Clubs can’t blame the NRL for their financial mismanagement

By jamesb / Roar Guru

NRL 360 host and former NRL player Ben Ikin recently did a piece for Fox Sports highlighting the NRL salary cap and grants from 2012 to 2019.

The figures during that time make for some very interesting reading.

The clubs weren’t too pleased with NRL headquarters on how they spent their money, but maybe they need to look closer to home. I want to discuss how clubs used the salary cap and grants, and how the clubs fared from these particular years of 2012, 2017 and 2019.

Using the figures Ikin presented in his article, it’s clear that clubs are dropping money on average, which is despite getting a healthy grant from the league, as well as revenue through merchandise, memberships, crowd attendances and sponsorship. And to top it off, some clubs gained funding from their leagues clubs, while others are privately owned.

To bring a new perspective into clubs’ financial mismanagement, hypothetically, I am going to alter the figures of 2017 and 2019 where the cap is going to be $1.65 million over the grant, like it was in 2012.

(Photo by Mark Metcalfe/Getty Images)

In this hypothetical game, in 2017, the clubs acquired grants of $9.5 million. The salary cap was $11.15 million. So if the cap was over $1.65 million like it was in 2012, all clubs in total would squander $111.40 million – a $6.96 million average loss per club. From 2012, that is an extra $91.40 million shortfall – a $5.71 million average loss per club.

And in 2019, the salary cap hypothetically was $14.65 million – $1.65 million over the $13 million grant. The results: all clubs lost $105.4 million – a $6.58 million average loss per club.

Even in this hypothetical game, it still uncovers the extra spending from clubs outside from the grant, even though the grant had a healthy positive gap from the salary cap.

So what is the solution? How do clubs wipe out the $31 million defecit in 2019? With $31 million, that equates to a $1.93 million loss per club.

The easy solution is to reduce the salary cap by $1.93 million to $8.07 million to every club. However, what happens in two or three years’ time if the clubs are again $31 million in the red? Do they go back to reduce the cap even further?

I am sure the RLPA and the players would be thrilled with that. If that were to happen, you could see many players leaving the NRL and going to French or Japanese rugby union.

The alternative solutions to reducing club debt is for clubs to streamline their operations. There needs to be fewer jobs for boys. Another solution is for every club to find new revenue streams, grow their brand and stop relying on handouts from the league, poker machines or private ownership. Or maybe the NRL could introduce a salary cap for non-playing staff.

Once this coronavirus pandemic is over, every club needs a major reset of how they operate. The amount of spending that has occurred between 2012 to 2019 is not sustainable. If clubs don’t reset their operational costs, then they would only have themselves to blame if their club goes under.

The Crowd Says:

2020-05-01T08:23:14+00:00

Big Daddy

Guest


James, agree 100% on the $3 million. No way in the world should be subsidising any ancillary staff. The NRL clubs are really mixed bag of private ownership and some clubs heavily financed by league's clubs. Unfortunately not all these clubs make big profits and some are making losses particularly 2 or 3 in the western corridor. This Coronavirus situation will weed out the strong and the weak and I hate to say it some may not be viable. They can't come running to the NRL for handouts so buy outs and relocation is not out of the question. Most clubs will scrape through 2020 okay but I would be concentrating on 2021 for some.

2020-05-01T05:54:26+00:00

kk

Roar Pro


Hi Jamesb, Many thanks for the above. I find the Fox situation confusing. Original commitment. $190 M Reduced to. ($25M) $165 M Now further reduced to. ($28M) $137M Would appreciate any clarity you could bring to this problem and other data to present a schedule as you have done for CH9 which is the best explanation I have seen on this vital issue.

AUTHOR

2020-05-01T00:34:36+00:00

jamesb

Roar Guru


"The NRL club remains in the comp so long as they can cover their running costs, with the NRL providing the salary for playing staff only." I do agree with that, but I also dont mind the buffer between the grant and the cap, which is $3 million. The NRL gives every club an opportunity to be sustainable from that buffer, however if clubs find themselves to be $5 or 10 million in the red, then NRL should not help them. They would have to fend for themselves to stay in the comp.

2020-05-01T00:17:26+00:00

Dogs Boddy

Roar Rookie


Morning James Having gone through Mr Ikins article I too have some thoughts. A leagues club has far more going on than just the footy side of the operation. I noted some of the comments above talking about head shoelace purchasers etc, but you have to remember the clubs have more on their payroll. Management staff, bar staff, cleaners etc. Leagues clubs, and big leagues clubs particularly employ a lot of people. Pay 100 people $50,000 per year to work in a club and that is $5M right there. The Sharks indeed made a loss for 2018 and 2019, but this doesn't tell the full picture of the health of the club. Simply quoting those numbers make for great headlines, but ignore the $17.5M in cash and other current assets, a very low debt to asset ratio and ongoing development. Some companies will absorb losses whilst expanding, and the Sharks have a lot going on. This is obviously not sustainable, no company can lose money forever and survive. It is also interesting to note that the Storm were heavily subsidised by New LTD for their first 15 seasons, never once making a profit, and are still not fully financially viable (willing to be corrected, my last look at the Storm was 2018). This was the cost of putting a team in Melbourne, would you consider that money wasted? Any club could do with some streamlining, and certainly with less old boys and more business individuals running the show. I would argue that fans of the club should not be employed by it, that takes all emotion out of the equation. I am a big fan of the capitalist model, and the NRL should employ it across the board, as they have threatened to do. The NRL club remains in the comp so long as they can cover their running costs, with the NRL providing the salary for playing staff only. The NRL has certainly been wasting money, few could argue that. Mr Ikin having a rant based on snippets of information doesn't help anyones cause.

2020-04-30T23:19:56+00:00

Birdy

Roar Rookie


To those who think clubs should get a bigger piece of the pie and only pay an administrative fee to the nrl, well research some country divisions. All those years ago when I left Wollongong there were 3 main clubs in what I remember was a 10 team comp. . The profits of doom even in those days said the 3 big clubs should contribute more so the other clubs could not just survive but win an odd comp and keep their juniours on the field or the comp would implode. From what I can see now they were right, one of the big 3 are now playing in group 7, St George Illawarra bought into a group 7 club and had it promoted to Illawarra, every report I get from family and friends living in the area tell me the junior leagues are struggling ,interest in the Illawarra comp is limited and NRL quality players are just not there anymore. Meanwhile the big 3 clubs have shrunk to the big 2, or maybe we can count Shellharbour as part of the new big 3 after the St George Illawarra take over. Yeh, let's give the NRL clubs more power and a greater portion of the money ,I wouldn't mind watching a 4 team comp.

2020-04-30T22:24:41+00:00

Zak

Roar Rookie


This is really good article James. Simple and to the point and not overly complicated so an average supporter like me can absorb an think about what you’ve written. Thanks James

2020-04-30T08:00:54+00:00

Paul

Roar Guru


hi James, I have no issues with how the Clubs run themselves and would not presume to tell them whether they're too top heavy or should trim training staff, etc. That said, your point about the Club's financial mismanagement needs to be addressed for sure. My concern is not the outgoings, lets just ignore those for a sec, but focus on the lack of income sources for many of the Clubs. You suggested now was a great time for the Clubs to reset, but I suggest they need to get this income streams sorted first and foremost. That way, if the think they need 50 staff to train 20 odd players, they've got the dough to pay for it. I'm sure the NRL will be cutting back it's overheads, mostly because their main revenue stream will be reduced. The broadcasters have made it pretty clear they won't be paying the ridiculous sums they were previously, which should mean a reduction in the amounts going to the Clubs. I'd also suggest they'd be looking at establishing a rainy day fund as a matter of urgency, given the current situation. I've got no issues with the salary cap staying at say $11 million, with say $8.5 of that coming from the NRL, but the Clubs need to stump the rest. If they can only come up with another 500,000, they run with a budget of $9 million. No going back to the NRL, no whinging about it, they either learn to live within their means or they fold.

2020-04-30T05:52:45+00:00

E-Meter

Roar Rookie


Spot on. I know I'm being silly, but with that many staff, there must be a shoelace purchaser, clipboard maintenance worker and a person to recharge all the lap tops.

2020-04-30T03:24:59+00:00

Ron Norton

Guest


I read this morning that some clubs have up to 50 people on their training staff. What the hell are they all doing? Must be a lot of hangers-on. No wonder clubs are overspending to the almost-broke stage. The NRL has ordered a cutback to 20 people; would have thought that was even excessive.

2020-04-30T03:12:40+00:00

Sam

Guest


The NRL is often run by people unqualified to run a multi-million dollar business, hence the current financial situation the game is in. Put the whole of the NRL office on two year contracts, if they perform their contracts get renewed, if not they're out. As for Internationals and Origins, where do the players come from? The clubs......clubs should be getting way more money than they're currently getting

2020-04-30T02:05:06+00:00

bbt

Guest


As has been noted many times, pandemics just expose the cracks in society - and sport is no exception. The day of reckoning was always going to appear. COVID-19 just brought it forward a bit. Sport has occupied a hallowed place in Australian society. Whilst science, the arts, even health have had cutbacks, sports of all colours have maintained their ability to be the recipients of both government and private largesse. Well - it is over. Cricket will do fine, maybe even RU as they both have an international presence. FFA, well who knows. RL will struggle on as it always does. AFL, well, it may well be a diminished sport after this. No international presence, owning a massive white elephant of a stadium, will certainly put the brakes on the free spending days.

2020-04-30T00:40:42+00:00

Walter Black

Guest


The problem is that clubs are often run by people distinctly unqualified to run a multi-million dollar business. They are often run more on emotion and place great importance on history than they do on Profitability and the Balance Sheet. They are members of a cosy little club called the NRL that looks after them and covers up their mistakes. If clubs were to take over the funding and simply dole out money to the NRL to do admin stuff then they would need to lose their protected species status. They would each become separate financial entities that survive or not on their own merit. As for the future or internationals or maybe even Origin, well how much money does that put in club coffers ?

2020-04-30T00:24:28+00:00

Sam

Guest


No, the NRL would control the game, but the clubs give the NRL a grant for doing so.

AUTHOR

2020-04-30T00:13:36+00:00

jamesb

Roar Guru


Yeah Nine wants to pay $90 million. They were contracted to pay $118 million. Here is a breakdown of figures from Nine: Total broadcast deal: $118 million ($10 million already paid as part of loan in 2018) Regular season value: $80.24m (68 per cent) Per round (3 games): $3.34m Per game (total 72 games): $1.11m Finals and Origin value: $37.76m (32 per cent) Already paid: $38.5m Remaining: $79.5m What Nine intends to pay: $51.5m 2020 intended saving: $28m So they want to save $28 million, which is a 24% drop. The NRL will only give them 20 rounds, which is a 20% drop from 25 rounds.

AUTHOR

2020-04-29T23:54:34+00:00

jamesb

Roar Guru


Would you prefer the clubs to take complete control of the game?

2020-04-29T23:19:05+00:00

Walter Black

Guest


Interesting article in the NZ media today claims that CH9 is claiming a 24% reduction in fees for this year and wants to pay less going forward. In addition to not paying for games we will not have played this year, it does not want to pay for any games that are played after the original schedule (but presumably it does want to broadcast them). It also believes that it should have a massive reduction on Origin as that is now being played in November when it gets lower advertising revenues and the clash with the cricket. I am not sure whether I can mention the source on here and don't want to get moderated again but all credit to them for the article. It is reported that Fox is prepared to pretty much pay in full for any games it broadcasts Good old Channel 9, the home of Rugby League, where ever would we be without you ?

2020-04-29T22:28:11+00:00

Sam

Guest


The whole idea of the NRL giving clubs grants is BS, it should be the clubs giving the NRL a grant. It's the clubs who generate all the money in the game, nobody buys a foxtel subscription because of the NRL, they buy it to watch their club play. The NRL made $30M profit in 2019, at least $1M should have gone to every team in the comp.

2020-04-29T22:01:20+00:00

Forty Twenty

Roar Rookie


Spending by the NRL and clubs is replicating the ridiculous spending by society these days. It's ludicrous and risky but not many go against the herd. The boss of Rex airlines was on the radio the other day explaining how they expanded slowly using profits to buy new planes and buildings and have no debt. The NRL and clubs are possibly equally as bad as each other and maybe they should get this bloke from Rex on the line.

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