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Since 2007, the English Super League has had a Magic Weekend in which all Super League teams go on the road (first to Cardiff, Wales, and now Edinburgh, Scotland) for a festival of rugby league in developing areas.
The idea is fantastic and is something the NRL must adopt to gauge and grow support for the game nationally and internationally.
We’ve seen South Sydney take this approach for the 2009 and 2010 seasons, with one game in Perth; while the Sharks took a home match to Adelaide, which gave them some money and the 8000 crowd doesn’t look so bad in a non heartland when it would have been the same at Shark Park.
But it needs the co-operation of all the NRL clubs to get behind the expansion and exposure of the game.
I suggest having one regular season round after Origin, say around rounds 19-22, with matches played in Perth, Adelaide, Darwin, Hobart, Christchurch and Dunedin, and let’s see what sort of crowds and local ratings the game gets.
All I hear is, ‘there is no support for the game outside of NSW and QLD’. Maybe they are right. But it’s time the NRL and its clubs at least try and see what happens.
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