A-League season must start with bang of derbies
By Adrian Musolino, 17 Jun 2012 Adrian Musolino is a Roar Expert
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- 2012-13 A-League draw, A-League, A-League draw, A-League expansion, Adelaide United, Ange Postecoglou, Brisbane Roar, Central Coast Mariners, FFA, football, Football Federation Australia, Melbourne derby, melbourne heart, Melbourne Victory, Newcastle Jets, Perth Glory, Sydney FC, Wellington Phoenix, western Sydney
Tony Popovic and Western Sydney should kick off the season against their city rivals (AAP Image/Dean Lewins).
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Football Federation Australia will unveil the draw for the 2012/13 A-League season on Tuesday morning; a much anticipated event given the advent of the league’s second same city derby.
And since the A-League season has been moved to kick-off immediately after the AFL and NRL seasons wrap up, providing highly-sought after clean air, the draw for the opening round of the season has become even more critical.
It must, given the openings in the major cities, take advantage of the depth it now has in terms of truly marketable fixtures and start with a bang in as many key markets as possible.
Early mail suggests Round 1 will include a Melbourne derby and a grand final rematch with Perth Glory hosting the Brisbane Roar at Patersons Stadium, while the Sydney derby may be held off with suggestions Sydney FC will travel to Wellington and Western Sydney will host Central Coast in their respective openers.
But given the arrival of Western Sydney, the governing body should use the two derbies as the centerpiece of the opening round, giving the new franchise a worthy arrival into the competition with the honour of hosting the established Sydney side at its as yet undetermined home ground.
Here is how the first round of the A-League season should look:
- Western Sydney versus Sydney FC
Highly sought after Sydney derby deserving of a prominent opening round slot, at the new franchise’s home ground to give the newer club a much-needed kick-start with the benefit of a big buildup leading into the season. Home ground to the new team helps create an identity separate to Sydney FC, immediately providing a stage for division and rivalry between the two Sydney clubs.
- Melbourne Victory versus Melbourne Heart
The success story of recent A-League seasons, the Melbourne derby will provide a strong start for the 2012/13 A-League season in the post-AFL season vacuum in Melbourne in October – the perfect launch for the Melbourne clubs, eager to gain immediate traction over their same-city rivals. With the rivalry strong and atmosphere of a Melbourne derby second to none in the league, it’s a guaranteed winner.
- Perth Glory versus Brisbane Roar
Given the controversial circumstances in which the grand final between these two clubs ended, giving the unlucky loser the right to host the rematch provides the Glory the revenge angle to market the match strongly. With crowds increasing at the tail-end of last season, the Glory will have the chance to carry that momentum into the new season.
- Newcastle Jets versus Central Coast Mariners
The original A-League derby may not have the selling point given the arrival of second teams in Melbourne and Sydney, but this rivalry matters to Newcastle and Central Coast fans. After an off-season where it stood on the brink of extinction, the Jets hosting the match seems fitting.
- Adelaide United versus Wellington Phoenix
The weaker of the five matches as the lack of a genuine rivalry for Wellington makes it the difficult team to fixture a blockbuster for. However, with Adelaide United hosting an Asian Champions League quarter final leg a fortnight before the season starts, it provides some momentum and traction in the market to sell an opening round home match.
So with three derbies, a grand final rematch and a home match in one of the most stable markets already “in season”, Adelaide, the FFA can bank on strong attendances and momentum in four of the five big markets.
And even if some consider that opening round too stocked with big-name fixtures, the increasing number of derbies and rivalries naturally developing with time provide strong fixture options for the following month.
Consider the follow-up fixture options:
- Melbourne Victory versus Sydney FC; genuine rivalry that opened last season.
- Brisbane Roar versus Central Coast Mariners; rivalry born from an epic grand final.
- Melbourne Victory versus Adelaide United; rivalry that has developed over the years with genuine feeling between the two teams.
- Western Sydney versus Melbourne Heart; first meeting of the expansion clubs with former Socceroos at the helm.
- Brisbane Roar versus Melbourne Victory; Ange Postecoglou’s return to Brisbane to face his former club.
- Sydney FC versus Newcastle Jets; played out a great last match of the home and away season for the last spot in the finals. In addition to matches against Central Coast and now Western Sydney, has New South Wales bragging rights as a selling point.
The A-League finally has two proper derbies in the two biggest markets in Australia, and rivalries that have evolved over time.
So given the reasons behind the October start, it makes sense to play its biggest hands straight up with enough other options to keep that momentum rolling on into the first couple of months of the season.
Adrian Musolino is editor of V8X Magazine, and has written as an expert on The Roar since 2008, cementing himself as a key writer who can see the big picture in sport. He freelances on other forms of motorsport, football, cycling and more.
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June 17th 2012 @ 6:51am
Chris said | June 17th 2012 @ 6:51am | Report comment
and the 6th match, Gold Coast United v. North Queensland Fury.
June 25th 2012 @ 11:30am
PeterK said | June 25th 2012 @ 11:30am | Report comment
I’m sure this will happen again one day. I certainly hope so.
June 17th 2012 @ 7:33am
Football United said | June 17th 2012 @ 7:33am | Report comment
NO to sydney derby on first round. West Sydney fans will have no chants or anything ready for this and the atmosphere will be crap if it’s ANZ.
June 17th 2012 @ 8:37am
Cameron said | June 17th 2012 @ 8:37am | Report comment
Why is there a need of a chant? The game is already exciting enough to watch for the fans.
June 17th 2012 @ 8:42am
Kasey said | June 17th 2012 @ 8:42am | Report comment
Its the sense of belonging to a larger collective, that collective which spurs your team onto its glory. Plenty of times I’ve witnessed a boring game from my lads, but still had a great night out with my mates, taking the mick and being creative in our singing and chanting. Chanting adds to the fan experience. the way football fans support their team is unique in the Australian sports scape. suburb name clap clap clap doesn’t cut it in the A-League. football should play to its strengths and one of those strengths is the way the fans are involved in generating the unique football atmosphere at games.
June 17th 2012 @ 7:44am
Kasey said | June 17th 2012 @ 7:44am | Report comment
No.No.No.
What you’ve written is a fixture for the theatre-going fan. When are we going to stop pandering to the barely interested, I ‘ might’ like soccer if everything is laid on for me exactly as I want it type of ‘fan’? The true football fans have had to endure a 5 month off-season. For them the first round sells itself. We are hanging out for football season to begin and will be out in numbers for the kick off – take a leaf out of MLS’s book and promote “First Kick”as an event in itself – announcing that the Season is here, saving the marquee games for when they can make a bigger impact. Blowing the load in round one is a silly exercise, what then is there to look forward to? Derbies need context, its fine to beat your #1 rival, but its even better when the game has the context of form and a ladder to add bite to the build up and result. If beating your enemy puts them bottom without a win, that’s so much better than just a win.
As for the New WSFC lot, they will need time for their fans to get together and get organized. Chants and tifos require fans to get organized and work together. All the better to make a splash at the first Sydney Derby. They’ve already had their first fan meeting. Asking them to produce a derby effort in the face of one of the league’s better organized fan collectives in the cove is asking too much I fear. Better to give the Unicorns a first round home game against a fellow NSW team not from Sydney, like Newcastle or the Mariners. For football fans, the mouth is already watering at the prospect of the GF re-match, likely to be in Perth if rumour is to be believed. IMO the HAL should be aiming for one blockbuster match per round – there’s almost enough to go around nowadays especially when one considers the feeling between AU and MVC.
In my rd 1 that should be the GF rematch, rd2 perhaps an F3 derby, then start the big cracker games of the Melbourne Derby and the Sydney version in rds3 and 4.
June 17th 2012 @ 8:29am
Stevo said | June 17th 2012 @ 8:29am | Report comment
Yes. Yes. Yes. to this post.
June 25th 2012 @ 11:35am
PeterK said | June 25th 2012 @ 11:35am | Report comment
And from me too.
Kasey, I felt from the very start of reading your post that I was in agreement, and that I would want to say so, so I read it with half a mind on what I would say I did not agree with, but came up with niothing! That is, I agree with every single idea you’ve presented.
Thank you.
June 17th 2012 @ 8:35am
Roarfan said | June 17th 2012 @ 8:35am | Report comment
Kasey, you make a lot of sense here and I agree with your and Football United’s comments about Western Sydney. Their fan base will probably need a bit of time to get itself going properly.
As far as the Roar is concerned, the sooner we can get our clash against Victory going, the better. There already is a lot of rivalry between the clubs and the Ange Postecoglou factor will add to that.
The Roar are getting very close to matching Victory’s overall performance record with both claiming that they are the best team in the League sofar and I know that this game will draw huge crowds in Brisbane and produce a great spectacle that will certainly set a solid foundation for the rest of the season.
So that defintely should remain the first Roar home game.
I can’t wait to see the final draw.
June 17th 2012 @ 12:09pm
Rellum said | June 17th 2012 @ 12:09pm | Report comment
Spot on. It beggars belief that they are going to throw everything at the first weekend. The only saving grace for this idea is that there are two other meetings between each team. I don’t know why we can’t have a marque game every weekend.
The great thing about the first Derby is it had time to build through the early rounds as Heart fans got to develop a relationship with the team leading up to the first big game.
June 17th 2012 @ 12:23pm
Kasey said | June 17th 2012 @ 12:23pm | Report comment
enhance your calm mate, this is just an OP, by Adrian, its not FFA policy:) we’ll all find out what the go is on Tuesday at 10am AET cant wait to start planning the away trips:)
June 18th 2012 @ 2:13am
Axelv said | June 18th 2012 @ 2:13am | Report comment
Very good post, well said.
June 18th 2012 @ 6:39am
Jacques said | June 18th 2012 @ 6:39am | Report comment
One of the best replys ever posted,well said. Football is too big to change things for non believers
June 18th 2012 @ 8:27am
Kasey said | June 18th 2012 @ 8:27am | Report comment
My sarcasm detector just went to Full scale deflection.
It is a basic tenet of business that you look after your core base before pursuing the ‘maybe’ (casual) consumer. There are more than enough true believer football fans in this country to keep the HAL viable. People who don’t have to have the offside rule explained to them, people who don’t need to be convinced that football is a great game. What they need to be convinced of is that the A-League is a worthwhile competition to invest emotionally in. These fans are interested enough in the game to get up at 3am to watch games involving teams on the other side of the planet or to make the trek to suburban grounds to watch State league games with none of the mod-cons of professional football. What I’m saying is it is folly to chase the maybe fans at the expense of true believers, the maybe fans will drop off as soon as things aren’t laid on perfectly for them and the true believers will be hurt from being shunned. Who would be left to support the league? Regardless, I can guarantee exactly what will happen tomorrow. The FFA will release the schedule and within minutes, the interwebs will be filled with whiny bitches complaining that the schedule doesn’t exactly meet their expectations and is thus a fail and the “FFA are ruining football.” Never in the history of our game in Australia have so many had such ready access to a mass media communications device as the internet with which to complain and whine so often about inconsequential crap.
As an AU fan I want just the basics: at least the same amount of home games as every other team. If the draw isn’t severely compromised with a basic inequality then I will be happy. I would like the FFA to address the issue of hosting our biggest rivals (MVC) for once. The last 4 seasons have seen us travel away twice to Melbourne Victory and this needs to stop. We also deserve the boost to our crowd numbers that comes from hosting rivalry games. I understand that in the establishment phase of building a new league, the fixture can and should be tweaked to present good metrics such as ratings and attendances which is why I don’t have a problem with MHT getting 2 home derbies(oh MVC fans still get to see their team how many time without travelling 800km? cry me a river)and I expect the Sydney derby to be scheduled in a similar manner: Unicorns hosting twice.
As long as the competition isn’t left with a compromised integrity as other top level competitions in this country are, I am not overly fussed.
June 25th 2012 @ 11:41am
PeterK said | June 25th 2012 @ 11:41am | Report comment
Another post full of good points made, Kasey. Thank you.
I also commented (above) on an earlier post of yours.
June 17th 2012 @ 8:45am
MV Dave said | June 17th 2012 @ 8:45am | Report comment
As l’ve heard it will be;
MV vs MH at Etihad
PG vs BR at Subiaco
WS vs CC at Parra
WP vs SFC
NU vs AU
This sounds a pretty good first up round with a the Melbourne Derby able to draw 40 – 50,000 and give the league a great start. The PG vs BR also has a chance of 20,000 plus with some decent promotion.
WS need a couple of games to get established before their derby which should be rounds 3-4.
It also seems MV will visit BR in round 2 which should draw 20,000 plus.
Can’t wait…
June 17th 2012 @ 8:52am
Kasey said | June 17th 2012 @ 8:52am | Report comment
I’m not sure how much ‘free air’ will exist in Melbourne only one week after the AFL GF. There will be disections upon disections and not a whole lot of column inches to be filled by build up to the Melbourne Derby with no other games to draw on, what story lines could be explored? We all know there are only 2 seasons in Melbourne. AFL season and ‘Almost AFL season’ – there is very little difference in the amount of space in traditional media devoted to other sports in Almost AFL season. I suppose a Derby is one way to try to get the attention of the general public and to announce that ‘Soccer’ season is here. I just don’t like the idea of blowing such a marquee game so early into the season for the reasons I’ve outlined above.
June 17th 2012 @ 9:15am
MV Dave said | June 17th 2012 @ 9:15am | Report comment
You must remember that the AFL GF involves just 2 teams and one or even both this year could be from interstate. So therefore plenty will be well over the AFL season by that stage.
Also Football in this state has boomed even without mainstream media support and so the game will draw a near capacity crowd anyway. In 2 years this game has built up marquee status and the atmosphere is unsurpassed so even non regulars will attend. If the rivalry continues to build then this will become a must see event in the Oz sporting calander in years to come.
A further important point is there are 3 derbies with one already locked in just before Christmas ( mid season), so one right at the beginning and one about 3/4 way through the season is a good spread. If there were just the 2 derbies then the first would probably need to be moved back.
June 17th 2012 @ 11:10pm
Paul said | June 17th 2012 @ 11:10pm | Report comment
Advertise it during the Grand Final hahaha!!! Commercial TV only understands the language of money, that’s all it will take!
June 17th 2012 @ 10:11am
gawa said | June 17th 2012 @ 10:11am | Report comment
Putting both the Melbourne and Sydney derbies on the same week would effectively halve the media potential. Seperate weekends is tge way to go.
I have heard little on the media deal recently, surely these derbies on fta would be the ultimate marketing for our A League.
June 17th 2012 @ 11:20am
Midfielder said | June 17th 2012 @ 11:20am | Report comment
The new WS team … fans forum link http://www.westsydneyfootball.com/
June 17th 2012 @ 11:20am
Brick Tamlin of the Pants Party said | June 17th 2012 @ 11:20am | Report comment
Im so dissapointed that the Glory rematch with the Roar is going to be at Patersons Stadium(NIB is getting up graded),it would of been an absolute cauldren if it were at NIB now its going be played at a bloody aussie rules ground thats too far from the action and even if 20,000 show up (it will be more like 15,000)its gonna look half empty.I don’t know what the capacity is going to be next season at NIB but even if its 10,000 i’d rather it was there.
June 17th 2012 @ 11:21am
Krasic said | June 17th 2012 @ 11:21am | Report comment
I think one derby is enough for round one. Save the second derby for round two.
June 17th 2012 @ 11:24am
Midfielder said | June 17th 2012 @ 11:24am | Report comment
Last year they had a couple of rounds were all matches were derbies …
June 17th 2012 @ 11:29am
Kasey said | June 17th 2012 @ 11:29am | Report comment
yes and like other mistakes made by the FFA in the past, I hope they’ve learned from those and will do better. Each season has seen incremental steps forward in getting the schedule ‘right’ or as right as it can be, I doubt everybody will ever be 100% happy. Until we can go to a 100% random H&A once each type of draw( ie once we are out of the build then consolidate phase), we need to continue to maximize the draw for revenue/attendance as long as it doesn’t ever compromise the integrity of the competition.
June 17th 2012 @ 3:32pm
Roarfan said | June 17th 2012 @ 3:32pm | Report comment
Kasey, I agree again and it’s quite evident that the FFA is taking notice and improving its performance and hopefully that will finally stop the FFA bashing.
Great to see some positive posts on the various forums.
There are a lot of feel good vibes out there and we seem to be improving steadily but with purpose. It’s not a sprint but a long distance race and hopefully every post will be a winner. I can’t wait for the season to start, but unfortunately for most clubs even training hasn’t started yet, so we’ll have to wait for a while yet.
We are football!!!!!!!!!!!!!!!!!
June 17th 2012 @ 12:25pm
ChrisW said | June 17th 2012 @ 12:25pm | Report comment
Wellington can host PG in round 2, THE DISTANCE DERBY.
June 17th 2012 @ 1:35pm
Brick Tamlin of the Pants Party said | June 17th 2012 @ 1:35pm | Report comment
AAAARGH our most despised rivals!!!!haha in all seriousness though its great now Glory fans have a genuine dislike for another team in the Roar its been sady missing.Hopefully it will grow into a MV v Adelaide type rivalry would be great for the league.