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It was a gigantic victory for football off the pitch yesterday as the A-League Grand Final shattered the ratings for the past three years by nearly 50%.
According to Mediaweek, yesterday’s Fox Sports broadcast saw 297,000 Australians tune in, completely blowing last year’s tally of 200,400 out of the water.
Without wanting to turn this into a code war, yesterday’s figures were roughly 70,000 more than the Essendon/GWS AFL game, 100,000 than Kangaroos/Lions and more than double Adelaide/Western Bulldogs.
In fact, the A-League almost claimed the biggest scalp of all, coming within 20,000 of out-rating Channel 9’s vaunted Sunday Rugby League broadcast.
The City-Country game ratings were down by over 150,000, which emphasises both the success the Wanderers have had in bringing new fans to the game and the contempt with which NRL fans have come to treat that relatively pointless fixture.
And unlike previous seasons, it’s the first time the Grand Final has been the highest rating sports program of the afternoon. In previous seasons, they have been beaten out by AFL and NRL broadcasts.
This is not an attempt to derail any other sport, but rather to celebrate how far the A-League has come in such a small time – the Wanderers proving on and off the field to be a blueprint for a successful expansion franchise.
This landmark ratings success just solidifies that the A-League is more than just a passing fancy, and is here to stay. And thanks to everyone who followed along with our blog on The Roar yesterday!
@themattbungard
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