Are AFL fairytales standing in the way of success?

By Marnie Cohen / Expert

What makes sport so special is emotion – the highs and lows, the euphoria and the heartbreak.

It’s about the romance and the football fairytales that a few special players get to live out in their playing careers – fairytales, like that of Hawthorn superstar Shane Crawford, who ahead of his final season had it all but a premiership. He captained his side for five seasons, was a Brownlow medalist, a four-time All Australian, four-time club best and fairest winner, an AFLPA MVP et cetera.

Then in his final game of AFL, on grand final day in 2008, he became a Hawthorn premiership player.

While he was offered to go around again in 2009, he decided to retire on a high and hung up the boots shortly after winning it all.

“Winning a premiership with Hawthorn has been the highlight of my career,” he said in a club statement at the time of his retirement.

“Having some time to reflect; standing on the podium on grand final day as premiers had always been my ultimate goal.

“The club have been fantastic through this time and I can’t thank them enough for their support in letting me come to my own decision.”

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Fairytales and football romance comes in many shapes and sizes, including players who left their original clubs for new opportunities only to return for a chance to finish their careers at a club that will always hold a special place in their hearts.

Heath Black, Chris Tarrant, Corey McKernan, Josh Carr, Peter Bell and Warwick Capper are all players in that group.

More recently we saw Gary Ablett return to Geelong and Dayne Beams going back to Collingwood, and during the 2019 trade period we saw Zac Smith return to the Gold Coast from Geelong (now that’s romantic!).

The electrifying Eddie Betts is also returning to Carlton after six seasons at the Adelaide Crows. Eddie has always been open and vocal about his love for Carlton following his departure at the end of 2013, and many Carlton fans hoped in their heart that someday he would come home and play in the navy blue once again.

Those dreams became a reality as Betts joined Carlton during trade period last week, signing a one-year contract with the Blues.

While Eddie has spent most of his career leaving fans speechless with freakish goals from his pocket time and time again, the reality is the star small forward appears to be slowing down.

In 2019 the 32-year-old kicked 37 goals. While most of them were as exciting as ever, a third of them came against the Suns.

He was held goalless by his opponents six times across 21 matches. That’s the same number of times he was held goalless across 93 games between 2014 and 2017.

He’s an exciting player and will always be remembered as one of the game’s greatest, but has the romance got in the way of the club’s best interests?

(Morne de Klerk/Getty Images)

Sure, he came across during the trade period for next to nothing, and both he and the Carlton faithful will live out a fairytale most of them had been dreaming of. But can he turn his form around and contribute to a Carlton side that appears to be on the cusp of returning to the top eight?

I want to believe he can and that the magical homecoming will spark a revival, but the answer is a while away.

One thing that’s for sure is that Eddie’s return wasn’t supposed to be the headline act of Carlton’s trade haul. It was supposed to be the exciting addition alongside Sun Jack Martin and Swan Tom Papely.

Both players nominated the Blues as their destination of choice but neither of them got there. It’s pretty embarrassing really.

The Blues may be able to salvage the situation as Martin still looks set on joining Carlton through the preseason draft, but what if the Suns manage to convince him to stay? Or an interested Melbourne outfit picks him first and ruins the party?

What baffles me is the treatment of the Suns and their hard stance with Martin. Jack has been touted as a potential star by the media and circling clubs since announcing he wanted to play in Melbourne and for the Blues next season.

The Suns have every right to name their price on a player, especially one president Tony Cochrane says the Suns “didn’t want… to go”.

“We will use the next month to make our case again to Jack to stay,” Cochrane said on Thursday.

“Carlton, for all of their talk about what a great player he is and how much they could pay him, the best they could say he was worth was a second-round draft pick.

“Their actions didn’t live up to their words. Any transaction requires a buyer and a seller to be happy or a deal doesn’t happen, and this didn’t happen.”

For the Suns, it’s a step in the right direction towards being taken seriously rather than appearing as a feasting ground for Victorian clubs.

As for Carlton, all that’s left to do is wait and hope they can still bring Martin across for the 2020 season. They did, however, still secure a fairytale reunion with Eddie, who will hopefully inject some magic into the Blues next season.

(Michael Dodge/Getty Images)

While Carlton got their fairytale, it doesn’t always work out so well for others. But that doesn’t spell failure – in fact it could help boost a club in the right direction.

Twins Ben and Max King were both drafted into the AFL system last draft period, Ben at the Suns and Max at St Kilda. There’s been talk of a reunion at Moorabbin ever since.

Ahead of the trade period Saints footy boss Simon Leathlan confirmed he had spoken to Ben’s manager and parents about a potential move back home and to St Kilda at the end of 2020.

“We’ve spoken to (Ben’s) management because his brother is managed by the same company and we see his parents regularly, so we often check in on how Ben is,” Leathlan told AFL Trade Radio earlier this month.

“We drafted Max for Max, but it’s obviously a romantic thought to have twins playing together. It happens occasionally – if it happens for the Saints, it’d be unbelievable.”

Well it won’t be happening anytime soon, as last Monday Ben inked a two-year extension at the Suns.

So what did the Saints do about that? They put their heads down, got to work and brought in five new recruits, including Fremantle’s 2017 Doig Medallist Brad Hill and highly touted Port Adelaide swingman Dougal Howard.

They did a sensational job this trade period and brought in a stack of talent they can really build a future around.

They did bid farewell to favourite son Jack Steven, key forward Josh Bruce and midfielder Blake Acres, but the determination to replace them with quality talent has certainly won praise from the football world.

Romance and fairytales are special and an important part of our game, but the Saints weren’t going to let that stand in the way of acting now when they had the opportunity.

How that opportunity will pay off up against Eddie Betts and his fairy tale finish at Carlton?

That’s something only 2020 will be able to determine.

The Crowd Says:

2019-10-25T23:34:51+00:00

Pedro The Fisherman

Roar Rookie


If he is a reserves quality player why would Carlton want to recruit him at all?

2019-10-24T05:36:23+00:00

Brendon the 1st

Roar Rookie


I've been thinking this for a while, I'm no conspiracy nut, but in some games it feels as though the team with a massive lead gets treated quite harshly in the third and fourth quarters. Might just be a human nature thing.

2019-10-23T03:00:37+00:00

Brendon the 1st

Roar Rookie


Bit of a softy though, drops his head a bit.

2019-10-22T04:39:41+00:00

Scott

Guest


Martin will be an absolute steal. He has been a talented young player who’s been playing in a terrible team. About as undervalued as a player of his skill will ever be. I was hoping all year the eagles picked him up. Could have provided a bit less then Tim Kelly but at a tiny fraction of the cost. Would’ve played in the midfield without an opponent at west coast, or any other good team for that matter. Any top team should’ve been going all in to get him, as his best is still way ahead of him. Saying that, the blues will get an absolute steal. Betts is an A grader and will give the blues plenty of confidence, even if he is past his best. If you were playing in his team you just know he’s the kind of dude you would feel comfortable about kicking towards.

2019-10-22T03:32:13+00:00

Justin Nation

Guest


Sorry but its not like they have any other small fwd to steal the spot from.

2019-10-22T02:44:28+00:00

Mick Jeffrey

Roar Rookie


If so called fairytales and romance were playing second fiddle to success, most clubs would have not signed anyone beyond the time the player would become unrestricted free agents and axed most if not all over 30s.

2019-10-22T00:55:56+00:00

Jonboy

Roar Rookie


Seriously macca, do you take what Don say's seriously. Giving up pick 7 in the draft for Jack Martin is absurd, of course any one with any knowledge of the game would know that. I think he was thinking of Dustin or just being silly maybe.

2019-10-21T22:31:49+00:00

Macca

Roar Rookie


The fact banking can only get you so far is the point, the blues have been banking for years now so are starting to get to the point where they can't spend the money, paying overs to Martin simply soaks up money that would otherwise be wasted. You are right about front ending but again the blues have been all over this.

2019-10-21T22:22:34+00:00

RT

Roar Rookie


Is the rule still that you can only pay 105% of the cap in a given year provided you underspent in one of the previous two? If so, banking can only get your so far. More important woukd be front ending a lot of contracts allowing you to pay a lot for a free agent in the first few years.

2019-10-21T22:01:56+00:00

RT

Roar Rookie


The headline could just as easily read "Are false hopes of success standing in the way of fairytales?" I think the "play the kids mantra" is a blight on the game. It won't go away because it can work, but it is probably backfires or has no effect more often than not. I'm thinking Brent Harvey as the best example of a player who was forced to retire too early where his team probably would have been better in the long run with him staying. I would love to have seen him hit the 450 mark.

2019-10-21T21:52:02+00:00

Macca

Roar Rookie


Don went as far as saying he would happily give up Freo's first pick this year for Martin. The blues might be overpaying salary wise but they have to spend 95% of the Salary cap and have been banking cap space for years, it isn't a great pressure point and if they front end the contract won't have much impact going forward.

2019-10-21T21:01:19+00:00

GaiusBaltar68

Roar Rookie


I think you misunderstand the draft picks bit. What the Suns desparately needs is hardened experienced bodies. Yet another 18 year old at this stage is of no use to them.

2019-10-21T17:59:53+00:00

Ben Waterworth

Roar Guru


I agree. This is a great article and I think it makes some fantastic points. But I also think that Carlton really lost nothing and had nothing to lose with the trade. Worst case he plays a couple of games and sits out the rest of the season, but his presence alone will bring an extra 5k to both members and seats at games surely

2019-10-21T10:17:27+00:00

6x6 perkele

Roar Rookie


Didn't Martin want to be traded to Essendon last year before it fell through? I don't think his reasoning for wanting to go to the blues is as concrete as some may lead us to believe, Melbourne will make a strong play over next couple of weeks.

2019-10-21T10:13:25+00:00

Jonboy

Roar Rookie


Brad Hill was reported to be on $650,000 at Freo and he is a A grader, he is on more now but good luck to him. Possibly overs at $900,000.

2019-10-21T10:04:02+00:00

Col from Brissie

Roar Guru


No he was thinking Jack.

2019-10-21T10:02:48+00:00

Jonboy

Roar Rookie


He is still only 24 yo a change of clubs so he could get better but the price is still inflated IMO. I think Don was thinking Dustin.

2019-10-21T09:33:29+00:00

Col from Brissie

Roar Guru


He is already on $600+k at Gold Coast. Western Bulldogs were prepared to offer him $700k over 5 years but he rejected their offer mainly because of the lack of Indigenous players there. I am not sure exactly what Carlton are offering but I imagine it is around the $700k mark. Your mate Don recently said that whoever picks him up will have the best get of the off-season.

2019-10-21T09:16:34+00:00

Jonboy

Roar Rookie


Martin played for Railways in Geraldton the GNNFL. He was B.O.G. in the G.F. at the age of 16 up against hardened men, i was at the game it was a sensational effort. Cripps played for Northampton a farming based team north of Geraldton but in the same League. His uncle was a sensational footballer but due to farming commitments was never seen at WAFL level. He was good as and built like Patrick and had exceptional pace.

2019-10-21T08:37:15+00:00

Jonboy

Roar Rookie


I cant believe $700,000 for Jack, i would think he is $400 000 max. a handy player not a A grader, would not rank inside 100 of the best players in the competition. Papley yes, but i don't think Jack is going to impact that much at all. Gee, no wonder he only want's to go to Carlton at that heavily inflated price.

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