NAB Cup banished from free to air

Andyc Roar Rookie

By Andyc, Andyc is a Roar Rookie


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    The AFL rarely give an inch, so the banishing of the NAB Cup from Free To Air television will come as a major surprise to fans and cricket officials envious of the coverage the code receives in the Eastern states during the summer months.

    Though the $1.253 billion television rights deal was signed late in April last year, the reality is that most football fans will only realise that the NAB Cup is not being shown on Channel 7 when they flick through the television guide at some stage this week.

    Channel 7 will show the NAB Grand Final to be played a week out from the official AFL opening Round match between the Sydney Swans and Greater Western Sydney Giants, however by then 18 full and 18 half games will have been played.

    Having Fox won’t guarantee coverage of many NAB Cup games as the pay television network is only covering matches played at major AFL venues.

    Clubs like to play down NAB Cup results and we’ve become accustomed to under strength sides taking the field for what are glorified practice matches, but the lack of coverage leading into the AFL season will raise eyebrows, particularly in Victoria where AFL is in the news cycle 12 months of the year.

    Given the advent of multiple digital stations, it’s surprising that the AFL didn’t negotiate for some NAB Cup coverage on Seven Two. For once it seems the AFL is guilty of selling its product short.

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    The Crowd Says (76)

    • February 13th 2012 @ 10:56am
      Blazza said | February 13th 2012 @ 10:56am | ! Report

      Yeah I only found this out yesterday and was a bit disappointed I couldn’t watch some early season matches involving my Lions.
      Is it a mistake not to have any games on 7 ? Or does this just show its a meaningless comp which should be removed. No other sport that i know has pre season competition.

      • February 13th 2012 @ 11:39am
        Gucci said | February 13th 2012 @ 11:39am | ! Report

        Perhaps it’s a meaningless comp, but I still wouldn’t mind watching it. I think most AFL fans would love to see some games after a half year hiatus. From a ratings point of view, would ch 7 have anything better to show on Saturday and Sunday afternoons for the coming month or so anyway?

        • February 13th 2012 @ 11:58am
          Blazza said | February 13th 2012 @ 11:58am | ! Report

          Footy is footy right, pre season or not atleast AFL has games on tv. In the NRL they have a game called the charity shield game between souths and st george on foxsports, every other games are just news stories.

          • February 13th 2012 @ 1:23pm
            oikee said | February 13th 2012 @ 1:23pm | ! Report

            We have world club challenge, All-stars, Charity sheild and the comp starts before AFL. Mid year we have origin and end of year we have 4 nations and every four years world cup.
            League fans are well catered for, plus we sometimes get English super league, you can tape it on Nine.
            You might say it pays to be a league fan, plus it will only get better next deal.

            • February 13th 2012 @ 1:30pm
              Blazza said | February 13th 2012 @ 1:30pm | ! Report

              Yes sorry i forgot the W.C.C who everyone wakes up early to watch on foxsports. a game only one group of society cares about and another where 2 clubs play for a pre season trophy. So yes sorry about that i forgot.

            • Roar Guru

              February 13th 2012 @ 2:08pm
              Redb said | February 13th 2012 @ 2:08pm | ! Report


              This is about pre season, those games are one offs. The NAB Cup is a whole tournament.

        • February 14th 2012 @ 9:21am
          Lucan said | February 14th 2012 @ 9:21am | ! Report

          Is much cheaper for 7 to screen a re-run movie, reality show, soapie.

          The live production and broadcast of the footy would be an expensive exercise, the ratings return/paid advertising for NAB Cup matches would not justify it for the money men at 7 HQ.

      • February 13th 2012 @ 2:05pm
        TomC said | February 13th 2012 @ 2:05pm | ! Report

        It’s even worse for us poor Lions fans, Blazza. Even on Fox Footy the only game we get is the mickey-mouse round robin contest in round one.

      • February 14th 2014 @ 8:16pm
        Bridget said | February 14th 2014 @ 8:16pm | ! Report

        Why!! I love my AFL. What a blow to all fans. Go The Swans.

    • February 13th 2012 @ 11:09am
      plotter said | February 13th 2012 @ 11:09am | ! Report

      I’ll be at the pub watching this weekend…

    • Roar Guru

      February 13th 2012 @ 11:37am
      Redb said | February 13th 2012 @ 11:37am | ! Report

      The NAB Cup was only on Foxtel last season as well.

    • Roar Guru

      February 13th 2012 @ 11:37am
      Redb said | February 13th 2012 @ 11:37am | ! Report

      The NAB Cup was only on Foxtel last season as well.

      • Roar Rookie

        February 13th 2012 @ 11:55am
        Andyc said | February 13th 2012 @ 11:55am | ! Report

        In previous seasons Foxtel and AFL free to air rights holders have split the coverage.

    • February 13th 2012 @ 1:40pm
      Brian said | February 13th 2012 @ 1:40pm | ! Report

      The AFL have devalued this competition for a good 20 years now. In the 1980’s and 1990’s night premierships used to mean something – no more. This year you can even be knocked out without losing a game. Given all that I think the AFL is right to limit coverage, builds up anticipation for the real stuff in late March.

      • Roar Guru

        February 13th 2012 @ 2:06pm
        Redb said | February 13th 2012 @ 2:06pm | ! Report

        I think Friday night football (and Sat night) killed some of the point of difference in the old Night Premiership.

        The NAB Cup is great for that first taste of footy and a chance for the up and coming clubs to excite their fans, eg: Essendon last year.

    • February 13th 2012 @ 2:23pm
      Dwaynos said | February 13th 2012 @ 2:23pm | ! Report

      Pretty pathetic I think. As a mad footy fan I always love to see the pre-season games as it gives you a chance to see a lot of the younger players as well as new recruits/game styles etc. Can’t believe it’s not on 7mate or anything at least. Not sure who runs 7 but they are seriously letting down millions of fans keen to get their early dose of AFL. So what will be on TV instead??? Re-runs of Home And Away or crap like that?? Maybe a tenth showing of Forrest Gump? Not sure how hard it can be to give up a 3 hour slot, maybe two or three times a weekend.. It’s just the NAB Cup I know, not overly important result wise, but we as fans should be given the chance to see our team and the young players on show. Poor effort 7.

      • February 17th 2012 @ 11:19am
        gayle1 said | February 17th 2012 @ 11:19am | ! Report

        I have to say I agree with Dwaynos. I never really ‘believed’ in the NAB at the start, and back then I would not have cared about it not being televised free. But since then I have learned to appreciate seeing the young up-and-comers. I certainly don’t mind giving money to the AFL in memberships etc, but there are many poor fans out there who can neither afford pay-TV nor to go to games or pubs. The AFL has sold out the fans.

        • February 20th 2012 @ 4:24am
          Luke McEwan said | February 20th 2012 @ 4:24am | ! Report

          TOTALY AGREE DRWAYNOS & GAYLE! how could chan 7 make this deal half way through last year and have %85 off all fans only come to know this the week before NAB cup kicks off! although $1.2+ billion is a good chunk of cash towards AFL for the FOX rights deal, the bottom line is the AFL has been making substancial profit year after year, there should have been at least replays of the NAB cup games on chan 7 after they played live on FOX.
          i spose it will always come down to… “the world revolves around money” it only takes one man to make a change of this & slowly but surely the world would become a much better place to be & more of society would follow & thrive, care and share.
          open your god dam eyes AFL board and admit you have got this all wrong, home is where the heart is. it shouldnt be your wallets.

          • March 24th 2012 @ 11:53am
            Brad norton said | March 24th 2012 @ 11:53am | ! Report

            I agree can not afford fox so will be going of afl and watch a sport that the poor man and kids can watch for free so sad it comes down to greed and not the sport like club loyalty players jumping ship for the dollar I had players when I was young that inspired me on my top jacket but now you have to change it every year greedy afl you are wrecking a great Aussie game