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Todd Greenberg has officially been announced as the new CEO of the NRL, some five months after Dave Smith announced his retirement from the role.
Greenberg, who was head of football under Smith, beat a field of candidates said to include Canterbury Bulldogs CEO Raelene Castle, Warriors boss and former NRL COO Jim Doyle, Gold Coast chief executive Graham Annesley, and Harvey Norman CEO Katie Page.
The final two are understood to have been Greenberg and Accor Hotels boss Simon Grath.
Ultimately though, the man touted as favourite since the search for a new head honcho began has landed the role.
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“I’m pleased to announce that the ARL Commission unanimously decided to annouce Todd Greenberg as its new CEO,” ARL chairman John Grant said at the official announcement from Rugby League Central.
“By any measure Todd was a standout candidate.”
Grant said he wanted three things – someone with CEO experience, a good communicator, and someone who can remain calm under pressure, and that “Todd not only ticked the boxes, he nailed them.”
“My goal will be to unite the game at every level because, working together, there is no limit to the potential for rugby league which can continue to thrive and grow,” said Greenberg.
“I have a genuine love of this game and I intend to continue to use my experience to build on the steps we have taken over the last two and a half years. We intend to deliver the best possible outcomes for fans, the clubs, the state leagues and the players.”
Throughout the process of searching for a new NRL CEO, Greenberg has kept his cards close to his chest.
Less than a month ago, at the launch of the NRL Bunker, Greenberg was asked about when the game would have a new CEO, to which he replied, “[The ARL Commission have] run a very thorough process, it’s not appropriate for me to comment on the process, other than to say I’ve got great faith they’ll make the right decision, and they’ll have my support.”
When pressed as to whether he was interested in the role, Greenberg said, “I don’t think it’s worthwhile me commenting on it. I haven’t commented on it for the last four months and I don’t intend to comment on it at the moment, I think that’s inappropriate.
“The decisions they’ll make, they’ll make in the right time.”
Today, it’s safe to say Greenberg believes they’ve made the right decision.
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