Stephanie Rice won three gold medals in Beijing, but she will receive an even larger pot of gold on her return to Australia. The glamour girl, who has good looks and gold medals, is set to make millions from endorsements and sponsorships.
She is smart, articulate, has a great smile, and thanks to her medal haul in Beijing, is the most talked about and popular Australian sportsperson at the moment.
And that makes her the hottest girl in town. At least for advertisers.
Celebrity agent Max Markson has predicted that Rice will be the “next Ian Thorpe” in regards to the amount of money she will earn out of the pool.
And, according to International Quarterback Managing Director Chris White, the phone has already been ringing for sponsorship deals.
“Stephanie will skyrocket as a personality in Australia,” White told Fairfax media.
“She’ll be substantially rewarded, and deservedly so … there’s no doubt about that.”
International Quarterback, which also boasts clients such as Grant Hackett and Michael Clarke, only took over the management of Rice in July.
You can expect her to be the new face of many big brands in a variety of industries from clothing, make-up and swim wear, to watches, cars and breakfast cereals.
But White stressed that his organisation would carefully assess the right image for Rice without making any rushed decisions.
“The corporate endorsement spotlight is all new to Stephanie,” White said.
“We’ll step through a thorough process … It’s imperative that we get the right brand image for her.”
According to reports on Channel 9 news, a gold medal can fetch an athlete anywhere between one and two million dollars in sponsorship deals.
With Rice’s three golds, it’s likely she’ll get a lot more than that.
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