What needs to change in the NRL's next TV deal

By SR1 / Roar Pro

They say TV owns our game and that the draw is unfairly scheduled, but does it have to be this way?

Can’t we have the best of both – can’t we have the NRL in full control of the schedule while still having broadcasters paying the big bucks?

The current NRL broadcast deal ends after the 2022 season, with many hoping for drastic changes in this period, including league expansion and a change of broadcaster as well as minor changes in the structure of the league and its operations. Just one of these changes should be the way the broadcast is run in terms of the teams and timeslots as well as the matches that are shown on free-to-air TV.

Below I will make a plan to change the ways of broadcast, giving both the NRL and the broadcasters power.

Whether Channel Nine retain the rights or perhaps Network 10 nab them doesn’t really matter as the plan is about power in broadcast and the draw, so any broadcaster that attains the rights would have the same power that any rival bid would have had.

The first thing that would concern a change in broadcast operations in 2022 would be the addition of new teams, which seems very likely to happen. A team in Perth seems a certainty should expansion occur, so all plans will have considerations for the Perth team as well as one extra match each week – two teams added in total – to make for nine matches each week.

(Ryan Pierse/Getty Images)

Below are the revised weekly broadcast timeslots in AEST.

*Dedicated Perth timeslot
^Earliest possible timeslot

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The Thursday night game has needed scrapping for a long time as it was only beneficial for the broadcasters and quite the opposite for the clubs and the league, commonly attracting a small portion of what would have been the possible attendance had the match been scheduled on Friday, Saturday or Sunday.

A notable inclusion is the dedicated Perth timeslots. Because Western Australia is two hours behind the east coast during winter, Perth-based AFL teams haven’t seen their home stadium in a night game in the past season, the latest start there being at 6:10pm.

The latest an NRL match would start based on this system is at 8:00pm, perfect for the broadcasters as they get to advertise an extra game for east-coast viewers to watch at home.

To fit in games at these times they need to obviously replace another match. These can be any of the times signed with the chevron and are the earliest matches each day to assist in creating a non-stop schedule each day no matter whether games are played in Perth or not.

(Matt King/Getty Images)

Also notable is the change in weekend schedule, which now starts on Saturday at 1:10pm. It will be a stretch, but I think it will work. There is also a return of the Saturday late game, though I’ve made it slightly earlier. This timeslot will be very appealing to watch as it caters for work and school-affected families, the match ending at approximately 7:10pm. Having it take place at around sunset is another pull factor.

Another focus of the plan is to ensure the free-to-air broadcaster televises the same fraction of matches it currently does, which is three in eight. If there are nine matches each round and 24 full rounds, there would be 216 games in a regular season. If the free-to-air broadcaster were to continue showing three of every eight of these, they would show 81 of the 216 games.

This is the part that gets the NRL control of the draw: the introduction of broadcaster selections. This won’t be for every match, though it will be for 17 of them. I’ll outline how it’d work.

In planning the draw, the NRL, as usual, would give free-to-air three games per round in set slots for each of the 24 rounds, with split bye rounds combined:

Like this, with no selections, free-to-air would get 72 matches, requiring nine more. To add the selections feature into the broadcast system, eight of the 72 matches wouldn’t be assigned. This gives eight free selections. Nine more are added to this figure with the nine more required free-to-air matches.

This gives the free-to-air broadcaster 17 selections. As a rule, they should be able to use a maximum of two in one round, meaning they can show a peak of five games in one round.

These selection rules mean the NRL can take control of who plays when. There is no longer the urgency to put all marquee matches on Thursday, Friday or Sunday just so they can be shown on free-to-air TV. If desired, there could be a scheduling rule relating to the number of day and night matches each team plays. The Broncos could actually play on Saturday. Gold Coast vs Warriors could in theory be the 8:00pm game on Friday night.

Of course the NRL would be marginally generous, still scheduling somewhat decent match-ups in what are considered to be marquee timeslots.

So there it is. Anything you’d change or add, Roarers?

The Crowd Says:

2019-11-04T03:23:13+00:00

Kaye Johnston

Guest


NRL will be fine because of the closeness of the games and the SOO bringing the top teams down a peg for the middle 2 months of the year. Broadcasters want close games so punters wont change channels something the NRL understands.....

2019-10-29T21:46:29+00:00

Crosscoder

Roar Guru


zonecadet. You leave yourself open when you throw a figure up.It’s typical of the certain poster who has more aliases than breakfasts. There’s quite a few that do average a lot more. The NRL is hardly on it ‘s own with crowd inflation figures on occasions. The NRL claimed the total daily Magic Rd figure wasn’t added to each home club’s tally.

AUTHOR

2019-10-29T21:20:58+00:00

SR1

Roar Pro


I'm not sure exactly how this would work; the League always wants only one game played at a time. Maybe a bit later for perth but other than that, I can see that working in sports here.

AUTHOR

2019-10-29T21:15:48+00:00

SR1

Roar Pro


...though they wouldn't in this deal as I thought being able to select matches would be seen as more valuable to them than being given the Saturday game for the last five weeks.

2019-10-29T12:25:57+00:00

zonecadet

Roar Rookie


Sorry maate, I've never posted under any alias. The 7000 was tongue in cheek. There's quite a few who don't average a whole lot more than that given how long they've been at the caper and how Sydney NRL clubs have a history of inflating their attendances and now the NRL has cleverly come up with 'Magic Round' where every 'home' team gets the same crowd figure that attended that day - even if there were three games on that day. That is Magic.

2019-10-28T22:27:15+00:00

Tester

Guest


Friday night 1 game - preferably 7:30. If To be played in Perth start at 8 AEDST. Saturday 2 games with a 3rd every so often for Perth - 5:30, 7:30 9:30 (Perth) Sunday balance of games starting 3, 4, 5. Every so often at 7 AEDST to accomodate Perth To have a couple of games at their 5pm. Introduces the capability for multiple broadcasters with every game available on NRL tv or an aligned PTV (like Foxsports it ESPN etc) AFL, Premier League, College Football and NFL weekend scheduling hasn’t changed much over the years, why should NRL define their schedule based on TV time. Have to fit into a schedule that enables the Kids that play the game to attend games.

2019-10-28T20:26:50+00:00

Crosscoder

Roar Guru


"Jas Dean" another alias.Keep em coming mate must be near to 30 of them now, they are as silly as your comments.You hate rugby league, and using multiple aliases doesn't hide the fact.

2019-10-28T06:03:06+00:00

Crosscoder

Roar Guru


Clipper. Again that is a load of crock ,I have made it known here when offfield incidents damage the game and when crowds are affected by stupid scheduling,even some of the poor crowds at the RLWC 17, yet you ignore those comments.Porkies don’t help your cause mate. You only read and post here on rl to ensure negative commentary continues and completely ignore any positives ,always looking for a negative. I do not find the need or lack of maturity or it appears the delight, to want to negatively post on another codes’ thread ,because I have an aversion to that code. But I will continue to respond when ignorant comments are made or just plain porkies. This is to clarify and put you straight ,on Sport England and you calling me “disingenuous”. 23rd March 2017 Further funding for Grassroots Sport (Sport England) Latest funding deals. “Rugby Football League Pounds 10,750,000 Our funding will support rugby league’s 95,000 regular (weekly) players by supporting clubs and improving coaching>the funding will also help get more people playing at school and university level, as well as grow rugby league variants such as touch rugby league ,tag rugby league and wheelchair rugby league. With currently 93% of current regular rl players being male, this funding will also help the RFL introduce more women to the game and the creation of a new women’s Super League.The RFL will also focus on finding ways of attracting more black ,Asian and minority ethnic people into the sport.” And it is doing just that as women’s rl and touch and tag for starters. League is nowhere near the glory days in England I agree it has incompetent leadership for many years. However its Tv ratings for the ESL are well ahead of ru club TV. And it is securing funding far greater than any time in the past as Sport England/RLWC will attest.And the female participation has started to make a decent impact in numbers .As well as the non contact versions which were not part of the equation in the past.So you only are half right. Upon the announcement of England hosting the RLWC2021:- “The RLWC tournament will benefit from UK Central government backing with up to Pounds 15m pledged to help support the hosting of the Rugby league World Cup in 2021 and a further Pounds 10m to support infrastructure for the support and grow the game across the country.” None of the above has anything to do with the Pounds 10.75m allocated in 2017. No one disputes the Swan’s crowds(they are good whilst the team is doing well) ,but that’s where the interest stalls, as in the rest of Sydney it’s just not there ,as Tv ratings since that code has been here since 1982 indicates. Heaven help the G/F ratings when the GWS played. I suggest you read today’s Australian in the media section ,which acknowledges the Tv ratings for AFL in the Northern States is still very ordinary, and the very reason why ch7s Warburton is trying to get a slice of the NRL to create greater market share in Sydney and Brisbane.And ch10 is also interested. Again the London Broncos historical predicament is hardly a scoop in the ESL, which you seem to imply, in a supposed ” gotcha” moment LOL. Fact: They are not in the ESL now and there is still a growing amateur youth game in London, the Wolfpack is in the ESL. I don’t particularly care whether Trump backs the Wolfpack(BTW they also have some local investors from Toronto) .Argyle has stated there are other people who want to come onboard ,but he wants to retain his majority ownership. Remember they started at the very low level before promotion and are fully aware of promotion and relegation. Remember also you and your anti rl tag team mate (alias Mk 30),made light of the Toronto mob getting off the ground, some of the predictions were laughable. A New York syndicate under Wilby ( yes a Pom) is waiting to get the green light for entry for a team to a lower rl division in the UK. They(Toronto) have a hard core support of locals there around the 7.5k mark, which GWS in Sydney in its formative years would be more than happy with. There are no guarantees in life with the Sun’s or the Titan’s existence.How long do you keep propping up the Suns, is also a question AFL people are asking. The question of whether teams will fold is hypothetical, whether it be the ESL/NRL/AFL/S15/A League.We could have another GFC or even worse. So mate it might pay you to check at the negatives in your game ,instead of spending your waking hours only looking for (and at times getting it wrong),that only negatives exist in rugby league. Whilst League has more issues than I would like and I’ve been following it since playing ru at high school, it “ain’t” Robinson Crusoe .We had an off season full of them last year, which damaged the code immensely, something I don’t ignore.Beattie at least got the message through via his no fault stand down rule. Many sporting clubs run at a loss, it’s hardly unique to rugby league .Let’s face it we have a fair idea of the NRL clubs which have made a profit or loss, and the grants do a lot to assist them in that regard.At one stage only the Broncos made a profit,this year about half. In this country the opportunity is there to expand to Brisbane for a 2nd side and also to Perth.Playing numbers in Perth are now on a par to when the Reds came in.Melbourne playing numbers have increased.There are new stadiums built and in the pipeline ,and a new schedule supposedly more family friendly for the NRL. For every negative ,there is a plus.That’s sport mate.

2019-10-27T22:27:46+00:00

clipper

Roar Rookie


Crosscoder - you would say that- it's not surprising, nothing is ever in decline in your league world. Yes, agree AFL is a traditional southern sport here, but even you can't deny it is increasing in the northern states - so much so that the Swans get double to their matches to the nearest NRL team - the same can't be said in Britain, where league has been declining form many, many years - way down on the glory days, even in their traditional areas. The Broncos were in the ESL, the Woldpack is sponsored by an Aussie billionaire - how will they do if he's not there to bankroll the enterprise, especially considering how many league teams are and have been in dire financial circumstances.

2019-10-25T23:52:41+00:00

Crosscoder

Roar Guru


clipper.You would say that.How unsurprising. Please don't let your complete distaste for rugby league ,at the opportune time ,make comments that are either dated, not quite on the mark, just to feel good. Actually I was referring to the monies the UK Govt was backing the RLWC, which had nothing to do with normal Sport England funding.|So your surmising is nonsense. The money from Sport England is provided on the basis of work and growth and social importance of a code.The code has females playing now from contact touch and tag and is the fastest growing segment.So numbers are in fact up.Even Scotland rl has been resurrected. The UK Govt is a lot stricter on money being handed over.RL now has also the addition of wheelchair rl. Please spell out where the UK Govt is not providing money toward the RLWC,I am waiting???? Sport has also declined in this country over many years by comparison to the early years. Of course it's a traditional Northern sport, just like AFL is a traditional Southern sport in this country.What a scoop. Oh BTW the ESL had record viewership in the UK this year. You AFL team didn't gain too much traction when it tried to get the Wellington NZ public Yep they are lucky to get 2,000 at the Broncos,but that's 2,000 more at a semi pro game now than AFL gets at a semi pro game in London.Of course the Broncos is not the only rl club team in London amateur of course, is not the only youth teams in London.or schools, same applies to Wales. And the Broncos are not now in the ESL.The Toronto Wolfpack is one of the teams you and your mate with the many aliases bagged. You code must be boring mate, when you come here with the same old outdated views.

2019-10-25T23:31:49+00:00

Crosscoder

Roar Guru


Mate Craig Field ,you'll have to do better than that.Using another alias, doesn't make a point any more valid, especially using the same old falsehoods. You even use the same old "goal posts being held up "rubbish. Not once have you been able to under your various aliases ,shown any of my points to be incorrect.Be it Erasmus,RLWC,Govt grants,Govt recognition,Wolfpack(which showed you up well and truly) and crowd numbers . I take your comments very lightly indeed.

2019-10-25T23:24:36+00:00

Crosscoder

Roar Guru


I know clearly the point you made, Maximus . NRL is not the be all and end all of rugby league, it is the major rl comp but not the only one. And probably (who knows??)more people playing or interested in rugby league in PNG ,than there are interested in AFL worldwide other than here in Oz. And google trend analysis does not involve itself in the IRL (formerly RLIF) ,RLEF as to what is currently going on.Throw in the European Parliament.Throw in Commonwealth Games early stage involvement. The RLWC which was hardly a huge success in 2017 made around $5m, prior ones in the UK around $8m.The next one in 2021 in the UK has already received around 28m pounds UK Govt backing to help stage the event.They expect this one to be more profitable.With also sponsorship backing.The AFL equivalent overseas? The next RLWC will include 16 male teams, womens teams and wheelchair teams from various countries all players being paid.The AFL equivalent overseas? Or even here? You're completely missing the point Maximus, my point is, and always has been rugby league has established the code in England,Australia,PNG and NZ and France for a start historically for quite some time(that is not the case for AFL only in this country).So "50% more" supposed interest is confined to just that. And in the countries I mentioned above for rugby league, they all have either pro or semi pro competitions in various forms.That is a rational ,and factual comment.AFL has that situation in this country.The impact of 50% more? I repeat one more time. neither the various Govts who back RLWCs,provide large grants for European development or even Commonwealth Games Committees would consider getting involved to the extent they do or are doing, if rugby league was only involved in small pockets of clubs in many countries. There is a long established base involved not limited to our shores. Small comps starting up in Europe ,naturally have no direct impact to the NRL,that's something I agree with you on. However they are now forming a base for players to try their luck in the ESL or lower UK divisions to gain experience.Serbian players have done so.As have a couple of Czech players. The Erasmus project recognises the importance of the work of the RLEF. And successful world cups financially provide funding to these countries, you classify as being less than 3 figures whatever. Every sport has to start form a small base at some stage of its existence. You bag the 9s concept ,yet it is that very concept that has helped start the code in European countries, like Turkey and even lil ole Vanuatu in the Sth Pacific. Are you trying to tell me ,when the AFL club played games in Wellington NZ and wanted to make it long term, they were not looking for commercial benefits? So the "50% more interest"even if 100% spot on ,just doesn't transfer into commercial realities ,when Govt involvement both financial and recognition ,competitions are taken into account. I agree with Cathar's views on the matter pertaining to the Erasmus project.the monies injected into the code by Govts,the RLWC impact profitwise ,and we still get the tired old Yorkshire Lancashire ,South Auckland as opposed to huge numbers in USA and Canadian argument. As we debate now in California 4 rl teams involved in an exhibition clash later this year and an inaugural season next year . La Mongrels SF Savage Sacramento Diehards Santa Rosa Braveheart A youth clinic on 9th November for 6-17. Yes very small bikkies and no impact on the NRL, but as I've stated all codes have starting points.

2019-10-25T22:12:01+00:00

Crosscoder

Roar Guru


Another name ,we now have zonecadet. I remember one of your former aliases deriding the fact the club would not get off the ground, would be lucky to get a handful of support, would not get any media interest, locals would not be interested. All of the above have shown to be incorrect. And once again you made another false statement, as all Sydney clubs have home averages well above 7K.Track record not looking to good mate.

2019-10-25T09:38:37+00:00

Jas Dean

Guest


Matt they are straight out of South Auckland and Western Sydney. Please don't compare an International sport like Basketball to a suburban sport like Rugby League

2019-10-25T07:10:33+00:00

deucer

Roar Rookie


Cathar - east, north and west are 'north' of south Auckland, but don't know which bridge Te Atatu is across, certainly not the harbour bridge. They did receive $33,000 from the Waikato trust, so probably using that for the refurbishment. They're lucky to have the trust supporting the smaller clubs and community organisations - pity they don't have that here, as so many community clubs - especially Bowls have disappeared altogether.

2019-10-25T04:26:37+00:00

Cathar Treize

Roar Guru


The Australian govt just got more committed. Look out for rugby league being dominant in the Pacific in terms of providing players to the NRL. That is what the Aust govt want, strong links between Australia & the Pacific. Meanwhile the Chinese govt will provide the stadiums https://www.foxsports.com.au/nrl/nrl-premiership/pacific-nations-to-host-nrl-trials-as-part-of-threeyear-program-supported-by-federal-government/news-story/016cd3ce290fcb14a1caca105c393093?fbclid=IwAR2B12aFO2byMpgFylODF0chsztmolGy5VKupm8PFlno2LBje2X-hk4GNaQ The NBA experienced the doom & gloom forecasts back in the 1970's/80's because of the overwhelming number of 'black' athletes dominating the sport but just like in the US, Aussies will overcome their 'color fear' & realise the best athletes playing the sport is what people want to see. Coupled with a billion plus dollars invested in new state of the art stadiums designed for our sport, rugby league is here to stay.

2019-10-25T00:12:54+00:00

Cathar Treize

Roar Guru


I probably meant that Te Atatu is across the bridge hence north of south if you know what I mean but yes they are West but quite North to the clubs in Sth Auckland.

2019-10-25T00:10:08+00:00

Cathar Treize

Roar Guru


Can you enlighten us to the clubs in Sydney with 7000 averages?

2019-10-24T23:21:06+00:00

zonecadet

Roar Rookie


Wow 7000 people at a game. Let's get the wolfpack into the NRL, they'll be outdrawing half the Sydney clubs.

2019-10-24T21:19:25+00:00

Cathar Treize

Roar Guru


He's also made a special appearance as Yuri down below. Busy & mentally unwell at the same time lol.

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