Six talking points from Super Rugby AU and Aotearoa
If last weekend was a taster then this weekend was a full-on buffet of Super Rugby with so much to gorge on and enjoy.
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Olly is one third of the sports podcast team from "All About The Balls" - bit.ly/AATBpod . He loves to chat about all sorts of sport including rugby, NRL, AFL, cricket and basically anything with a ball! https://twitter.com/AATB_podcast
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If last weekend was a taster then this weekend was a full-on buffet of Super Rugby with so much to gorge on and enjoy.
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There was a time when the blue and yellow Blockbuster Video logo was a common sight in neighbourhoods all over, but the company’s refusal and inability to innovate saw them fall from market leader to a business school case study on how to screw it up.
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A freezing cold, wet weekend in the UK meant some tricky conditions for rugby, but that didn’t stop the Six Nations from providing three more cracking games to enjoy.
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While the Super Rugby sides go through their final trials ahead of the new season, the Six Nations kicked off this weekend with three entertaining games.
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The Chiefs will look to maintain their perfect start to the season as they take on the Brumbies in this-trans Tasman clash in Round 4 of Super Rugby. Join The Roar for live scores and a blog of what promises to be an exciting match starting from 5:05pm (AEDT).
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Yeah it’s a fair point – both sides really struggled in that second half to put together some decent phases together and the stop/start nature of the game made it hard going for a while.
It’s interesting that teams can struggle with some of the true basics of the sport that they are at the top of but these two teams aren’t the only ones. Reds would have been frustrated that they didn’t score points during the 20 minute of 14 Tahs but they did get the benefits of a very tired NSW side in the final 15 mins or so.
Five talking points from Super Rugby AU Round 1
Yeah it’s a totally fair point – I guess I’m just keen to see some young Aussie talent get a run out. But totally agree that a Puma’s half back pairing would be better than Prior and Lance.
Five talking points from Super Rugby AU Round 1
There was something like this back during the World Cup I think – there was a law firm or media firm who were responsible for copyright for the RWC content and they went on some blitz targeting anyone who tried to reuse content but World Rugby didn’t know much/anything about it.
I think Squidge actually got an official job as a reporter with RWC and was allowed to do his stuff on content once it was 24 hours old after some negotiation
SANZAAR are the Blockbuster Video of the sporting world
Yeah it’s telling isn’t it that the vast majority of case studies on topics like fan engagement, fan experience, content creation, user generated content, omni channel growth etc etc come from sports/clubs/leagues in the US and sadly very few come from rugby or Australia/New Zealand/South Africa.
You can argue about restricted budgets etc but part of the genius of a user generated content plan is that it’s the users who are generating the content, like you say, for free. Find the best ones, the ones who are doing stuff you can’t do and partner with them.
It’s not as if SANZAAR have the secret recipe and they want to keep it secret. They should be looking at ways of growing their community in every way possible!!
SANZAAR are the Blockbuster Video of the sporting world
Yeah this just comes back to the lack of innovative and collaborative thinking within SANZAAR it seems.
They could look at the quality of those two YouTubers work and the audiences they are growing and think – hmmm, right now all we’re doing when it comes to video content is a short, basic highlights package on our site after the game. Why don’t we pay these guys a little bit and support them and hire them to create analysis content for us and stick it on our site?
They would immediately gain more traffic to their site and stand a better chance of engaging with audiences around the world.
Then if they backed that up with a streaming platform that they own and promote that, then maybe fans of Squidge’s work would sign up to see a couple of Super Rugby games and then who knows??
So frustrating and short sighted!
SANZAAR are the Blockbuster Video of the sporting world
Absolutely – I think Channel 9 will sit tight for a bit and see how if they can grow the audiences and advertising revenue etc.
Given that they’ve already invested in the whole set up I wonder if they could go to SANZAAR and do a deal over the overseas stuff too?
Or SANZAAR should right now be speaking with other platform providers to see if they can leverage their kit to get a subscription service out there for overseas fans.
I think that the excuses of “COVID” and it takes time and money are just so weak from SANZAAR. This stuff should have been in place for years already.
SANZAAR are the Blockbuster Video of the sporting world
Yeah from my digging the NRL and AFL ones are both actually delivered by FoxSports. If you look at them they are exactly the same structure – just different colours and pics.
Like you say, the platforms already exist and have done for a while. So why not do a trial run for a season or two a few years ago and see what the uptake is. See if the financials make sense. Figure out whether it would be best to invest in their own platform or keep using a pre existing one.
Instead SANZAAR are now missing out on revenue and do not control the distribution of their own product!! Crazy!!
SANZAAR are the Blockbuster Video of the sporting world
I think that’s a big part of my frustration – it’s not even as though they would need to build cutting edge new tech or come up with an entirely new product. These platforms already exist so why not partner with one a few years ago and test out the market to see if they uptake makes it financially worthwhile.
SANZAAR are the Blockbuster Video of the sporting world
I think we have to be careful about Stan’s remit though as well – not sure if they are meant to be the ones sorting out the overseas broadcasting as that has previously sat with SANZAAR to figure out.
Stan (as part of Channel 9) have got the contract to deliver the game inside Australia and they did a pretty good job in Round One.
SANZAAR however have not struck any deals overseas it seems for fans to see the comp. Some are arguing that they are trying to get top dollar for the sport etc but this is where I get frustrated – they shouldn’t need to be doing deals with overseas broadcasters like Sky in the UK.
SANZAAR should have already developed their own platform that allows them to bypass the broadcaster in the local market and just go straight to the fan. Let them subscribe and enjoy the rugby from wherever they are direct on a SANZAAR owned platform.
This is where SANZAAR continue to drop the ball – total lack of innovative thinking or even ability to spot tech and entertainment trends and piggy back on them.
SANZAAR are the Blockbuster Video of the sporting world
Pretty sure I haven’t targeted Stan have I? I said that they’ve received positive feedback and that RA should feel good about the deal. I then said that SANZAAR however – the ones responsible for the overseas deals – have yet again let fans and the comp down.
SANZAAR are the Blockbuster Video of the sporting world
Hmmm – not sure I understand. Here’s my thinking….
Steroids/Illegal Performance Enhancing Meds – Club tells player that it’s fine to take; player takes them; player gets in trouble and uses the excuse “I was told it was ok but I didn’t check myself”
3rd party deal – Agent tells player it’s fine to sign this deal; player signs it; player gets in trouble and uses the excuse “I was told it was ok but I didn’t check myself”
Seems pretty similar – in both situations the player is doing something with their professional career that could have a serious negative impact but instead of insisting on knowing all the details, they are choosing to trust another party who is saying it’s all ok and above board.
Someone tells you to put something in your body – probably best to be sure it’s ok to do so.
Someone tells you to take some cash – probably best to be sure it’s ok to do so.
So… what did Tim Mannah say to get Isaac Moses deregistered?
I’m really worried about Ireland – they seem lost and confused. There is this big cloud hanging over their half backs I think – people know that Murray and Sexton can’t both start and lead Ireland to a World Cup in 2023 and yet no newbies are being given the chance to start a game at the moment and learn.
Six Nations: Round 2 talking points
Yeah agree re Wales – think they’ve been on the right side of some crucial decisions and that luck can’t continue.
Ireland really worry me – they feel even more lost to be honest and there seems to be a huge decision needed about their half backs and what the longer term vision is for the team. Personally I’d like to see Sexton coming off the bench from now on – let a younger player start and get the experience of trying to control and dictate a game instead of coming on after JS.
Six Nations: Round 2 talking points
Check this out – https://twitter.com/Murray_Kinsella/status/1361068225228857344
Yes it’s just one instance, but it feels like Ireland are falling into similar trap to England – so focused and worried about pre agreed game plan that they are not playing what’s actually in front of them and looking to their playmakers to do what they do best.
Six Nations: Round 2 talking points
The concept feels similar to the taking of banned substances in terms of how the players should be treated.
Players have been known to fall back on the excuse that they were told to take this drink or that pill and that it was all ok. Yet in sport the athlete is held responsible for what ends up in their body.
So why should these 3rd party deals or any terms of a a player’s contract not be the same – it’s their contract that they put their name on so they have the responsibility to understand its terms and uphold them.
So… what did Tim Mannah say to get Isaac Moses deregistered?
North played well I thought – he finished his chance well and showed some nice hands in the Rees-Zammit try.
He’ll get his 100th cap next week too – impressive!
My preview of the 2021 Six Nations
Where do they go now do you reckon? Was yesterday a freak occurrence or did it demonstrate that there are some bigger issues that need to be solved?
My preview of the 2021 Six Nations
Here’s hoping you’ve got a couple of great games to wake up to!
My preview of the 2021 Six Nations
Yeah I think Scotland are the biggest mystery in a way – they could very easily put in another average or even below average set of performances and end up in their usual 5th place. But there is also a decent chance that they pick up wins over Wales, Italy and maybe even Ireland. If they start with a good performance and, heaven forbid, a win in their first outing against England then they really could do something special.
My preview of the 2021 Six Nations
Sorry – I wasn’t clear. I meant that it wasn’t as if the Tahs penalty count was well out of wack with the Chiefs. So while both teams will want to improve their discipline, it wasn’t as if you can point to a big difference in penalty count to help explain why the Tahs got torn to pieces in the second half. While discipline can improve for sure there are bigger, more fundamental issues that I think they need to look at and that will continue to cause them to have a very rough 2020.
Super Rugby: Five talking points from Round 6
nah just enjoying the linguistic slap stick of deliberately misunderstanding words.
What was your personal highlight/low light from the weekend’s rugby?
Super Rugby: Five talking points from Round 5
Very true – it’s a big achievement and does feed into that idea that the comp feels more competitive and unpredictable than in recent years.
Round 8 and 10 will be a big step up for them – Brumbies and Crusaders. Will be interesting to see how they stack up against both of those teams.
Super Rugby: Five talking points from Round 5
Re the ruck clearing out technique – is what you’re describing as the way to do it called the crocodile technique? Cause if so, it’s sadly not without risk. Jack Willis was put out of the game for months cause of a crocodile tackle when England played Italy a couple of weeks ago in the Six Nations.
Six talking points from Super Rugby AU and Aotearoa