine drinkers. If you’re busy drinking wine and not making it, you’re going to run out of bottles.”

The Crowd Says:

AUTHOR

2024-04-05T22:12:54+00:00

JD Kiwi

Roar Rookie


Cheers Harry! Seems like the Shute and Italian clubs have a bit in common.

AUTHOR

2024-04-05T21:17:59+00:00

JD Kiwi

Roar Rookie


Thanks JB! Scotland are trying to restructure their game for more alignment a la Ireland and NZ. A long time overdue! https://www.bbc.com/sport/rugby-union/68314850

2024-04-04T04:21:47+00:00

Reds Harry

Roar Rookie


Great read thanks. Lets hope Italy can continue to prosper though the end is concerning. Had forgotten that extra feature of JON return of CEO (disbandoning the central structure). All about appeasing his Sydney mates and the god of the Shute Shield. An utter disaster. The last of the finds of the 2006 ARC whose game was able to develop in this competition retires this year after a truly stellar career. Pity its been at the Roosters for the last 17 years.

2024-04-04T02:18:57+00:00

JimBob

Roar Rookie


Excellent, well written and researched article JD! I was aware of a lot of this but great job in putting it all together - so bloody frustrating that the new president has shelved a program that is obviously paying dividends. You should have a look at and compare the Scottish situation to Italys. They were meant to implement a Super 6 semi pro tier under Glasgow and Edinburgh a few years ago and it never materialised. Once this current Scottish team gets old, I really fear for the future there.

AUTHOR

2024-04-03T06:05:40+00:00

JD Kiwi

Roar Rookie


Thanks RR! The Horne, Nuciafora and Schmidt appointments tell me that Waugh might actually get it!

AUTHOR

2024-04-03T05:54:00+00:00

JD Kiwi

Roar Rookie


G’day, good to hear from you! Yes it feels like the three clubs folding has actually helped the other clubs get stronger. There were a number of players in the article I read. https://www.telegraph.co.uk/rugby-union/2024/03/19/maro-itoje-among-stars-at-risk-of-welfare-breach/

2024-04-03T03:42:38+00:00

Rocky's Rules

Roar Rookie


Good article again JD but the obvious fact is Aussie pro rugby doesn't learn anything from anybody, anytime. RA have closed minds and zero expertise in pro sports administration. While this forum works overtime to keep non issues controversial, the rest of the Aussie rugby media, and RA, go from bad to much worse every season. The level of total poo coming from all areas of aussie rugby is worse this season than ever before imo. The Australian Stan Rugby shows screened weekly are appallingly dumb and unwatchable for me. They are put to shame every week by the NZ "Breakdown" show. The aussie podcasts, and all but a few articles, I see are incredibly dumb. Meanwhile, most rugby aussie fans are only experts at chronically over-rating our players and simply can't understand WBs are 9-10 in world for very good reasons. Most still delude themselves we're a top 5 nation.

2024-04-03T03:11:43+00:00

Micko

Roar Rookie


Exactly the flaw with SR Brendan: the heartland is NSW & QLD, who have one franchise each, even overtaken by AFL, where the sport has relatively minor presence at the grassroots level, with two franchises each in NSW & QLD.

2024-04-02T23:03:04+00:00

adastra32

Roar Rookie


I think your thesis is sound, but perhaps a little skewed to choose one player as a proxy for the whole English system - unless there are lots of Itojes at the top (maybe there are?). Generally, the system has benefited from the unfortunate demise of unviable clubs, player welfare-wise?

AUTHOR

2024-04-02T21:35:54+00:00

JD Kiwi

Roar Rookie


Hi Rob, I'm really pleased that we finished on this note. Thank you for a good post. Quite a few things I disagree and even then it's my own fault - I should have said "before the benefits of the Pro kicked in" (three years before Wales won one isn't bad). I won't go on - but good point on all of England's second places and I agree with the Under 20s point, which I should have made in the article. I really tried in the article to make clear that I wasn't advocating a particular size of league but maybe it was inevitable that the big league advocates would lead the discussion this way. Thanks again for a well reasoned and reasonable post.

AUTHOR

2024-04-02T21:14:15+00:00

JD Kiwi

Roar Rookie


Hi KP, actually they'd had a few wooden spoons in a row just before they joined. They were bad before and after. 8/11 wooden spoons before and 10/14 afterwards. Italy have been getting two or three wins a year in the under 20s whereas previously it was usually none and sometimes 1. It's definitely their best generation in the 6n era.

2024-04-02T19:53:14+00:00

kingplaymaker

Roar Guru


No, there was a professional league until 2011. It happened and so they could afford it.

2024-04-02T19:52:36+00:00

kingplaymaker

Roar Guru


Again, fans don't go when teams play in a non-national competition and where they mostly lose. And how many local rivalries can you have with two teams?

2024-04-02T15:51:17+00:00

Brendan NH Fan

Roar Rookie


And if Italy could enter 1 team into the 6 Nations while England and France had to enter 5 - 9 they would be successful to. But its not NRL and are putting teams in the heartland not the big cities because its where the players are.

2024-04-02T15:48:42+00:00

Brendan NH Fan

Roar Rookie


People were paid to fill time. Warburton was all for it until Wales finished bottom. Would SANZAAR drop Argentina for Fiji. SANZAAR would even take a risk on Japan and Fiji, why would a far richer league remove a union earning about twice Argentina for a nation who would bring in as much as Fiji. Like I said show me any union or 6N person that said it. They said nothing because no one wants it. No offense to Georgia but their best ever WC finish was 3rd in the group in 2015, one Italy have always got at every WC. Georgia have not earned the right like Italy had to.

2024-04-02T15:42:22+00:00

Brendan NH Fan

Roar Rookie


Agree SR is bad and should be like the Champions Cup but that is not what Italy have. They have access to the Euro Cups which is Super 12 (or what it should have been). URC, Prem and T14 act as the leagues that feed it and the T10, AIL, S6, Currie, Welsh Prem all sit below the URC were kids can play and some professionals where the cost is generally covered by the URC team. Where do you think the 100 players that are URC players when not getting one of the 46 playing spots. If they could afford a third team they would have one but they can't nor can the T10

2024-04-02T15:35:32+00:00

Brendan NH Fan

Roar Rookie


Spain runs a professional rugby league but without their Super Cup squad they would be worse. So if it takes €4m to run each team where does the 48m come from. 1m for the first team squad (25k per person for 40 people, minimum wage), 1m for support and academy, 1m for running costs, 1m for travel. FIR can’t fund it and neither can the clubs. It is also why T2 Europe are following Italy’s model. By your logic Oz should have 4 times the professional team as NZ even though RA only produces 66% of what NZR produce (who are looking to defund the NPC).

2024-04-02T15:25:09+00:00

Brendan NH Fan

Roar Rookie


It shows how well you understand professional sports. Their are more rugby players and supporters in Pukekohe than either city in Scotland. I guess China should have 100 teams. Edinburgh get about 6k and Glasgow about 7k. Do you thinknthey could afford to fund the Caladiona Reds for less than 2k fans in a stadium that doesn't exist currently. Scotland run a professional soccer league because they love soccer as much as NZ love rugby. WR is having to bail out the South Pacific so can afford to fund URC teams. England has about 10 times the population and has about 10 times the teams.

2024-04-02T14:49:50+00:00

kingplaymaker

Roar Guru


No, I don't think they'd kick them out as Rome is the nicest place of all to go and visit but the fact that there were so many commentators discussing it shows how terrible Italy had become until this year.

2024-04-02T14:47:56+00:00

kingplaymaker

Roar Guru


When there is a second tier national league crowds go up because someone actually cares about what's happening. Joint leagues like Super rugby can be interesting to fans if they're not the only competition and there is already a domestic league. As a third tier it's obviously harder to get fans.

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